The world of on-demand audio, such as podcasting, is growing rapidly so Erica Farber, President and CEO of the RAB sat down with one of its biggest champions, Steven Goldstein, founder of Amplifi Media. Steve is recognized as a thought leader in audio programming, marketing and management and has a track record of success in … Continue reading "Radio on Main Street Podcast Featuring Steve Goldstein, founder of Amplifi Media, On the Subject of Podcasting"

In this episode of Radio on Main Street, Jeff Schmidt, SVP of Professional Development at the Radio Advertising Bureau, sits down with author and talent consultant Dr. Tony Alessandra to talk about what makes a great salesperson – Nurture or Nature? Dr. Alessandra believes that with the right attitude and aptitude, successful salespeople can be … Continue reading "Radio on Main Street Podcast Featuring Dr. Tony Alessandra, Author and Sales Talent Consultant"

In this episode of Radio on Main Street, Erica Farber, President and CEO of the RAB speaks with Matt Scarano, President of the Chicago region for the iHeartmedia Markets Group. Matt is also chairman of the Illinois Broadcasters Association’s Radio Broadcasters of Chicago committee. Matt and Erica discuss how Chicago radio is working together as … Continue reading "Radio on Main Street Podcast Featuring Matt Scarano, iHeartmedia Executive and Chairman of the Illinois Association of Broadcasters, Chicago Committee"

When you hear the words; “Golden Age of Radio,” you might be thinking of the past.  Ben Thomas, Senior Vice President and Channel Engagement Director for the largest independent advertising agency in Tennessee – The Buntin Group – says that right now is radio’s golden opportunity. Jeff Schmidt, who leads our professional development team at … Continue reading "Radio on Main Street Podcast Featuring Ben Thomas of The Buntin Group"

In this episode of Radio on Main Street, Erica Farber, President & CEO of the Radio Advertising Bureau speaks with engagement, marketing and radio expert Abbie Korman, who is also head of her own company Impact Marketing & Promotions. One of radio’s strengths is the connection air personalities have with their listeners, something of great … Continue reading "Radio on Main Street Podcast Featuring Abbie Korman of Impact Marketing & Promotions"

In this edition of Radio on Main Street, Erica Farber, President and CEO of the RAB speaks with Thom Callahan, President of the SCBA, the advocate for AM/FM Radio and its digital platforms in Southern California. The SCBA and Nielsen Audio recently collaborated on an in-depth study showcasing broadcast radio’s ability to reach and motivate … Continue reading "The Radio on Main Street Podcast Featuring Thom Callahan of the Southern California Broadcasters Assoc."

In this episode of Radio on Main Street, Annette Malave, who leads RAB’s Insights team and its multicultural efforts,  speaks with Thomas Hawing, Multicultural Supervisor with MediaCom – the content and connections agency – a GroupM company. Annette and Thomas discuss the nuances of reaching multicultural radio listeners.  Thomas also recalls some of the successes … Continue reading "The Radio on Main Street Podcast Featuring Thomas Hawing, Multicultural Supervisor with MediaCom"

In this edition of the Radio on Main Street Podcast, RAB President & CEO Erica Farber talks with Mitch Bennett, Executive Creative Director of Fitzgerald and CO based in Atlanta. Mitch is responsible for the creative on such iconic brands as Coca-Cola and the award winning “Long Story Short” campaign for Quikrete, just to name … Continue reading "The Radio on Main Street Podcast Featuring Mitch Bennett of Fitzgerald & CO"

In this episode of the Radio on Main Street podcast, Erica Farber, President and CEO of the Radio Advertising Bureau, sits down with an old friend, Mel Phillips, at WRKO/Boston’s 50th reunion party held the weekend of June 2nd. Mel is a legendary radio programmer and author. Here he shares some interesting WRKO history as … Continue reading "The Radio on Main Street Podcast Featuring Mel Phillips, Legendary Radio Programmer, at the WRKO 50th Reunion"

This Radio on Main Street podcast shines a spotlight on an organization dedicated to improving and strengthening communities across the country by creating opportunities for sustainable home ownership.  What does that mean you may ask?  Well take a listen as Tammy Greenberg, who leads RAB’s business development efforts, speaks with Barbara Floyd Jones, Senior Manager … Continue reading "The Radio on Main Street Podcast, featuring Barbara Floyd Jones, Senior Manager of National Home Ownership Programs for NeighborWorks America"