What should absolutely not be done in Japan?
Misha Yurchenko (ユルチェンコ ミーシャ), Japan-based writer, entrepreneur, and avocado-eater
Answered Jun 12
I heard about an American executive — let’s call him Donald — who went to meet a client in Japan, but demonstrated little knowledge of local business etiquette.
No, scratch that. It was a total lack of cultural awareness.
Chewing his gum, Donald entered the room of patiently waiting executives. As the line of black-suits stood up to greet him, Donald laughed boisterously and, perhaps too firmly, grasped the hands of the Japanese businessmen, who were tiny in comparison to Donald’s broad-shouldered, 6-foot something build.
They proceeded to exchange business cards (meishi) — an act of important, symbolic function in Japan. Donald’s hands were greasy, or maybe he was just careless, and as he reached to grab one of the executive’s cards (not that you’re supposed to really grab the card), he fumbled and it fell to the ground.
Strike 1.
Not seeming to care about his massive infraction, Donald reached to pick up the card (belching in the process). He took the small paper square and swiftly, without any apology, stuffed it into his back pocket. Everyone was in shock (except Donald), and they moved to sit down in their swivly chairs.
Strike 2.
(In the eyes of Japanese people, the business card is an extension of the self. Dropping the card on the dirty ground means you are, quite literally, getting dirt on that person. Putting the card in your back pocket and then sitting down means you are squishing your ass cheeks between them and a chair).
Upon taking a seat, Donald threw all of the other business cards he had been handed on the table in a pile. While the cards are supposed to be lined up neatly to match the people sitting in front of you, in order of seniority, he of course knew nothing about that.
And then, unbuttoning his wrinkled shirt-sleeve and crossing his burly arms, Donald threw his giant feet up on the desk — he was showing the executives he was “comfortable” and “confident,” although he came off as anything but. He began to talk loudly, laugh noisily, and launched into an epic monologue about something that lasted for too long.
Strike 3- K.O.
The executives’ faces were bright red — they were fuming, ready to burst. One executive couldn’t handle the injustice any longer, so he stood up, yelled something in Japanese, and stormed out. The others remained silent, in utter disbelief.
Maintaining their politeness until the end of the meeting, they escorted Donald to the front of the elevator and bowed in unison to bid their farewells (Donald just gave them a big thumbs up as he checked his phone)
The elevator doors closed and they all let out a huge sigh of relief.
Donald managed to break a dozen or so unspoken rules and completely destroyed the social fabric of a Japanese business meeting in under 20 minutes.
Needless to say, he was never invited to a second meeting.