Professor Mat Hughes Podcast

Professor Mat Hughes Podcast

By Professor Mat Hughes PodcastBusiness
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Professor Mat Hughes Podcast episodes

  • From Family Business to Entrepreneur
    Professor Mat Hughes interviews Ryan Chute, the Wizard of Ads, about his journey from his family's furniture business to becoming his own entrepreneur as a leading strategic marketer and the Wizard of Ads. We talk about his formative experience in the family business, the pivotal moments in his journey, and what makes a good entrepreneur and a good manager.
    31 min
  • The Value of Great Marketing for Small Businesses
    Professor Mat Hughes talks with Ryan Chute, the Wizard of Ads, about the value of great marketing for small businesses. We talk about how messaging and strategy are far more important than the channel, the importance of being relational not transactional, and crafting an identity customers can empathize with.
    33 min
  • Managing Entrepreneurship
    In this Podcast, Professor Mat Hughes looks into the debate about managing entrepreneurship. It is a contradiction to try to manage entrepreneurship? No. Good entrepreneurship requires good management! Entrepreneurship needs to be managed effectively to get the most out of its efforts. Entrepreneurship and good management are both key components of execution intelligence. Many entrepreneurs and entrepreneurial initiatives fail. That is an inescapable reality. But most do so because of not bringing together the skills and capabilities they need to sufficiently advantage on opportunities.
    10 min
  • Entrepreneurial entropy: What can entrepreneurs, innovators, and managers learn from physics
    Despite the best intentions and even ideas, what entrepreneurs, innovators, and managers hope for when pursuing entrepreneurial or innovation strategies does not always materialize. At this point, we can start to understand entrepreneurship as entopic and its consequences for the firm. Too much entrepreneurship focused on innovation that is too explorative risks exhausting resources and rendering the firm into a state of disorder. This is entrepreneurial entropy, and it serves as a cautionary note about why it is so important to manage entrepreneurship.
    14 min
  • Leaving the 9-5 to Live Life On Your Terms
    Professor Mat Hughes speaks with Contracts Lawyer entrepreneur and Podcaster Fahimah Adam about starting up and living life on your own terms. Starting up and growing your own business calls on every faculty, skill, and strength of the entrepreneur. How do we manage to create value for our clients and wealth (both financial and emotional) for ourselves if we can’t live that life on our own terms? This is the dream for many of us who give up the corporate grind to become entrepreneurs. Find out more in this podcast.
    31 min

About Professor Mat Hughes Podcast

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Professor of Innovation and Entrepreneurship.