It's PROMO Time!

You can spend lots of money on PR and publicity-related programs and professionals. It may be worthwhile or money down the drain. Smart authors learn that there are no guarantees when publicity is paid for. It can work and it can bomb. And smart authors learn that they are often the #1 publicist for their book … and themselves.

Your takeaways include:

-Why every book needs a hook to break through with.

-Strategies and tips on where to pitch to.

-How to structure a press release.

-Free sites to use to distribute press releases to.

-How to create a free clipping service.

-How to newsjack breaking news.

And of course, much more.

The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.

Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.