Rank Up: Become an Elite Instructor and Grow Your Martial Arts School

Rank Up: Become an Elite Instructor and Grow Your Martial Arts School

By Michael HodgeBusinessEntrepreneurshipHealth & FitnessEducationFitnessHow To
Download on the App Store

Rank Up: Become an Elite Instructor and Grow Your Martial Arts School episodes

  • How to Schedule a School Talk Every Week of the Year
    At my school, we have the goal of doing a full school presentation every week or a flyer approval. One year, I personally presented to over 20,000 students in the area, which resulted in many new students! Not to mention, becoming partners in education with all of my local schools, which are invaluable relationships for years to come. In this episode, I will teach you how to:
    -Create your own school presentation. One that is so good that schools would want to pay you to present.
    -Schedule the presentations. Exactly who to contact, what to say in the email, in the phone calls, and follow-up steps.
    -The types of school talks that you can do.
    -Alternative methods for becoming a partner in education with a school.
    And, this week's question: "Can you discuss some important legal compliance related to starting a school?"
    43 min
  • My Biggest Instructor Pet Peeves
    Today I will go over 17 of my biggest instructor pet peeves. I've seen my own instructors do these in the past, and not only do these actions annoy me, but they raise a big red flag. Are you doing any of these?
    -Checking your phone during class.
    -Allowing for kids and spectators to run wild before or during class.
    -Doing the same warm up every class.
    -Having your students remain idle during a drill.
    -And we will discuss many more.
    Plus, I answer this week's question: "Do I really need a black belt to provide self-defense classes?"
    24 min
  • Make $100 an Hour Teaching
    In this episode, I break down exactly how I run my part-time, private academy with only 6.5 hours a week. And how, even when you account for marketing, management, billing, accounting, teaching, and communication - it comes out to $100 an hour. Included:
    -My weekly breakdown of tasks
    -My monthly tasks and why they are important
    -Which holidays I close for, and the importance of vacation time
    -Actual income comparison from my current school and my previous full-time academy
    -Why you should be the best at one thing
    -Exact tools that I use to run my private academy
    -Question of the Week: What is the best way you have found to market your kids classes?
    37 min
  • Fund and Launch Your School
    You're ready to go for it and launch your school. How will you fund it? Even if you already operate a school - how can you expand and invest into growing it? We will discuss the 5 funding options, including a way to mitigate nearly all start-up expenses with a pre-enrollment campaign. Some other useful topics:
    -Bootstrap or do a full build-out?
    -What type of location and lease should I choose?
    -What should my first expenses be?
    -Launch marketing to get you your first 50 students
    -Ways to bring in your initial revenue
    -Listener question: How do you deal with parents who are lazy when it comes to getting their kids to class?
    41 min
  • The 5 MA School Business Models
    Let's look at 5 different business models you could have for your martial arts school. In this episode we will go over the pros and cons of each, and talk about how you might be wasting time and money running a big school, when you could be happier (and have a higher relative income) with a private academy.
    -Part-Time School
    -Full-Time Commercial School
    -Private Academy
    -Online School
    -Private Lessons Only
    We finish with a question: "How did you create your own martial arts style?" -Referring to Ultimate Bo (American Bojutsu), created by Michael Hodge.
    38 min
  • Organizing Curriculum
    In this episode, Michael Hodge (the founder of the GMAU and lead contributor of the Certified Martial Arts Teacher course), takes you through how and why you should organize your curriculum. What you'll learn:
    -Why you need a curriculum.
    -Linear curriculum - the pros and the cons.
    -Rotating curriculum - what it is, how to create one, and the big benefits.
    -Use upgrade programs to teach your advanced material.
    -Why making curriculum changes on a whim is a very bad idea.
    -The importance of having all of your instructors on the same page.
    -Why you should have a video curriculum, and how it greatly benefits you, your students, your instructors, and your entire school.
    -A question from a listener about changing a traditional curriculum. Should you adapt or be more conservative with your curriculum?
    30 min

About Rank Up: Become an Elite Instructor and Grow Your Martial Arts School

From the publisher's feed

Rank Up will teach you how to become a world-class martial arts instructor, which leads to growing a thriving martial arts school. This podcast is for instructors looking to rank up; both as teachers…