Automated marketing technology like sales funnels and automated sequences and are great but they’re not enough — it is important to resonate with your audience at a human level first and the marketing automation tools help to make that process more efficient.

Brian Clark On How To Humanise Your Content, Create Empathy Maps, and lots more!

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Links Mentioned:

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* www.websavvy.com.au

* callashroy.com

* www.copyblogger.com

* copyblogger.com/empathy-maps/

Related Episodes:

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* 073. Darren Rowse — Problogger Founder — Shares His Secrets Around Prolific Content Creation, Podcasting, & Facebook Live (Part 1 of 2)

* 074. Darren Rowse (Problogger) Shares His Blogging Success Secrets (Part 2 of 2)

* 075. Joe Pulizzi — Founder of Content Marketing Institute — Does Your Content Fit Into Your Buyer's Journey?

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Books Mentioned:

* Linchpin: Are You Indispensable? - Seth Godin

* Meatball Sundae: Is Your Marketing out of Sync - Seth Godin

* Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses - Joe Pulizzi

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How To Create The Right Social Media Marketing Campaign For Your Business Part 2

How To Create The Right Social Media Marketing Campaign For Your Business – with Jeff Bullas (Part 1 of 2) Share this Episode Click To Tweet Share on Facebook Links Mentioned [email protected] callashroy.com http://www.jeffbullas.com/ https://www.kissmetrics.com/ https://www.facebook.com/business/products/ads business.twitter.com/en/advertising.html Related Episodes 001. Neil Patel (Kissmetrics Founder) On How To Make Better Decisions Around Client Selection, Branding and […]

How To Be A Prolific Content Marketer with Sonia Simone Co-Founder of Copyblogger Media (Part 2 of 2) Share this Episode  Click To Tweet Share on Facebook Links Mentioned [email protected] callashroy.com http://www.copyblogger.com/ http://rainmakerplatform.com/ http://rainmaker.fm/series/pink/ http://www.copyblogger.com/10-steps-to-better-writing/ https://moz.com/ http://dayoneapp.com/ https://wordcounter.net/ http://www.copyblogger.com/rainmaker-fm/ Related Episodes 038. Rand Fishkin – How To Create Great SEO Friendly Content Plus Key Trends […]