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Learn how to transform your business by daring to be different and becoming remarkable.
Imagine being on a road trip to a place you’ve never been to before. As you’re driving along, you see fields of black-and-white cows, hundreds of them! Immediately, they grab your attention and you become mesmerized. As you continue to drive, you continue to see fields of cows and that initial excitement begins to wear off. And then, just twenty minutes later, you’re bored. The cows are no longer interesting, they no longer grab your attention. They’re all the same. Do you know what’s not the same? Purple Cows! If you’re driving along and you see a purple cow, that would certainly grab your attention, right? In today’s crowded marketplace, a Purple Cow is just what you need to build a successful business. What makes you different? What makes you stand out? Why are people going to want to buy what you’re offering? Well, Seth Godin aims to help you figure out what your Purple Cow is and teach you how to market a successful business. As you read, you’ll learn why you should market a product instead of running a company, why not taking risks is riskier than taking risks, and which type of consumer you should be marketing for.
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Written for anyone who feels like sleep is a drug, their bed is their dealer, and their alarm clock is the police, My Morning Routine (2018) will teach you how to optimize your morning routine for a successful start to the day.
Crafted through the authors’ interviews with 64 of today’s most successful people, My Morning Routine examines the common denominator that all successful people have in common: a solid morning routine. By providing practical tips for eliminating the bleary-eyed stress of your morning, Spall and Xander prove that mornings don’t have to be traumatic and you don’t have to be a natural early bird to get your day off to a successful start.
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Discover the no-nonsense guide for creating the life you want.
Life doesn’t always go the way we planned, right? Throughout our childhood and teen years, we imagine what life will be like in the future. We probably imagine finding a good-paying job that we love, marrying the person we love, buying the house of our dreams, and maybe even starting a family. Author Bella Zanesco dreamed of a similar life; however, she found herself 36-years-old and single, with an unsatisfying career and a diagnosis of depression, IBS, and adrenal failure. Feeling as if her life was going on a downward spiral, she felt lost, confused, and chronically sad. Determined to find a way to love life again, Zanesco became what she calls a Smart Girl. So, who is a Smart Girl anyway? According to Zanesco, “she is a woman like you who believes her life could be better and is willing to take the steps necessary to make that happen.” So whether you’re looking to better your career, your relationships, or your mental, physical, and spiritual health -- or all of the above, then you’ve come to the right place. Through Smart Girls Screw Up Too, you’ll learn Zanesco’s tips for creating a fulfilled life of happiness, growth, and healing.
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Learn about Gordon Moore, the brain behind Moore’s Law, and how he revolutionized the electronics and computing industry.
When you think of top entrepreneurs in the tech industry, who do you think of? Perhaps your mind goes to Steve Jobs, Elon Musk, or Bill Gates. While these men have certainly been influential in creating some of the world’s most revolutionary products and ideas, there is just one person that has been at the center of it all. That person is a quiet Californian named Gordon Moore. A co-founder of Fairchild and Intel, Moore was at the forefront of two of the most influential companies. As a young chemist, Moore had the insight to predict that, one day, electronics would be profoundly cheap and immensely powerful, even doubling in power and then doubling again at a particular rate. This is now recognized as “Moore’s Law” which has revolutionized the tech industry. For instance, remember when computers were once enormous and clunky with limited capabilities? Today, computers are everywhere, including inside the human body and even on the surface of Mars. The era we live in today is all, in part, due to Gordon Moore’s work in Silicon Valley and the transformative technologies that are developed there. Throughout Moore’s Law, you’ll learn how a childhood in making bombs led to a career in chemistry as well as the ins and outs of the technology boom that started it all in the 1950s.
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Discover the power of vulnerability and bravery and learn how to rise strong when life knocks you down.
Life is tough. Sometimes life knocks us down, and when we fall, it hurts. When we struggle and find ourselves in the deep, dark recesses of our minds, it can feel as if the weight of the world is on our shoulders. Luckily, social scientist Brené Brown’s research reveals the power of vulnerability and bravery in creating a life of joy, love, creativity, and belonging. Of course, living a brave life won’t always come easily; inevitably, life will knock us down. How we rise from that fall, however, is important. Throughout Brown’s research, she listened to a wide range of people: leaders of Fortune 500 companies, artists, couples in long-term relationships, teachers, and parents as they shared their stories of being brave, falling, and getting back up. What did each of these people have in common? Each person recognized the power of emotion and wasn’t afraid to lean in to discomfort.
When we try to rise from the fall, our courage is tested. But no matter the struggle, the process of rising strong is the same. Throughout Rising Strong, you’ll learn why being brave means taking a risk and how to use the rising strong process to change your perspective.
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If you’ve ever found yourself wondering how to motivate a group of people who just don’t care or you’d simply like to improve your own leadership qualities, Turn the Ship Around (2013) is just the book for you!
Following the story of United States Navy captain L. David Marquet, Turn the Ship Around will show you how to unlock the leadership potential that lies in each and every one of us. By watching how David turned his unmotivated submarine crew into a world-renowned team, you’ll learn how achieving success is as simple as changing the way you think about leadership.
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Discover Olympic-winning strategies for crushing your goals and accomplishing your wildest dreams.
Do you ever wonder how people achieve some of the greatest successes? For instance, how do Olympic champions reach their goals? Well, achieving such feats doesn’t have to be impossible or seem so out of reach. Olympic gold medalist Ben Hunt-Davis and Executive Harriet Beveridge team up to teach you exactly how to crush your goals. Whether you want to win an Olympic gold medal or simply spend more time with your children, you can use the following strategies to better your life and reach your goals. Throughout Will it Make the Boat Go Faster? you can learn the proven strategies to break down your goals, make them within reach, and discover the motivation to never lose sight of your dreams.
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Learn how to shake hands, shut up, and other crucial skills in business that no one ever teaches you.
Remember that feeling you got on the first day of a new job? Or even that feeling during an interview? You feel awkward, anxious, and you may even feel a little out of place...like an outsider. Author Ross McCammon experienced this feeling when he unexpectedly transitioned from working at an in-flight magazine in Dallas, Texas to a dream job at Esquire in New York City. Unaware of big-business norms, the transition proved to be anxiety-inducing and full of awkward encounters. Eventually, he learned that everyone feels ill-equipped at some point in their career and learned how to navigate his new workplace. Today, he shares his advice on everything, including how to make a good impression at an interview and how to handle small talk in everyday social settings. Through McCammon’s advice, you can learn how to tackle potentially awkward and scary situations with confidence and make a lasting impression.
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Learn how living the 80/20 way can help you find happiness and success by simply doing less.
Like most people in today's society, you may be tired of the daily grind. You simply wake up, head to work, sit at your desk all day, head home, eat dinner, go to bed, and do it all again the next day. There has to be more, right? Well, according to Koch, we are living life all wrong; instead of working to live, we live to work. We spend most of our time exerting our energy at work, only to find that when we get home, we are too exhausted and to give our best selves to our families and friends. Here’s where the 80/20 principle comes in. The 80/20 principle refers to the observation that roughly 80 percent of results stem from 20 percent of causes. For example, the world’s top 20 percent of people generate 80 percent of the world’s wealth.
While this principle has been used successfully in the business and economics world, it can now be applied to the lives of any individual. In other words, we can achieve more by doing less. As you read, you’ll learn how to find your happiness islands, how to save money like the wealthy, and lastly, how living a simple life may be the key to success.
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Learn the inspirational story of self-made music superstar, Russ, who wishes to inspire you to believe in yourself and get out of your own way.
At just twenty-seven-years-old, Russ has become a successful rapper, songwriter, and producer. He proved the industry wrong by surpassing over a billion streams on Spotify and Apple Music without a major record label behind him. He then made the Forbes 2019 “30 Under 30” list and ranked number 20 for most sold-out arenas across the U.S. and around the globe. Today, he’s one of the most popular rappers around, so what’s the secret to his success? According to Russ, you should simply love and believe in yourself and work hard no matter what. In It’s All In Your Head, Russ reflects on the lessons he’s learned from his career and relationships while inspiring others to believe in themselves and take a leap of faith. As you read, you'll learn how Russ manifested his dreams into reality, why passion is critical to success, and how he went from recording in his parents' basement to making millions and selling out arenas.
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