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We're talking about blogs. Big blogs, little blogs, blogs of all shapes and sizes. We talk about Wordpress and Joomla and Drupal and Wix and Squarespace and on and on and on. We'll give you some insight into which platform you should pick for your needs, and we give advice when it comes to moving to a new hosting platform.
On this episode, we go through setting up a new podcast, what kind of equipment you need, where to host and what to talk about.
Robert sits down (virtually) with Randy Glick, Executive Director of the Southern Medical Association. They talk about promoting and marketing medical practices using the Internet.
On this episode we talk about the importance of reviews, how you can steer your audience to give you the best reviews possible, and what to never do when you're trying to get honest reviews.
Content. The backbone of all good SEO. There's different types. Different platforms. Different qualities. And we'll talk about all of them (mostly all of them) here today.
Step one in getting results using SEO on the internet is having a website. In today's episode, we're going to tell you exactly what you need to get a website off the ground from start to finish.
Google has decided to start putting ads in your Google Business Listing. We discuss the ramifications of this for you and possible implications for the future.
Over the course of this 48-ish minute rant, we cover cold-calling companies (say that 3 times fast), hiring people from overseas and all over the US, and inevitably, we talk about *sigh* "laptop life."
I've got my own very different views of laptop life and cell phone life that I won't get into here. You should put your head into the culture for just a minute or two and gather your own opinions. Needless to say, but I'M GONNA SAY IT ANYWAY, I despise the fantasy that people portray as the digital nomad / laptop life / cell phone life.
Also, beware when hiring people using services such as Upwork. Upwork, by and by, are a pretty good company. They make finding, hiring, and paying people to do your freelance work very easy. They also make you, and your freelancers, pay for that ease. To the tune of 7% from the client and 20% (20 f#*$ing %!) from the freelancers themselves. It's outrageous. It's also super easy to use.
Have you ever had your Google My Business listing taken away? Happened to me. It was very stressful, and it took a full 3 days to get it back. All be it without (spoilers) our reviews. Yep. Our wonderful, well written, glowing reviews that all of our satisfied customers have left us, gone. Blinked out of existence by an angry Google.
Oh, and an Apple (possibly, we're not 100% on this yet) employee decided that taking a dump on one of our paid advertisements was a good idea. Do you think it's a good idea? Here's a hint: It's not. There's no reason for an employee of a company that we do repairs for should ever interact with our advertisements. Especially not to do what he did. Listen on and be amazed.
Today we discuss the client/customer who's never happy, no matter what you do. And we get interrupted about half way through by a phone call from my Mom. Stay tuned! Also, happy Thanksgiving, everyone! We hope you're having a safe and wonderfully awkward family dinner with that one aunt that no one likes. You know the one.
From the publisher's feed