If you turn on the radio, there’s one thing you’re almost guaranteed to hear: a catchy, over the top jingle proclaiming the name and call letters of the radio station. But where did these little tunes come from? Who makes them? And why are they still so common? In this episode, we explore the history of radio ID jingles, and pack in so many earworms, you’re going to need an exterminator. Featuring Jeanna Isham of Dreamr Productions, Jon Wolfert of JAM Creative Productions, and Erik Huber of ReelWorld Productions.

Twenty Thousand Hertz is produced by Defacto Sound.

Subscribe on ⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠ to see our video series.

If you know what this week's mystery sound is, tell us at ⁠⁠⁠⁠⁠⁠⁠⁠mystery.20k.org⁠⁠⁠⁠⁠⁠⁠⁠.

Support the show and get ad-free episodes at ⁠⁠⁠⁠⁠⁠20k.org/plus⁠⁠⁠⁠⁠⁠.

Follow Dallas on ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠, ⁠Facebook⁠, and ⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠.

Join our community on ⁠⁠⁠⁠⁠⁠Reddit⁠⁠⁠⁠⁠⁠.

Follow Jeanna’s podcast, Sound in Marketing wherever you get your podcasts.

Find the right doctor, right now at zocdoc.com/20k.

Download the CFO's Guide to AI and Machine Learning at netsuite.com/20k.

Get an exclusive 60% discount on Incogni and a 30-day money-back guarantee at incogni.com/20k.

Claim your $75 sponsored job credit at indeed.com/hertz.

Episode transcript, music, and credits can be found here: www.20k.org/episodes/radio-station-jingles

Learn more about your ad choices. Visit megaphone.fm/adchoices