Pros Talking Prose

Pros Talking Prose

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Pros Talking Prose episodes

  • Publish Hangover: The Emotional Whiplash Authors Don't Expect

    A little insight and maybe introspection.

    You hit publish on your book—so why does it feel like something’s missing? In this short episode, publishing coach and editor Stacey Smekofske breaks down the publish hangover—the emotional crash and loss of momentum many authors experience after finishing a book. From false expectations about instant success to the dangerous pause that causes authors to disappear after launch, this is the part of the writing journey no one talks about.

    If you’ve ever asked: “Why do I feel empty after publishing my book?” “What should I do after I hit publish?” “How do successful authors keep momentum going?” This episode is for you.

    You’ll learn: Why finishing a book doesn’t automatically lead to visibility or sales

    How authors lose momentum right after publishing

    How to redirect that post-publish energy into your next smart move

    Why your author mindset matters more than algorithms

    Publishing isn’t the finish line—it’s the beginning of your author career. Learn more about building a sustainable author business at PrintToPro.com

    Subscribe for weekly insights on writing craft, publishing, and the author business.

    #WritingTips #PublishingAdvice #WriterLife #CreativeProcess #WritingTruths

    20 min
  • Troy Went Rogue (And Told Authors to Take a Nap): Rest, Rust, and the Long Game of Being an Author

    Stacey is at Disney. Troy went rogue. And instead of hustle culture, he brought a message most authors desperately need to hear:

    Take. A. Nap.

    In this solo episode of Pros Talking Prose, Troy Lambert digs into the often-ignored reality of the author life: burnout isn’t a badge of honor, exhaustion isn’t productivity, and grinding yourself into rust won’t build a sustainable career.

    He talks about

    Why rest is not quitting—it’s a strategy
    The difference between creative rest, business rest, and physical rest
    How constant marketing noise (ads, algorithms, AI, trends) is frying author brains
    Why writing the next book still matters more than chasing every shiny tactic
    How to stop bouncing between “must-do” strategies and start playing the long game

    If you’re overwhelmed, tired, stuck, or feeling like you’re falling behind while everyone else “keeps up,” this episode is your permission slip to breathe and refocus on what actually moves the needle.

    No hype. No hustle shaming. Just honest talk about staying human while building a writing career that lasts.

    Listen in, unsubscribe from some noise, and remember:

    You’re not a machine. You’re an author.
    #ProsTalkingProse #AuthorLife #WritingBurnout #AuthorMindset
    #IndieAuthor #WritingCommunity #AuthorBusiness
    #CreativeRest #BurnoutRecovery #WriteTheNextBook

    17 min
  • How Not to Gaslight Yourself With Author Goals: Metrics That Matter: Writing, Readers, Revenue

    Are you setting ambitious author goals… or accidentally gaslighting yourself into burnout?

    In this episode of Pros Talking Prose, Stacey Smekofske and Troy Lambert kick off the new year with a no-BS conversation about realistic author goals, metrics that actually matter, and why chasing the wrong numbers is the fastest way to hate your writing life.

    We dig into the KPIs authors should be tracking (and the ones you probably should stop obsessing over), including: 

    Writing output that fits your real life
    Building readers you actually own (not borrowed from an algorithm)
    Understanding revenue without magical thinking
    Email lists, discoverability, and why social media isn’t the asset you think it is
    Why “write faster” is terrible advice for most authors
    And yes… why FUN might be the most overlooked metric of all

    If you’ve ever felt behind, discouraged, or confused by conflicting publishing advice—this episode is your permission slip to stop chasing fantasy goals and start building a sustainable author business.

    Because your career isn’t broken.
    Your expectations might be.

    Subscribe, hit play, and let’s reset how you measure success—before February wrecks your motivation.

    #AuthorLife #WritingGoals #AuthorBusiness #PublishingPodcast #IndieAuthors #AuthorMindset #WritingCommunity #BookMarketing #ProsTalkingProse #AuthorCEO #BurnoutRecovery #WritingAdvice

    1 hr 35 min
  • Your Author Business in 2026 LIVE - What to prepare for now (broadcast 12/27/25)

    2026 is closer than you think—and authors who prepare now will have a serious edge.

    Join Pros Talking Prose for a (broadcast 12/27/25) LIVE 2026 publishing outlook and Author Q&A, featuring special guest Vincent Zandri—bestselling author and industry veteran who’s seen publishing evolve through every major shift.

    This is an honest, no-fluff conversation about what’s actually coming and how authors can adapt without losing their voice, rights, or sanity.

    We’ll talk about:
    Where the publishing industry is heading in 2026
    What authors should start preparing for now
    Smart pivots for indie, hybrid, and traditionally published authors
    Building a sustainable author business—not just chasing trends

    Your live questions, answered in real time

    Whether you’re just starting out or recalibrating an established career, this LIVE session is designed to help you move forward with clarity and confidence.

    LIVE — Bring your questions and join the conversation.

    #AuthorBusiness #Publishing2026 #AuthorQandA #ProsTalkingProse #PublishingTrends #IndieAuthors #HybridPublishing #TraditionalPublishing #WritingCommunity #AuthorLife

    1 hr 30 min
  • The Industry is Rebooting & Authors Are Feeling It

    Publishing didn’t explode in 2025.

    It didn’t collapse either.
    It… buffered.

    In this gloriously chaotic year-in-review episode, Stacey and Troy talk through what a lot of authors are quietly feeling but rarely saying out loud: the industry hit a reset button, AI showed up like a spicy autocomplete with opinions, reader culture got meaner, expectations got louder, and everyone somehow ended the year exhausted and behind—even when they weren’t.

    We unpack:

    Why 2025 felt more like a recalibration than a breakout
    How AI is actually fitting into the writing process (hint: it’s a tool, not your brain)
    The rise of author hate, social pile-ons, and why engaging less might save your career
    Why debut novels aren’t sacred cows and perfectionism stalls growth
    Burnout, guilt, and why taking real time off might be the most professional move you make
    The uncomfortable truth: being human is now a competitive advantage

    This episode is part publishing industry analysis, part author survival guide, and part permission slip to stop apologizing for needing rest—especially during the holidays.

    And because we apparently can’t stop ourselves, we’re taking this conversation live.

    📅 Join us LIVE on the 27th for a real-time Q&A where we’ll talk 2026 goals, publishing strategy, AI realities, and whatever else authors want to throw at us. Come caffeinated. Or tired. Both are valid.

    #AuthorBurnout #CreativeBurnout #WritersBlock #WritingPodcast #PublishingIndustry #AuthorLife #WritingCommunity #AIandWriting #IndieAuthors #AuthorBusiness #BookPublishing #WritersOfYouTube

    1 hr 16 min
  • The Industry is a Mess, Your Story Isn't

    The publishing industry is chaotic, glitchy, and occasionally held together with duct tape—but your story? That part is solid.

    In this episode of Pros Talking Prose, Stacey and Troy dig into the hidden work behind every book you hold—the invisible labor, emotional investment, and sheer number of moving pieces that go into getting a story from a writer’s brain to a reader’s hands. From editors and designers to printers, platforms, deadlines, and distribution delays, publishing is rarely simple… and never instant.

    We talk about why there are no true emergencies in publishing (even when it feels like everything is on fire), why authors often undervalue their work, and why finishing and publishing a book is more like completing a triathlon than clicking “publish.”

    If you’ve ever felt overwhelmed, behind, underpaid, or tempted to quit—this episode is your reminder that:
    Your words matter
    Your book is not disposable
    And the work you’re doing is worth respecting (and pricing accordingly)

    Whether you’re an indie author, traditionally published, or still working toward your first finished draft, this conversation will help you step back, breathe, and see the bigger picture of what it truly takes to make books—and why that effort deserves appreciation.

    Because the industry might be a mess… but your story isn’t.

    #ProsTalkingProse #PublishingPodcast #AuthorLife #IndieAuthors

    #BookPublishing #WritingCommunity #WritersOfYouTube
    #AuthorMindset #BehindTheBook #BookIndustry
    #SelfPublishing #TraditionalPublishing #AuthorBusiness
    #WritersSupportWriters #CreativeProcess

    1 hr 26 min
  • Building a Reader Community: Because Amazon Alone is an Inbred Village

    In this episode, Troy and Stacey dive into building a real reader community—because relying solely on Amazon is basically letting your author career grow up in an algorithmic inbred village. Sure, Amazon can boost sales… but it’s not a community. And if you’re serious about longevity, superfans, and NOT letting one tech giant decide your future, you’ve got to build something bigger, smarter, and more human.

    We break down:

    Why Amazon’s ecosystem can’t be your only lifeline
    Where real communities are actually forming (TikTok, Discord, Substack & more)
    How to create superfans who support your whole author career
    What platforms are worth your time—and which ones are slowly draining your soul
    The power of human connection in an AI-heavy world
    How unique offers (Kickstarters, signed editions, behind-the-scenes content) create true loyalty
    Why being authentic beats being “algorithm-friendly” every day of the week
    Plus the usual chaos: puppy interruptions, rants, Myspace nostalgia, and questionable metaphors

    Whether you're indie, hybrid, trad-curious, or just here for the snark, this episode helps you ditch the dependence, diversify your reach, and build a thriving community of real humans who actually care about your work.

    Like. Subscribe. Follow.

    Comment (nicely).
    Tell us where YOU are building your community—and what’s working.

    Your stories matter. Your readers matter. And your community is the backbone of your author business… not just Amazon’s algorithm.

    #ProsTalkingProse #AuthorCommunity #AuthorBusiness #IndieAuthorLife #SelfPublishingTips #BookMarketing #WriterCommunity #BuildYourAudience #TikTokAuthors #SubstackWriters #DiscordCommunity #KickstarterBooks #ReadersAndWriters #PublishingIndustry #BookTok #WriteMoreSellMore #AuthorPlatform #PublishingAdvice #IndiePublishing #AuthorCEO

    58 min
  • The Human Advantage: Why AI Can’t Kill Publishing

    Are authors doomed? Is AI coming for your career? Is Skynet secretly drafting romance novels?

    Spoiler: Nope. Not even close.

    In this heart-forward episode of Pros Talking Prose, Stacey and Troy break down the REAL state of publishing in the age of AI—and why writers absolutely can keep calm and stay human. We talk about the industry shifts, the fear-driven doom loops, and the truth readers keep shouting: authentic, emotional, human-made stories still win every time.

    We dig into:

    Why AI can generate words—but not heart, soul, or “WTF just happened?” moments
    Why readers don’t want computer-written books
    How authors can build community, connection, and longevity in an AI-heavy world
    The future of storytelling (hint: YOU still matter—immensely)
    Why your weird, wacky, wonderfully human ideas are unbeatable
    How to thrive instead of panic as the industry evolves

    This episode is all about hope, humor, and your unstoppable human voice in the publishing world.

    If you’re an author worried about the future—or you just need a pep talk from two publishing pros who refuse to fear the robot uprising—this one’s for you.

    Don’t forget to like, subscribe, and join the Pros Talking Prose community for more brutally honest, weirdly helpful industry insights every week.

    #prostalkingprose #AuthorLife #IndieAuthor #WritingCommunity #FutureOfPublishing #AIForAuthors #YourStoryMatters #StayHuman #BookMarketingTips #SelfPublishing #humanonly

    1 hr 3 min
  • When Readers Attack (And Other A-Hole Adventures): Stacey Said WHAT?

    Buckle up, writers—Stacey’s flying solo this week, and that means no Troy, no filter. In this episode of Pros Talking Prose, Stacey dives into the now-infamous Author Nation Incident, breaks down why some folks in the writing world are acting like A-holes, and asks the big question: Is SHE the A-hole… or just the only one saying the quiet parts out loud?

    From awkward run-ins with industry “celebrities,” to the bizarre rule that authors supposedly can’t comment on their own reviews, to the shocking meltdown in a conference class (yes… the Tarot Lady situation), Stacey dishes the real talk every writer needs.

    If you’ve ever wondered how to navigate author etiquette, reader spaces, writer drama, or your own creative boundaries, this episode hits all the right nerves—with humor, honesty, and a whole lot of Stacey energy.

    Covered Topics:

    The Author Nation confrontation no one saw coming
    Why writers need consequences, not “safe spaces”
    Readers, reviews, and the myth of “No Author Allowed”
    When creativity clashes with criticism
    AITA stories for writers (yes, Reddit gets involved)
    Why you absolutely deserve your own writing space

    Whether you’re an indie author, a publishing pro, or someone who needs a petty little laugh today, this episode is for you.

    Don’t forget to subscribe, drop a comment, and tell Stacey: Was she the A-hole… or just right?

    #authors #authornation #writingcommunity #selfpublishing #publishingadvice #writerlife #booktok #indieauthor

    53 min
  • Our Author Nation Highlights: Update from the Largest Conference in the USA

    What happens when you drop two publishing pros into Las Vegas for Author Nation? Chaos. Camaraderie. And maybe a little karaoke.

    Stacey Smekofske and Troy Lambert as they broadcast straight from Author Nation 2025, running on caffeine, conference buzz, and too many industry secrets to count. From fangirling over Joanna Penn in the bathroom to plotting with Michael Evans about AI, Kickstarters, and creative constraints, this episode is a highlight reel of inspiration, laughter, and mild professional mischief.

    We’re talking Becca Syme’s happiness cycle, Drew’s “Creativity Cube,” organic marketing that actually works (yes, TikTok can sell books), and why the biggest names in publishing are usually the most humble. Whether you’re a first-time author or a battle-hardened indie, this episode will make you feel like you’re right there with us—laughing, learning, and recharging your writer battery in Sin City.

    Highlights:

    The real secret to surviving (and thriving at) conferences

    Why every author needs to “find their tribe”
    Publishing gossip, weird German phrases, and karaoke regret.
    Hints about what’s coming next from Print to Pro and Alibi Syndicate Press

    Hit play, grab your badge, and let’s get author-nationed

    #AuthorNation2025 #IndiePublishing #SelfPublishingTips #WritingCommunity #BookMarketing #AuthorLife #PrintToPro #ProsTalkingProse #AIForAuthors #BookConferences #WritersConference #Authorpreneur #BeccaSyme #KickstarterBooks #WritingMotivation #CreativeConstraints

    36 min

About Pros Talking Prose

From the publisher's feed

Writing a book is hard. Publishing it is even harder. Succeeding as an author? That’s practically wizardry.