Inspired by the fiercely customer centric practices of Amazon’s Jeff Bezos, Brett van Aswegen believes that the purpose of a company cannot be to make profits for shareholders... but that profit should be an outcome. Reg Lascaris delves into the brain of the South African CEO of Wonga.

Purpose beyond Profit (Brett van Aswegen)

Who are the people behind the brands? What are the marketing and business trends both locally and globally? Hosted by advertising icon Reg Lascaris, Marketshare is a broad-based podcast talking to thought leaders and decision makers who have influenced the way brands are built and positioned in the market. Reg Lascaris is the co-founder of TBWA Hunt Lascaris, South Africa’s premier communication and marketing group. He is the former Regional President for Africa, Middle East and Mediterranean Region, board member for TBWA Worldwide and TBWA board in New York. He continues to sit on several boards and consults to major brands. Reg has won numerous prestigious marketing awards including EY Finalist 'Entrepreneur of the Year',  'Person of the Year Award; and the FM 'Lifetime Achievement Award'. He has also co-authored 5 bestselling books with his 6th and most recent book, 'Lessons from the Boot of a Car' being a no.1 bestseller.

Business

Who are the people behind the brands? What are the marketing and business trends both locally and globally? Hosted by advertising icon Reg Lascaris, Marketshare is a broad-based podcast talking to thought leaders and decision makers who have influenced the way brands are built and positioned in the market. Reg Lascaris is the co-founder of TBWA Hunt Lascaris, South Africa’s premier communication and marketing group. He is the former Regional President for Africa, Middle East and Mediterranean Region, board member for TBWA Worldwide and TBWA board in New York. He continues to sit on several boards and consults to major brands. Reg has won numerous prestigious marketing awards including EY Finalist 'Entrepreneur of the Year', 'Person of the Year Award; and the FM 'Lifetime Achievement Award'. He has also co-authored 5 bestselling books with his 6th and most recent book, 'Lessons from the Boot of a Car' being a no.1 bestseller.

Who are the people behind the brands? What are the marketing and business trends both locally and globally? Hosted by advertising icon Reg Lascaris,&nbsp;Marketshare&nbsp;is&nbsp;a broad-based podcast talking to thought leaders and decision makers who have influenced the way brands are built and positioned in the&nbsp;market.&nbsp;Reg Lascaris is&nbsp;the&nbsp;co-founder&nbsp;of&nbsp;TBWA Hunt Lascaris, South Africa’s premier communication and marketing group.&nbsp;He is the former Regional President for Africa, Middle East and Mediterranean Region, board member for TBWA Worldwide and TBWA board in New York.&nbsp;He continues to sit on several boards and consults to major brands. Reg has won numerous prestigious marketing awards including EY Finalist 'Entrepreneur of the Year',&nbsp; 'Person of the Year Award; and the FM 'Lifetime Achievement Award'. He has also&nbsp;co-authored 5 bestselling books with his 6th&nbsp;and most recent book, 'Lessons from the Boot of a Car' being&nbsp;a&nbsp;no.1 bestseller.

Share Purpose beyond Profit (Brett van Aswegen)

Sign up to save your podcasts

Purpose beyond Profit (Brett van Aswegen)

Purpose beyond Profit (Brett van Aswegen)

More shows like Marketshare

The Gareth Cliff Show

Gareth's Guests

The AutoTrader Podcast

Podvertorials

Blind History

Beyond Bitcoin with Revix

Babies Behind Bars

The Waterfall Podcast

The MKT Show

Unbundled

Blind Conservation

COLLECTOMANIA

It's Going to be OK

Life With Lebang (New)

Health Matters

Opposed to Innovation: The Stories of Technologies that Changed the World

Leadership Books Unpacked