The holiday season is upon us! From the first hints of fall, through the doldrums of late winter, we get bombarded with ads highlighting the "most wonderful time of the year". We breakdown the best ones and try to figure out how holiday ads can do more than just make us spend money.

HOSTED BY: Brian J. Wilder

GUEST(S): Kelsey Chaloux, Sam Hunter

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

We go back to the basics a bit and talk about brand consistency and authenticity. What’s the difference? Do the lines ever get blurred too much when it comes to portraying a vibe or attitude? Is there such thing as being “too consistent”? We discuss it all and then some.

HOSTED BY: Brian J. Wilder

GUEST(S): Sam Cooke, Kelsey Chaloux

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

The path toward medicinal marijuana legalization in Florida and places around the country has been fraught with obstacles, but that hasn't stopped pioneering agencies from lending their resources to creative and sensible advertising.

We discuss the merits and ramifications of weed-vertising, and how agencies can prepare for a greener industry landscape in the future.

GUEST(S): Kelsey Chaloux

HOSTED BY: Brian J. Wilder

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

It's been a long time since anyone has exclaimed they "want their MTV!" That doesn't mean we can't talk about the present and future of music culture and branding trends, without getting too nostalgic, right?

...right!?

GUEST(S): Sam Hunter, Kelsey Chaloux

HOSTED BY: Brian J. Wilder

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

ORIGINALLY RECORDED: October 6, 2017

Advertising Week NYC has ended and there's much to unpack when it comes to content and how's it's both created and distributed. From Twitter updates to our favorite podcasts, we rediscover why content is still king.

GUEST(S): Kelsey Chaloux and Samantha Cooke

HOSTED BY: Brian J. Wilder

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

In our move into a weekly show format, take an even deeper dive into agency culture as we talk to Tanya Zeiher, evok managing director, about everything from niche agencies to industry stereotypes.

GUEST(S): Tanya Zeiher and Kelsey Chaloux

HOSTED BY: Brian J. Wilder

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Apple unveiled a few new (and not-so-new) features at their latest event and we pick apart our favorites (and not-so-favorites) to see how advertisers can help tell better stories and create better experiences for consumers.

GUEST(S): Kelsey Chaloux, Ken Roxbury, and Holly Fuller

HOSTED BY: Brian J. Wilder

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

From the food we buy to the products and brands we interact with, the digital revolution is starting to blur the lines between technological integration and human interaction. We discuss its implications, and how advertisers can remain one step ahead.

GUEST(S): Vince Ramos, Sam Hunter, and Kelsey Chaloux

HOSTED BY: Brian J. Wilder

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Advertising has been plagued with the stigma of being morally ambiguous, and sometimes even manipulative. Kelsey and I chew the fat to get to the bottom of it all, while shedding some light on the immense good that can come from our industry.

GUEST(S): Kelsey Chaloux

HOSTED BY: Brian J. Wilder

THEME MUSIC: “Sneaky Line” by The Mine Sweepers

TAGS: Orlando, Florida, ad agency, advertising, podcast, new, np, social advocacy, nonprofits

In this special episode, I hand the reins over to our Social Media intern, Kelsey Chaloux, as she tests the advertising knowledge of some our fellow evokers. Logos, slogans, and weird translations are the name of the game.

GUEST(S): Valentina Rodriguez, Jordan Rose, and Noah Lei

HOSTED BY: Brian J. Wilder and Kelsey Chaloux

THEME MUSIC: “Sneaky Line” by The Mine Sweepers