Quit Your Job, Sis

When it comes to branding, most aspiring entrepreneurs think of colors or logos. But your personal brand is so much more than that. It's all about the mix of who you are, what you do, and how you do it. When you have the appropriate blend of these three elements, not only will it assist you in attracting your ideal clients and consumers; but you'll also be able to shine as your most genuine self.

And that's something that today's guest, Jen Campbell, a personal brand strategist, knows a thing or two about. Jen works with entrepreneurs to help them get clear on their values, message, and audience so they can show up as their authentic selves online. She shares her personal story of how she got over being “cringey”, what she wished she knew when she started her business, and how to avoid the comparison game on social media.

Jen also walks us through how she helps her clients get clear on their branding identity and offers some tips on how we can all show up more authentically online. If you're curious about personal branding and want to learn how to show up as your most true self, then this episode is for you!

Join us as we discuss:

(1) What personal branding is, and what is isn't

(2) How personal branding can help you attract your ideal customers

(3) The importance of authenticity in branding

(4) How Jen embraces being the cringey mom and shows up confidently online

(5) Why personal branding is necessary for online entrepreneurs

(6) The best ways to use social media to build your brand

(7) The 3 biggest personal branding mistakes entrepreneurs make

(8) Jen's biggest piece of advice for women wanting to make the leap into entrepreneurship!


Sponsors

Meet Cute Box
This episode is sponsored by Meet Cute Box. If you're looking for a fun way to connect even more with your partner, be sure to check out www.meetcutebox.com and use the code NEWBIE for $10 off your first box!

Credit
This episode is sponsored by Credit.com. Need a handle on your credit? Extra credit by Credit.com can help you build your credit history and improve your credit score by reporting things like your rent and utility payments. See where your credit really stands and sign up for extra credit today at credit.com/lindsayhanson. You can cancel anytime, and the first seven days are free!

Basecamp
This episode is sponsored by Basecamp. Basecamp is a project management and team communication app used by thousands of companies to help you stay organized, stay in touch, and get things done more efficiently. It's an all-in-one toolkit for remote work, with message boards to dos calendars, document sharing, group chats, and more. Go to basecamp.com/lindsay and sign

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

Looking for a fun and unique way to keep the spark alive with your significant other? What if there was a way to have new and exciting date ideas delivered right to your door? Well, there is – it’s called Meet Cute Box! It's a subscription service that sends date night ideas to you each month so you can skip the planning and just enjoy quality time with your partner.

In this episode, I chat with the founders of Meet Cute Box, Brenda & Tony Berardo, about their entrepreneurial journey, the inspiration behind their business, and what it takes to succeed as a couple working the business together. They also offer advice for other entrepreneurs, including tips on how you can open a business while working a corporate job, the power of networking, and how Meet Cute Box can help you and other entrepreneurs get more eyes on your business by partnering with them.

So if you're wondering how you can turn your entrepreneurial dreams into a reality, or if you're just looking for some fun and unique date night ideas, this episode is for you!

Join us as we discuss:

(1) The story behind Meet Cute Box and how it helps couples connect

(2) The importance of research, commitment, and innovation for entrepreneurs

(3) How Meet Cute Box shares small businesses with a wider audience

(4) Meet Cute Box’s different subscription plans and the type of products you can expect to receive

(5) Some of the challenges and rewards of running a business with your significant other

(6) How your business can collaborate with Meet Cute Box and help increase your revenue

(7) Using the power of social media and word-of-mouth marketing for your small business

(8) Brenda & Tony's advice for other entrepreneurs who are just starting out or who want to start a side hustle

Watch this week's episode here!

Sponsors

Meet Cute Box
This interview is part of a podcast sponsorship by Meet Cute Box. If you're looking for a fun way to connect even more with your partner, be sure to check out their website and use the code NEWBIE for $10 off your first box!

Basecamp
This episode is sponsored by Basecamp. Basecamp is a project management and team communication app used by thousands of companies to help you stay organized, stay in touch, and get things done more efficiently. It's an all-in-one toolkit for remote work, with message boards to dos calendars, document sharing, group chats, and more. Go to basecamp.com/lindsay and sign up today for a free 30-day trial!

Resources
Connect with Brenda and Tony
Website: https://www.meetcutebox.com/
Instagram:

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

Afraid you don’t have what it takes to be an entrepreneur? For Jennifer Westbrook, it took a few tries – and a lot of courage – before she finally went all in on her business. Now, as a Christian copywriter and web design strategist, she helps other women in business simplify their online presence so they can attract their ideal clients.

I had the pleasure of chatting with Jennifer about her journey from being a lawyer in corporate America to a successful entrepreneur, how she helps her clients simplify their online presence, and how she's been able to attract her ideal clients through consistent content marketing. She also shares tips on how you can write copy that sells and design a simple, strategic website that will have the right people knocking at your door.

So whether you're thinking about starting a business or are in the early stages of building your empire, this episode is for you!

Join us as we discuss:

(1) How to get clear on what your target market wants and needs from you

(2) Why you don't need a lot of money or experience to get started on your business

(3) Why you need to speak the language of your target market to connect with them

(4) The importance of taking action and course correcting as you go in entrepreneurship

(5) The biggest mistakes Jennifer sees people making with their websites & copywriting

(6) How to build a simple, strategic website that works

(7) What you should focus on as a new entrepreneur to get your business off the ground

(8) Copywriting tips for creating web pages that convert

(9) Jennifer's biggest piece of advice for women who want to make the leap into entrepreneurship


Sponsor
This episode is sponsored by Basecamp. Basecamp is a project management and team communication app used by thousands of companies to help you stay organized, stay in touch, and get things done more efficiently. It's an all-in-one toolkit for remote work, with message boards to dos calendars, document sharing, group chats, and more. Go to basecamp.com/lindsay and sign up today for a free 30-day trial!


Resources

Connect with Jennifer
Website: https://www.jenwestwriting.com/
Facebook: https://www.facebook.com/jenwestwriting
Freebies: https://www.jenwestwriting.com/freebies
Course: How to Build a Website in One Week on the Wix Platform


Kajabi
Kajabi is a great platform for those looking to build an online business. For a limited time, you can get three months for just $99. This deal includes access to templates and easy-to-use tools so

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

FACT: The unemployment rate for people with disabilities in the US is double the national average.

That's pretty sobering, isn't it?! But here's the thing: There are inspiring entrepreneurs out there who are changing the game for people with disabilities – and Mark Cronin and his son, John, are two of them.

Mark and John are the founders of John's Crazy Socks, an e-commerce company that sells fun and colorful socks while also employing people with differing abilities. In this episode, they share their story of how they started John's Crazy Socks, the challenges they've faced along the way, and the lessons they've learned about entrepreneurship, business, and life. They also talk about how you can be an ally and advocate for others with disabilities in your own community, spreading happiness, and living life to the fullest.

Inspirational and motivational, this episode is a must-listen for anyone who wants to learn more about entrepreneurship, business, and social change!

Join us as we discuss:

(1) The story of how John's Crazy Socks came to be, and the mission behind the company

(2) Why giving back should be an important part of every business

(3) The importance of following your dreams and not letting a disability define you

(4) Why diversity & inclusion isn’t just the right thing to do, but it’s also good business practice

(5) How to advocate for people with differing abilities

(6) The value of building personal relationships with your customers

(7) What you can do to become part of the John's Crazy Socks community and help spread happiness!


Resources

Connect with Mark and John

Website:https://johnscrazysocks.com/
Instagram: https://www.instagram.com/johnscrazysocks/

TED talks:
Differently Abled People Want to Help Us
Hiring Those w/ Differing Abilities Is Good Business

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

Some tough love for those of you who are scared to niche down for fear that you'd be pushing away potential clients.

Also: Why niching is beneficial for influencers, podcasters, and those who want to get brand deals as part of your business.

Struggling to narrow down your niche? Book a Niche Clarity Intensive with Gabrielle Laura and unlock the power of niche marketing for your business 🔓

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

Do you want to work with brands as an influencer, but don't know where to begin? Or maybe you're hesitant to start pitching to brands because you think you need a large following. Influencer marketing has steadily been on the rise and is an excellent way to grow your personal brand or get your business in front of a new audience. So how can you be successful with influencer marketing?

I sat down with guest Inbal Claudio, Founder of Like Minded Collective, a community and platform for female entrepreneurs. Inbal shares her journey of becoming an entrepreneur and the mindset shift she had to make in order to be successful. We also chat about the power of networking, online communities, and how you can get started in building your business or brand.

Whether you're looking to get started with influencer marketing or are thinking about starting your own business, this episode is for you!

Join us as we discuss:

(1) Why you don't need a large following to work with brands as an influencer

(2) The importance of networking and community for female entrepreneurs

(3) Overcoming imposter syndrome while starting or building your business

(4) How social media platforms are changing the way we connect with others

(5) Tips on free ways you can start pitching yourself to brands today

(6) What makes Like Minded Collective different from other membership sites

(7) Inbal’s biggest piece of advice for women who want to start their own business


Resources
Connect with Inbal
Website: https://www.likemindedcollective.com/
*Use code SIS50 for 50% off your first month inside Like Minded Collective

Instagram: https://www.instagram.com/like.minded.collective/

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

Are you struggling to get more eyes on your coaching business? Do you feel like the market is too saturated as a new or aspiring coach? Getting your business seen by your ideal clients can feel like a daunting task, especially with all of the different marketing options out there. So what can you do to grow your business & get more clients without feeling overwhelmed?

Today I chat with Lisa Simone Richards, a PR and Visibility Strategist for coaches, about how new coaches and business owners can increase their visibility and get more eyes on their brand. Lisa shares her top tips for getting started, including identifying your business goals, understanding your audience, and utilizing different platforms to reach them. She also talks about the importance of being yourself and staying true to your values.

If you're looking to increase your visibility and get more exposure to your business, this episode is for you!

Join us as we discuss:

(1) What inspired Lisa to become a PR and Visibility Strategist

(2) The importance of visibility as part of your growth strategy

(3) How to get started with different visibility strategies that feel authentic to you

(4) How to overcome imposter syndrome as a new coach

(5) How to use your skills and knowledge to stand out from the crowd

(6) Lisa's biggest piece of advice for new coaches starting out in your business

Resources

Connect with Lisa:

Website: https://www.lisasimonerichards.com/

Instagram: @lisasimonerichards

LinkedIn: Lisa Simone Richards

FREE Visibility Quiz: https://www.lisasimonerichards.com/quiz

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

For more inspiring content that will help you up-level in your life & biz, follow me on Instagram @lindsaymhanson. Use #QuitYourJobSis to show you’re listening!

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

Marketing can be a struggle when you’re first starting out and have a small audience. What if there was a strategy that could get your name out to hundreds, if not thousands, of people in your target audience fast - and it was completely free?

In this episode, we're joined by Dustin Riechmann, founder of Simple Success Coaching and an expert in partnership marketing. He shares what partnership marketing is, why it's so effective, and how to get started with it. He also shares some of the most common mistakes new or aspiring business owners make when taking the leap into entrepreneurship.

So if you're thinking about starting a business or are in the early stages of growing one, this episode is for you. Tune in to learn how you can use partnership marketing to take your business to the next level!

Join us as we discuss:

(1) The importance of having a plan when making a major career change

(2) How to take the next step in your business for growth and revenue

(3) Why confidence is key when selling your products or services

(4) The value of networking and building relationships with other business owners

(5) How to get started with partnership marketing so that you can help your business thrive

(6) Examples of partnership marketing success stories

(7) Dustin’s advice for you if you’re on the fence about quitting your job or starting your business


Resources
Connect with Dustin
Website: https://simplesuccesscoaching.com/
Instagram: https://www.instagram.com/engagedmarriage/

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

For more inspiring content that will help you up-level in your life & biz, follow me on Instagram @lindsaymhanson. Use #QuitYourJobSis to show you’re listening!

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

When it comes to starting and running a successful online business, there's a lot of information out there. But where do you start? How do you know which tools and strategies are right for you? How do you know what services you should even offer?

I'm joined by Rebecca Simon, founder of Work With Becca, where she helps women launch and grow online service-based businesses. In this episode, Rebecca shares her story of going from employee to entrepreneur, how to build a successful online business from scratch, and what it's really like to be a solopreneur.

She shares actionable tips for getting started, working with clients, and making sales, as well as her best advice for anyone who is thinking about becoming a virtual assistant or starting their own online business.

So tune in, take some notes, and get ready to turn your business dreams into reality!

Join us as we discuss:

(1) What it was like for Rebecca to transition from a full-time job to owning her own business

(2) How you can overcome some of the biggest challenges you'll face as a business owner

(3) Why specializing is better than picking a niche for your business

(4) How to scale your business to the $5-10k/month range

(5) The most important things to focus on when you're first starting out

(6) Why investing in a business coach can help you reach your biz goals faster

(7) How to properly let your clients know that you're raising your prices

(8) Rebecca's final words of wisdom for new & aspiring business owners


Resources
Connect with Rebecca:
Website: https://workwithbecca.com/
Instagram: https://www.instagram.com/workwithbecca/
Tiktok: https://vm.tiktok.com/ZMLkbyyPq/

Rebecca’s free online business quiz

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

For more inspiring content that will help you up-level in your life & biz, follow me on Instagram @lindsaymhanson. Use #QuitYourJobSis to show you’re listening!

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!

What if you could be handed a business model & marketing plan that was already proven to work - and all you had to do was run with it. That’s the power of franchising, a lesser-known opportunity for those interested in entrepreneurship (and no, it’s not just about fast-food chains).

In this episode, I sit down with franchise expert Diane Pleuss, of The Franchise Fitter, to learn everything there is to know about franchising. She explains what franchising is and who it’s for, the benefits of franchising, and how to choose the right franchise business for you. Diane also shares her own personal story of how she got started in helping others begin a franchising business and why she loves it.

If you're considering starting a franchise business or are simply curious to learn what franchising is all about, this episode is a must-listen!

Join us as we discuss:

(1) What a franchise business is and how it works

(2) The benefits of owning a franchise business compared to starting a business from scratch

(3) How to know if owning a franchise is right for you and your lifestyle goals

(4) How much money you need to start a franchise and some common expenses associated with them

(5) The most important factors to consider when choosing a franchise opportunity

(6) How much support you'll receive from the franchisor once you become a franchisee

(7) Diane's biggest piece of advice for those ready to take the leap into entrepreneurship

Resources
Connect with Diane
Website: https://dianepleuss.com/
Instagram: https://www.instagram.com/dipleuss/
LinkedIn: https://www.linkedin.com/in/dianepleussthefranchisefitter/

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

For more inspiring content that will help you up-level in your life & biz, follow me on Instagram @lindsaymhanson. Use #QuitYourJobSis to show you’re listening!

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

Listen on: Apple Podcasts  

Support the show

For more biz tips, BTS moments, and pissing off corporate bros, follow me on social media @lindsaymhanson! Instagram | TikTok

Want more tips to help you launch & grow your online business? Click here to join the FREE Quit Your Job, Sis Facebook Community!

Need a coach or social media manager to help you launch & grow your online biz? Work with me!