Prosper in Private Practice Podcast: For Counsellors, Therapists & Hypnotherapists

In this episode, host Claire Feldman explores strategies for therapists to handle the summer slump in private practice. The discussion includes proactive diary management, enhancing client communication, setting up appointment reminders, and reviewing expenses.

00:00 Introduction to the Summer

00:08 Understanding the Summer

00:52 Personal Experience and

02:50 Proactive Strategies for

05:22 Setting Up Appointment

06:42 Financial Planning for

08:09 Reviewing and Cutting

09:29 Exploring Passive Income

12:48 Creative Business

19:42 Collaborations and

22:22 Delivering CPD and

24:36 Conclusion and Next Steps

To join my membership and participate in the upcoming ‘Summer Slump Live Challenge from 1st to 13th July, click the link below:

https://www.prosperinprivatepractice.com/prosper-in-private-practice-membership

https://www.prosperinprivatepractice.com/prosper-in-private-practice-membership

In this episode, Claire Feldman

00:00 Introduction to Thriving

00:41 Navigating the Summer

01:53 Reviewing and Auditing

04:39 Consistency in Marketing

12:54 Improving Existing

24:16 Exploring New Marketing

28:39 Streamlining Your Practice

33:42 Encouragement and Final

37:18 Summer Slump

https://www.prosperinprivatepractice.com/prosper-in-private-practice-membership

In this episode, Claire interviews Matt Vickers, a transpersonal integrative psychotherapist with a background in finance. Matt discusses his transition from finance to therapy and shares insights on demystifying finances for therapists. Topics cover financial sensitivity analysis, setting fees, managing expenses, and the importance of tracking income and expenditures. Matt also emphasizes the psychological impact of money and strategies for therapists to establish healthy financial practices while maintaining their well-being and effectiveness in their profession. Practical advice on tools and methods to streamline financial management is also provided.

00:00 Welcome and Introductions

01:51 Matt's Journey from Finance to Therapy

03:50 Balancing Finances in Private Practice

05:42 Understanding Financial Sensitivity Analysis

12:49 Tracking Income and Expenses

21:10 Balancing Impulsivity and Caution with Money

22:51 The Impact of Money Stories on Therapists

24:10 Common Financial Themes Among Therapists

25:01 The Importance of Financial Education

25:44 Setting Fees and Overcoming Money Mindset Challenges

33:31 Offering Concessions and Managing Financial Boundaries

37:15 Energy Around Money and Its Impact on Clients

41:56 Final Thoughts and Services Overview

To connect with Matt, find him here:

http://www.mattvickerspsychotherapy.co.uk/page/about-me

Or email:

[email protected]

For more details about me and my services visit:

https://www.theenrichedpractice.com

In this solo podcast episode, Claire Feldman dives into the topic of therapist fee setting and the importance of charging what you're worth. Claire addresses common fears and misconceptions around raising fees, emphasizing the value of therapy services and the sustainability of a private practice. Claire highlights the positive impact of charging higher fees on client engagement and commitment to therapy. Claire also discusses the significance of valuing your expertise, setting fees based on personal needs, and dispelling guilt around charging for services. Tune in for insightful perspectives on setting fees that align with your worth and practice sustainability.

To find out more about claire's services visit:

https://www.theenrichedpractice.com/

Social media:

https://www.instagram.com/the_enriched_practice/

In this podcast episode, Natalie Englander, a senior

00:00 Welcome and Introduction

00:31 Natalie's Journey from NHS to Private Practice

01:03 The Transition to Private Practice: Strategies and

03:40 Building a Private Practice: From Part-Time to

08:09 Marketing Strategies for Therapists: Websites and

10:42 The Power of Instagram and Website for Client

16:45 Designing a Successful Website: Tips and Tools

20:41 Expanding Your Reach: Courses, Workshops, and Brand

23:33 Growing and Managing an Instagram Account

40:47 The Importance of Business Coaching and Setting Goals

43:36 Final Thoughts and Advice for Aspiring Private

Follow Natalie at The Perfectionism Therapist,

Or for her coaching services at Therapist Biz coach

For details on my membership and services, visit:

The Enriched Practice

Or follow me on instagram

Join us on the Prosper in Private Practice podcast as we embark on a captivating journey with Sharon Williams, the heart and soul behind Blue Lights Counselling. Sharon shares her inspiring transition from the police force and her time as a driving instructor to the rewarding realm of private practice in counselling. Discover how her own experiences with counselling propelled her into a career that serves emergency service personnel, blending her past roles to forge a unique and empathetic approach to therapy. Listen in as we unpack the crucial preparatory steps Sharon took to ensure the successful launch of her practice, her commitment to networking, and the balancing act of managing multiple professional hats.

This conversation is a profound exploration of the emotional labyrinth that often comes with a career in law enforcement. Sharon opens up about her own challenging experiences, including a career-altering injury, and the struggles to find support and understanding within the system. She discusses the powerful impact of counselling on her recovery journey, from dealing with unsympathetic institutions to facing personal hardships such as family illness and disruptive neighbors. You'll learn about the innovative coping strategies Sharon adopted, like using white noise for sleep, and gain insights into the stigma surrounding mental health in high-stress jobs.

Wrapping up this episode, we shine a light on the significance of authenticity in marketing one's private practice, the hurdles of starting a new counseling business, and the importance of strategic planning for long-term success. Sharon's story is not just about overcoming obstacles but about embracing her passion for counseling, which fueled her drive and enabled her to create additional streams of income to support her practice and her life. From the authentic sharing of personal narratives to connect with clients to the utilization of professional support networks, we cover the full spectrum of what it takes to thrive in private practice. So grab a cozy spot and get ready to be inspired by Sharon's story of passion, resilience, and entrepreneurial spirit.

Have you ever found yourself on a call with a potential client, feeling the undercurrents of possibility, yet unsure of how to navigate the waters to secure a therapeutic alliance? I'm Claire Feldman, and in today's episode, we wade through the art of discovery calls in the therapy profession. With a blend of personal insights and practical advice, I unveil the nuances of these crucial conversations, which lay the groundwork for fruitful, enduring client relationships.

Peek behind the therapist's curtain as I open up about how I initiate these calls with warmth, seeking not just to welcome but to truly understand the person on the other end of the line. I touch on the delicate balance of assessing client fit—vital for ensuring ethical and effective practice—and the guiding principles that help me determine when a referral is necessary. It's about more than just good business; it's about good therapy and honoring the individual paths that bring people to our doors.

As the episode winds down, I tackle the topic of discussing fees—a moment that can make even the most seasoned therapists squirm. Through sharing stories from my own practice, I offer strategies to communicate your worth confidently. And, if the thought of a discovery call still seems daunting, I have a treat for you. I tease the upcoming release of an in-depth discovery call guide and invite you to reach out for a copy if you hit any snags. Join me as we take strides in enriching our practices and, ultimately, our clients' lives.

Download my Discovery Call Guide here

Listen in as I sit down with the incredibly knowledgeable Jules White, a seasoned web and SEO strategist, to explore the often-intimidating world of search engine optimization for therapists. Jules, transitioning from the beauty and wellness industry to tech, sheds light on how essential SEO is for private practice professionals aiming to connect with their ideal clients online. With her expertise, we break down SEO in a simple, approachable manner, emphasizing the need for therapists to be visible on Google and explaining how the right strategies can transform browsers into loyal clients.

Throughout our discussion, Jules offers invaluable insights into the dynamic nature of SEO and how it can offer a more sustainable return on investment compared to other digital marketing avenues. We talk about how establishing authority through niche content creation, such as blogging or podcasting, can significantly boost your search engine rankings, especially when coupled with a well-maintained Google Business profile. Moreover, Jules dispels the myth that SEO is a set-it-and-forget-it endeavor, underlining the importance of ongoing updates and fresh content to keep your online presence robust and relevant.

Wrapping up our chat, we address the practicalities of SEO for therapists, acknowledging the challenges of low-budget SEO and the importance of being equipped with basic SEO knowledge. I highlight how essential tools like Google Analytics and Google Search Console can inform your online strategies and how regular SEO audits can pinpoint issues that may be holding your site back. Jules, ever the beacon of hope, reassures us that with a bit of extra effort, any therapist can outshine their competitors in the digital space, ensuring their practice thrives in the online world. Don't miss out on the wisdom Jules shares on making your website a magnet for the right clients.

Join me, Claire Feldman, as I explore the nuanced decision-making process behind concession fees in private practice for therapists. Listen in as I share personal anecdotes from my recent endeavors, including launching a new monthly membership and a restorative getaway to Tenerife, setting the stage for a candid discussion on the complexities of financial policies in our field. I tackle a question from one of our members about the challenging scenario of offering reduced rates to a long-term client facing economic difficulties, highlighting that while providing concession rates is common, it's not obligatory. Find out how to stay true to your values when setting these rates and learn to navigate the delicate balance between empathy for clients' financial constraints and the sustainability of your practice.

The conversation then shifts to the ethical and practical considerations of fee structures, addressing the potential anxieties around charging full fees and the importance of fee transparency. I emphasize the significance of not making financial assumptions about clients and offer insights on establishing clear concession criteria, including whether to ask for proof of income. Discover the critical balance between compassion and maintaining a viable business, as I underscore the necessity for therapists to secure their own financial stability before offering reduced-fee slots. Tune in for a thought-provoking session that's bound to resonate with anyone running or considering starting a private practice.

When the responsibilities of running a private practice converge with the whirlwind of ADHD, therapists like myself, Claire Feldman, face a unique set of challenges. Tossing aside the textbook approach, my guest, Aimee of 'Free Mind ADHD Therapist', and I share raw insights from our professional and personal lives, offering a lifeline to professionals paddling through the choppy waters of ADHD. Our heart-to-heart unveils not only the hurdles of managing day-to-day operations with this neurodivergence but also the empowering strategies to keep the practice afloat while maintaining sanity.

Peeling back the curtain, we invite listeners into our world where ADHD is not just a clinical term but a lived experience that shapes the way we navigate business and interpersonal relationships. You'll hear us talk candidly about the spectrum of symptoms, from hyperfocus to memory lapses, and how technology and support systems can serve as a compass. Our discussion takes you through the twists and turns of scheduling, time management, and the art of delegation, ensuring that our practices thrive without burning the candle at both ends.

As the conversation wends toward conclusion, Aimee and I consider the broader strokes—how structured group therapy sessions can forge community among clients with ADHD and the vital role of routine in achieving both professional success and personal harmony. We leave you with a sense of camaraderie and a treasure trove of practical advice, hoping to inspire fellow therapists to transform perceived weaknesses into their greatest strengths. Join us for this exploration and walk away with a toolbox brimming with strategies to navigate the vibrant tapestry of managing a private practice with ADHD.