By Laura Bauder
The podcast currently has 22 episodes available.
Hilary Sutton is CEO of HSL Digital, a content marketing consultancy that she runs from a loft above her bedroom. She is a keynote speaker and writer who has contributed to HuffPost, the Washington Post, USA Today, Yahoo! Singapore, and HuffPost United Kingdom. The author of several eBooks and courses, Hilary also hosts the popular Hustle & Grace Podcast where she serves as chief explorer in cultivating a flourishing career and life.
Hilary began her career as a theatre actress, then transitioned to academics serving as professor of communications at Southern New Hampshire University. She has also held digital marketing roles at SpotCo, Pursuant, and McKinley Marketing Partners.
In this episode, Hilary provides recommendations for showing up and serving your audience AND your business as a podcaster. She encourages podcasters to think about what is sustainable for them and how they can build a personal brand through their shows. Everything we say and do contributes to this brand, and we want to make sure we are managing it well and optimizing the opportunities podcasting provides.
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Leah Pardee is a Business Coach, Meditation + Mindfulness Instructor, and host of the Top 200 Candid Confidence podcast. She teaches entrepreneurs to create and grow their soulful online businesses through releasing fear and self-doubt, and implementing proven marketing strategies. After spending years working in sales, obtaining an MBA, and slaving away at the 9-5 grind, she left the corporate world for a life of freedom and purpose. Her mission in life is teaching you how to do the same!
Leah shares her podcasting journey, and we discuss how to gain sponsorships, grow your podcast through guest interviews, and sell your own programs with authenticity and confidence.
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Gianna is a Business Mentor, Mindset Coach, Health & Wellness Expert, CPT, Yogi, & Multi-Passionate Entrepreneur! After 12+ years of coaching, mentoring, and working alongside successful entrepreneurs, Gianna has mastered the art of helping passionate coaches go from struggling to successful quickly. When you work with Gianna, you get results, changes happen, and your business (and life) will shift in the most powerful way. But what Gianna takes pride in most is her PASSION for what she does. She walks the walk and shows up authentically in everything she does. She's living what she's been called to do and it shines through every post she writes, program she creates, and coaching session she facilitates.
Gianna shares how she uses her podcast to warm up leads, get people onto her email list, and showcase her coaching skills and other expertise. She attracts ideal clients through her podcast with ease.
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On this week's episode, Laura puts a bow on the content strategy mini-series (episodes 12-16). Be sure to go back and listen to any episodes you missed, as the guests all did an amazing job sharing their expertise.
A profitable podcast is built on the foundation of consistently creating content that is searchable, accessible, and community-building. Any monetization strategy you try will not work if you don’t have an audience that knows you, likes you, and trusts you.
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Hayley Luckadoo is a marketing coach and motivational speaker who empowers entrepreneurs to let go of the things holding them back and take the steps toward bigger dreams and a better life. She is an audacious dreamer who started with a hobby wedding planning business born out of her college apartment and turned it into a serial entrepreneur success story fueled by determination and Dr. Pepper. Through her company, Luckadoo Media, and her passion project, the Females on Fire podcast, Hayley spends most days in her pink office, creating content and resources to educate and motivate entrepreneurs to change their lives by stepping into action in their full potential.
Hayley shares her podcasting journey and how she nurtures her community of Females on Fire. We also discuss monetization strategies, as Hayley has experience with affiliate marketing, paid sponsorship, and pointing listeners toward her own products and services. Hayley is a community builder extraordinaire - you won't want to miss her tips!
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Since we recorded this episode, Hayley's Females on Fire club was approved on Clubhouse.
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Amanda Warfield is a simplicity-focused time management and business strategist, and host of Chasing Simple - a podcast to help creative entrepreneurs uncomplicate their life and biz. She traded in her classroom lesson plans for speaking and educating creatives on sustainably enjoying work/life balance, and her clients and students have gained back time, energy, and mental clarity. If her nose isn't in a book, you can find Amanda annoying her husband by slipping Disney into every conversation, or forcing her cats to snuggle.
On this episode, we discuss how to simplify the content planning process so we have more time and creative space to be able to use our podcasts for profit. Trying to do all the things and be all the places is keeping you stuck and overwhelmed, and Amanda shares her tips for breaking free of the content creation hamster wheel.
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Brand strategist Britney Gardner translates what it feels like to work with you into messaging you will use to build a business full of the best clients for you. Creator of The Badass Brand and host of The Know, Like & Trust Show podcast, Britney empowers entrepreneurs who are ready to level up and truly make an impact.
On this episode, she shares her tips on developing a brand strategy and consistently showing up on various platforms. We discuss how your strategy can shift in order to nurture your audience between launches, how to use intentional calls to action, and the advantages of showing up regularly for her business.
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Jenessa is a business coach and brand strategist, and host of the Elevated Entrepreneur Podcast. She helps coaches, course creators, healers, creative entrepreneurs and online experts who are ready to tap into their true badassery and create and grow powerful brands that attract their soulmate clients and make sales fun & easy. She specializes in supporting women entrepreneurs who are ready to end their battle with self-sabotage, regain their kickass confidence and create the business and life of their dreams.
On this episode, Jenessa and I chat about the (slight) difference between excitement and fear when it comes to showing up authentically on your podcast. Attracting people to, and repelling people from, your business are both important factors that allow you to work with your dream clients - and your podcast can make that happen.
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Some of these links are different than what was mentioned in the episode - the downfall of batch recording ;)
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I'm excited to bring you this bonus episode of Profit From Podcasting! This episode is a collaboration between myself and Melissa Guller, the host of Wit & Wire and the featured guest on episode 3 of Profit From Podcasting.
Melissa and I have been chatting about the impact of Clubhouse on podcasting, and when Clubhouse changed its terms of use to allow recording we had to check it out and share what we learned with our podcast listeners!
This episode contains excerpts from that "test room", where we talk about what you can and can’t do, and what we’re hoping to see from Clubhouse to make this a legitimate option for podcast hosts.
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Cinthia Pacheco (SEO Strategist and founder of Digital Bloom IQ) shares how she uses her podcast to generate warm leads, build strategic referral partnerships, and sell her services and courses. She also provides important information on best practices for getting your podcast show notes and/or blog ranked on Google.
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The podcast currently has 22 episodes available.