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By Brandon Olson
The podcast currently has 28 episodes available.
What’s up guys? Brandon Olson Rank Daddy TV. Today we’ve got an episode that I’ve wanted to shoot for a while. Why should you start an SEO agency in 2020. So I’m going to give you all the reasons I know of all the reasons why it’s working. By the end, you should be like, “No brainer. Let me do this.” Right? Let’s go.
So here’s the question. How can marketers like us working only part-time and running our entire business from our laptop or smartphone? How are we able to guarantee insane results to our clients when the mainstream internet marketing gurus say the guarantees are impossible?
That’s the question.
And this podcast will give you the answers. My name’s Brandon Olson and welcome to Rank Daddy.
All right, so why should you start an SEO business in 2020? What is the deal? What is the popularity? Why are so many people rushing to start an agency and digital marketing SEO agency? I’ll just take this off the top. This is kind of an unscripted episode.
So for me, I was always stuck behind. Maybe not so much, always a time clock, but a place, right? Running a retail business stuck at a location, having to go to that location five, six days a week because that’s where work was, right? That’s where the income was made. So for me, I wanted to be able to create an income that I wasn’t stuck to that location, right? Be able to work from anywhere that I wanted.
So I call that spacial freedom, right? You’re not having to go to a specific place for work. A lot of people want time freedom and I wanted that too. But for me, more importantly was I was tired of going to that same place every stinking day. So SEO gives you that obviously spacial freedom. You’re not stuck with working at one particular place. You can take your laptop, you can work from your smartphone, you can work from wherever you have a data connection.
Time freedom. A lot of people want time freedom. You hear about the 10 hour work week. I’ve been able to shave my down to about two hours a week or less in my SEO agency. And that’s run in 30, 40 clients. All of them paying $1,000 a month on average or more. So time freedom is insane when you can get and build a business online that you can work from anywhere, but you can also do it extremely, extremely part-time, ultra part-time in your spare time even. I’ve never worked more than 10 hours a week even starting off, even building it because I didn’t want that. I was more determined to have fewer hours then fast success. Yeah. I could have built this thing a lot faster had I have dove in and gone 40 hours a week building this thing massively quick, but I probably would’ve got stuck in that rut of thinking I’ve got to work 40 hours a week to keep this thing running.
So I wanted to build it completely part-time from the beginning. That’s what I did. It took about six months to get to $10,000 a month. Now with Ranked Daddy, we’re seeing people hit that in 30 days, sometimes 60 days, sometimes longer. Sometimes people don’t even want $10,000 a month and they’re happy with an extra $3,000 and $4,000 working part-time to supplement whatever they got going on. They like their job or they’re not ready to retire, whatever. That’s totally fine because you’re able to do this part-time, you’re able to do it whenever. If you got 30 minutes a day and maybe five days a week, four days, whatever. You can apply whatever time that you have available to start your business and still have it runs perfectly smooth.
Another way that this works or the reason this works is because we’re teaching you how to outsource, literally, everything. So we show you how SEO works, right? Why rankings happen? Why does Google rank a website? There’s one reason it’s because it’s trusted. If Google trusts your site, it’s going to rank you higher than other sites that it trusts less. Simple. That way you’re ahead of the algorithm game. It doesn’t matter what algorithm change comes, penguin, panda, chihuahua dog, whatever decide they decide to make an algorithm about. It doesn’t matter because Google is in it for the end user. Google wants the end user to have the best experience, otherwise they’re not going to use their browser. They’re going to go over to Bing, or they’re going to use Yandex or they’re going to use another search engine. Google wants people to stay on Google so they can capture their attention, capture their money with their other properties. Google wants the end user to have the best experience, so they got to trust your site.
We show you in Rank Daddy incredibly fast, how to get trust to a site and a natural, methodical, step-by-step process. It’s five or six steps you can have trust to a site in 30 to 60 days. That’s why we give them money back guarantee to all of our clients. If they don’t see a massive increase in rank within 30 to 60 days, they get all their money back.
So we teach you to do this not only what Google wants, but now each of those five, six steps, we show you how and where to outsource those to reliable, guaranteed, trustworthy sources so you don’t have to worry. Then once you know all the steps you’re comfortable with, okay, here’s what happens when I get a client, I plug them into this, these steps.
Now you’ve got to know how to land clients. We covered that too. We show you step by step very quickly how to… For example, you can send out Screencast videos. A Screencast video is a little short, two, three minute video. You’ve got the client’s website right there on your computer screen and you’re pointing out two, three little things in a few minutes on things that that customer could change to instantly get more trust to instantly show Google what their site is about. Because if Google doesn’t know what your site’s about, it can’t trust you, it can’t rank you.
So very quickly we show you how to send prospecting videos to teach people. You’re educating people, you’re giving value first on how they can make a couple of little changes to get Google’s trust and some quick ranking improvements. Now is that the end all? No, that’s the only step one of the process. Tweaking some little on-page things.
But now these people, these business owners are seeing you giving them free information and you’ve got a little call to action in your video. If you need help with this, just reply, call me whatever. I like to do it all by email. I can do it all from anywhere by email. I can shoot videos from my iPhone using the screen recorder and bust out several of these things you know?
So we show you that. We’ll show you how the process works, how clients sites get ranked. Then we show you how to land clients and all you do is plug them into the system. So for example, $1,000 a month client is the average across the board. We’ve pulled our members multiple times and $1,000 is the number one answer. Second answer is $750. Third answer is $1,500. Fourth most popular answer is $500 a month. So you can see the range of average billing across new members, old members, whatever.
So for example, say [inaudible 00:07:37] take $1,000 a month. It’ll take you 30 minutes of outsourcing a few of the steps for month one and costs you $500 or less of that $1,000 you collected from the client. You’ve got $500, it took you 30 minutes.
Month two is even better. You’re going to spend $300, $400 of that to do month two’s outsource steps. Take you another 15, 20 minutes. Meanwhile, you’re not just waiting and watching, you’re landing more clients. If you figure this out quickly, when you get in every client you land is about a $1,000 and it takes you 30 minutes to plug them in. How fast can you scale? How many clients can you land and just plug them into your system that Rank Daddy shows you how to do and where to outsource each step. You scale fast.
We have a little deal called white label, rankdaddy.com/whitelabel. If new members come in and they’re land clients and they want us to do all of the work, we’ll do it for half the money. You give us $500, so that $1,000, we do all the work. We assume all the expenses of ranking. We’ll fix the on-page, we’ll do everything it takes to get that client ranked because we want them ranked. You make money, we make money. They keep paying when they see the results after 30 days. Month in, month in, month in, month out, clients keep paying. 80% to 90% retention rate with our clients.
These are all local businesses: dentists, landscapers, roofers, plumbers, estheticians. The list goes on and on. Any kind of local business. Perfect. If they’re not ranked on page one for their number one core competitive keyword like, New Braunfels roofers, New Braunfels roofing. If they’re not on page one, hey, anything to page two and downward is open game. They want to be on page one. They know who those top three roofing companies are. They see their trucks around town. They know how much business they’re doing. They have no idea how to get there. We do.
We can create a scenario where Google comes in, they recognize what their site’s about. They trust their site, the rankings begin to launch. The customers see these ranking reports. You send them at the end of each month before their next billing is due and they’re like, “Yeah, I see it. The calls are coming in.” They don’t want to stop paying. In fact, few months into the campaign, they’re coming to you saying, “Hey, can you rank me in these outlying other areas because we also serve there. We can buy more trucks if we have to.” Whatever. They’re coming to you to ask to pay you more money because it’s working.
On average clients paying us $1,000 a month. It’s because we’re bringing them an extra. Extra added revenue of $10,000 to $30,000 a month or more that they didn’t see before. See, when you’re talking to these prospects, they know how much money they’re doing a month now. They know their business revenue. So when they see that double or triple, man, that you’re the first guy they’re going to pay. This is how our retention stay so high.
So I’m back to white label. Back to the white label. You pay us, we do all the work. You continue to learn the process. You’re quickly going to say by month two three that you can be doing all these outsource steps just like we are. You can keep more of the money because month one we gave you example, $1,000. You’re going to spend about $500, so you’re going to spend about half, maybe $600 if you’re really trying to impress these people, month two it’s going to drop to $300, $400. Month four, it’s going to drop again to $200 to $300 that you’re spending out of that $1,000. So you’re keeping $700, $800. By month six, it’s completely normal for you to keep 80% to 90% of that $1,000 as your profit because the site is now ranked. It’s being held in place by web properties that you own that we show you how to acquire. You’re building this network of sites that are keeping your client sites ranked. You’re now in control.
A lot of people ask, what do we do? If we get a client to the top, it’s been six, eight months. They’re ranked in the top, number one for many keywords. What keeps them there? Why should they keep paying you? You got them number one ranked. There’s a few scenarios. This has come up rarely, rarely. I mean over the total of 60, 80 whatever clients we’ve dealt with in our personal agency, maybe twice.
A guy decides to stop paying or asked, “Hey, why do I kind of keep paying this $1,000 a month, $2,000 a month if I’m already at the top? You already got me there.” So we remind them that the monthly fees that you’re paying goes to offset the fees that are incurred on our end for keeping your site ranked. Remembe we are linking to your site from these properties that we own. These are expensive sites. They take aintenance, we have to put money into them. So we don’t tell them the figures or how much work, how much maintenance, but in their head they begin to remember that they’re ranked number one because of the web properties that you own that are linking back to them. Control. That’s you’re in control.
So if they decided to stop paying and you’ve tried everything, maybe dropping their rate for a little while if they’re uncomfortable, whatever. This is completely rare. The guy who decided, yeah, I’m just going to cancel and take my chances. Fine, he stops paying. You remove all those links. Now you can use those sites for another client. You haven’t lost your money, but his site rankings, bye bye. The trust is gone.
Suddenly Google sees all these websites that were linking to them that are trusted websites, passing trust to him and now they’re gone. Why would Google keep that site ranked? They don’t. The rankings fall. So you’re in control. You don’t want to use that as leverage unless it’s completely less case scenario. It’s just doesn’t seem ethical. But I always tell them by month three, I’ll send him a little video or our emails and emind them how we’re doing, what we’re doing. How we’re accomplishing the massive ranking gains and how we’re holding their ranking to the top. It’s because we own a network of sites that are incredibly trusted by Google. They have high trust, and because we’re linking from these sites to you, we’re not linking to anybody else, only you. They’re dedicated to you. Google sees that trust and they reward yoursite because you’re trusted. Your sites trusted. They know what it’s about. And you have more trust than any other site in your industry, in your location. So they keep you there.
You got to put that little seed in their brain so that if that ever comes up, you can instead of threaten them,”All right, you want to quit? I’ll just remove all my links.” That’s ugly. You can bring it back to their attention. You can remind them. That’s the ethical thing to do. And because it’s true. You want control and in the beginning you can tell them, “Look, most SEO agencies, they’re outgoing link swapping. They’re going to try and get you a link over here, but you’re going to have to give that guy that link.” That’s like awash. You put a link to your site, to somebody else, your trust is passing to them. Why would you want that? You want all the links coming to you.
So ordinary SEO and we see this month in, month out, year in year out. Every client we get that says,”Hey man, I’ve been paying SEO for a couple of years and nothing’s happening.” We look at their site. First, normally, they’re on-page isn’t done. Google has no idea what their site’s about. Simple fix. Second thing, they’ve been getting all these back links and links that they’ve got to trade for link swapping. You ive me a link point to my side, I’ll point to yours. None of that helps, right? That’s just passing juice around. Or links from spammy type of sites or link farms or footers of sites.
This is the concept of mindset of old SEO thinking. All this stuff you used to work. Google is way smarter than that. Google will trust your site if they have proof of one, they know what your site’s about. It’s clear. Two, there’s other sites that have authority and trust with Google linking to them pushing that trust. That’s what Google wants. That’s what they get rewarded for.
So you want to make sure that your customer knows that you’re not doing these things that every other SEO player on the market is doing. We’re not going out to trade links with people. We are getting links from sites that we own. These things we control. So we get to control your ranking. You go out and get links from other websites. Now you’ve got to go monitor all those things because if they ever get pulled down, now you’ve got to replace it with something. Or if that website, this guy decides not to renew his domain, you’ve lost that link. Why not have everything create a scenario where you’re in control of all of your links or the most powerful ones, right?
So part of the part of the campaign we’re getting links from or creating links from sites with very little power, maybe no power. Some do follow links, some no follow links, but it’s a variety, right? Google wants to see link diversity. They don’t want to see every link coming to your site be a 100% trusted site home run. That looks totally unnatural. So we kind of mix in these sites that we own and control and we show you how to own and control and obtain. Mix those few links in with links that are built daily. That’s one of the steps that we show you how and where to outsource.
You’re going to have a team that is building links for you and building sites for you that you own and control on a daily basis. So Google will see link consistency, right? So that’s how we get people to keep paying month in, month out.
Why start an SEO agency in 2020? It’s that you’re not using your own money, you’re using none of your own money. What business is there that you can go in and make $1,000 a month a pop on each client on average? You’re not using your money. You’re not using your money to advertise, to market, to prospect, to do the work, the fulfillment. You’re using the client money to do the work after they’ve paid you. That’s hands down. This is one of the biggest reasons that people get into it because they’re looking for a way to create an income online and they don’t have any money to go out and get a college degree or even a technical degree or the time delay into that or buy a $5,000 training course online. You start with no money. So huge reason.
Let’s recap a little. Spatial freedom, time freedom, you do it from wherever, you can do it part-time, spare time. You don’t have to use your own money to start the business and you can scale this thing. I’ll show you here in a minute, some examples of members doing this in our group day in day…
Let’s look now. Here. Let’s move over to our computer. I’m going to show you some success stories of people doing this day in, day out. It’s going to blow you away. $1,000 a month, multiple times over $2,000 clients, $3000… How fast can you scale? Check this out.
All right guys, this is a webpage you can go to. It’s rankdaddy.com/success. So this is kind of like you’re peeking into our private Facebook coaching group. We’re grabbing some of the success posts we see members put in and we grab them and put them here just for case studies.
Here’s a guy. This client was nowhere to be found on Google. This is after his on-page SEO. He started to share it showing up two days later. This is their rank for the keyword. Obviously, he’s hitting the keyword. Number one rankings. Number two rankings. Number three rankings. After days. These are all on page one.
Becca, she started just about two months ago, I believe. And she is killing it. She’s closed two clients today. “Seven meetings set up for next week. Picking a check on Monday” and on and on and on.
Here’s Will again, posting about rankings that are crazy killing it. Becca again, “Signed up five clients to last night.” Here’s another new member. Restaurant onboarding, $750 a month for three months and then goes to $1,500 a month. This goes on and on. These are just regular people posting in our group.
Here’s Tamara picking up a check for $7,000 and she’s pretty new too. So you can go to this and just check them out yourself rankdaddy.com/success.
Robert landed another $24,000. He’s probably our highest earner. He’s only been in for about nine months and he’s near $100,000 per month. I’m going to show you a cool shot here in a minute of what he recently posted. Anyway, you come all the way down to the end of this. You click more members’ successes and it pops up in a cloud folder that I just throw them in.
These are some new ones, so we saw this one about his client. This one is a Becca. Again, close to client for $3,400 from the airport parking lot. “Sent the invoice from the cafe and got the deposit before she gets on the plane.” Regular people, dude.
Seth Brown. Rank Daddy success. “Just landed a $30,000 contract, which is $2,500 a month for 12 months.” He’s on top of the world. I can imagine.
Who is this? Ben Ryan. He’s killing it. He’s only been in for a few months. Rank Daddy success. “Three months ago signed two clients in Perth. One in roofing, one guitar teacher. Both were on page eight now they’re both on page one.” So when do these people stop paying, right? You take them from page eight to page one. And then the top of page one and they’re tripling the revenue. You’re the first guy they’re going to pay. You’re going to keep paying you month after month.
Here’s Israel landed a $1,200 a month client and these are just in the last week.
This looks like maybe an older one. Oh, here’s Ed posting a couple of checks. $2,500.
This is a $500 deal from a Phung. This is Ed’s. Ed’s been a regular. He’s been in since the beginning. This is a site that he built is a leadgen. Just killing it, just killing it.
Here is Ben again. Another Perth Brake Industry client, $2,800 a month plus a website redesign. And don’t get stressed out about this redesign stuff. You see things like that. These people are not doing the work. We show you inside who to outsource the website redesigns for. I mean you might charge $3,500 like him, but you’re only paying about $500, maybe a $1,000 on that kind of a site to get it done. So you’re pocketing the rest. Cray, crazy profits these guys are seeing.
Becca, again. 40 degrees, closed more and she’s just got three more coming this week. Eight more in the pipeline. And look at this. “I’ll be closing on my dream house Friday. Share your wins with me.” She’s new. Crazy.
Here’s Peter. He’s been in for about six months. “Dream versus reality.” So this guy decided to go spend six months in Thailand on the beach to see if this digital nomad lifestyle would work for him. The hardest part is, well the distractions, because this is the view from your office, right?
So you can readily literally run this business from anywhere guys. These things just go on and on. This guy’s been in the group since April. This guy’s biggest win today with a $5,000 a month deal. Okay? This is totally realistic for you. I like his phrase here. “2020 is about to be a massive year.” Make 2020 a massive year for you. Go to rankdaddy.com, we’ve got an insane deal to join.
Let us help you. Take you by the hand step-by-step to start an SEO agency that you can start from your laptop in your spare time. That will quickly replace whatever day job situation you got going on or just add some extra money to the table. Whatever level you want to take it to, do it.
Here’s Robert. “I never thought I’d be on stage in front of millions of dollars. The Rank Daddy process processes helped me to become the expert. This is me giving a lecture to hundreds of doctors at the largest medical assembly in the Southeast.” He has been in for about nine months and he’s killing it. He’s about to hit $100,000 a month in recurring revenue. Okay? That’s a case study. That’s a case study and this just goes on and on.
So come on guys, go to rankdaddy.com. Go to the homepage, hop in and let me add you to this Facebook group and we’ll help you be successful until next time.
Hey, catch us on iTunes, Spotify, SoundCloud, all the other platforms that you just search Rank Daddy podcast. If you’re looking for a podcast platform to hear us on.
Give me your feedback on this video if you’re catching it on video on YouTube. Let me know what you think. If you have questions, go to brandonolson.com. It’s like my digital business card. Every way that to contact me is there. brandonolsen.com. You can see my agency rep video and all the other stuff that I’ve got going on at anytime. That’s always updated. Have a good one guys. Until next time. Have an insane day.
Start your Digital Marketing Agency today at at https://RankDaddy.com
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Hey guys, this is Brandon Olson. Today on RankDaddy TV, we’re going to talk to you about how it is that we land high ticket, high paying SEO clients. A lot of it has to do with mindset, but if you haven’t got this part figured out, it’s going to be incredibly hard to do it. So let’s get into it, guys. Let’s go.
So, here’s the question. How can marketers like us working only part time and running our entire business from our laptop or smartphone, how are we able to guarantee insane results to our clients when the mainstream internet marketing gurus say the guarantees are impossible? That’s the question, and this podcast will give you the answers. My name’s Brandon Olson, and welcome to RankDaddy.
All right, guys, here we go. How do we land these high ticket, high paying, thousand dollars a month and up SEO clients? I mean some of these are three, four thousand dollars a month. When you get into it, it’s all going to come down to prospecting, right? You’ve got to prospect before you can land clients. Pretty much with any type of sales, prospecting and client landing is probably going to be the hardest part of your agency operations. Not that it’s difficult like like digging ditches or something, but most certainly it’s going to be the one task that you probably spend more time doing than anything else in your business. Prospecting normally represents 85% of the time that it takes to run your entire agency. Once you’ve landed a deal, organizing the campaign is going to be like 10%. Fulfilling the SEO using the RankDaddy process is like 5%, so let’s break this down.
Let’s take a 10 hour block of time. Maybe you’re going to spend eight and a half hours of that prospecting, right? 85% before you land a client. You might spend one hour organizing, so maybe that’s keyword research, putting the keywords into a rank tracking program, setting up automatic billing with your process or stuff like that. You’re only going to spend 30 minutes doing the work. 30 minutes, that’s it. And that’s about what it takes to outsource everything for month one of any SEO campaign. And that’s if you’re new. So, doing the work takes no time compared with landing the client.
So, if you’re going to spend most of your time prospecting, you might as well price your services high. Right? But how do we do this? Maybe you’re new at this. Maybe you don’t think there’s any way a business is going to pay you 1,000 bucks a month or more to do SEO on their site. Well, that’s what I thought in the beginning when I started, I was charging 250 bucks a month. As time went on, I went to 300, then 400, then 500 and I’m like, “Man, what the heck? It’s just as easy to tell them it’s $500 a month as it is 250. and I’m getting the same yes.”
So, the first step, you got to ask for it. When a prospect says, “How much is it?” Tell him, and tell him with as much confidence as humanly possible. Like, “Here’s the price.” Period, this is it. If this is an in-person meeting, look them straight in the eyes. If it’s a phone call, pretend like you’re doing it. If it’s an email, make it a screencast, so you’re looking straight into the camera. “Mr. Prospect, normally in a city this size, in an industry like yours, for an aggressive SEO campaign that brings a fast return on your money to get your phone ringing and paying customers in your doors, we charge 1,000 bucks a month.” Then you shut up. You don’t budge. You don’t negotiate. You don’t flounder around. You just stay firm.
If they say, “Why is it so much?” Tell them, “Because we’re about to bring you more clients than you need.” Look, when you walk into a Mercedes dealership, you don’t start bickering about price, do you? No, because you already expect it. You’re not there because you want Hyundai pricing. If you did, you’d be at the Hyundai dealer. You’re there because of the quality, the craftsmanship, the reliability, the reputation behind what is Mercedes. So, this is your mindset. Did you know that they don’t paint Mercedes vehicles? They dip them into a 50,000 gallon tank so that every nook and cranny is coated. Do you know that Mercedes seats are designed to support your internal organs? I’m reading some of this stuff and it’s just blowing my mind, but time, money, research development, a ton of it goes into these vehicles.
So this is the same with your agency. Because you’re using RankDaddy, the RankDaddy process now has been in existence for over four years. It’s been researched, tweaked, developed for optimal results. We see some of the fastest SEO rankings increases in the industry. So at this point in your prospecting … and if you’re not here, you need to get here. It’s absolutely critical that you know, that you have unwavering confidence, that you believe beyond a shadow of a doubt that your agency has the ability to flip a switch and open up to your clients a floodgate of customers, more customers than they’re ever going to need. This is the power of Google. This is what you can do for them with your SEO. So many customers that they’re going to have to make a decision. They’re going to have to grow. They’re going to have to hire more staff. They’re going to have to buy bigger fleet, add to their vehicles. They’re going to have to maybe cut off every other form of coupon or special advertising that they have running. Maybe they got Groupon going, whatever, or they’re just going to have to flat out raise their prices.
These are the decisions they’re going to have to come across. These are the kinds of problems they’re going to run into when you blow them away with the SEO campaign that you’re about to bring. We see it time and time again. Any local niche, any city. So, how do you justify that high ticket? You have to be the Mercedes dealer of SEO agencies. Your results are going to speak for themselves. You’ve already got a system in place with RankDaddy to give them massive value, right? RankDaddy members, their clients are seeing a 10 to 50% ROI, sometimes more. This means if a client is paying 1,000 bucks a month, they are seeing 10 to $50,000 a month in added revenue that they didn’t have before your campaign started.
We’ve got roofing clients that are paying four grand a month. They see $200,000 a month in added roofing jobs compared to where they were before we started with their SEO. We’ve got dental clients who’ve had to hire more hygienists, expand their office spaces, things like that. We’ve got limo clients that have had to buy more limos, add more drivers, expand to outlying areas because of the volume that’s come in. We’ve got a client in the tourism industry who went from $200,000 a season to nearly a million dollars a season, and there’s dozens more cases just like this. It’s what we do. So, when you have this kind of power, you need to demand the price that it deserves.
This is also why our client retention is so high. I mean, what business is going to stop paying $2,000 a month when we give them an extra 20 to 40 grand in extra revenue that they didn’t have before? So, hope all this helps, right? Charge what you deserve. Your fee should be commensurate with the value you bring. You’re about to bring more value than your client have ever had before. You have the power to grow their business. You have the power to change their life. They’re going to gladly pay you 1,000, 2,000, 3,000 bucks a month for it.
So that’s it, guys. Thanks for being here. Thanks for watching. I am humbled every time I look at these stats and I see how many people are watching, listening. Remember, we’re on iTunes, we’re on Apple TV, Spotify, SoundCloud, iHeartRadio, Google Play, and a ton more, and always at rankdaddy.tv. Also there at rankdaddy.tv, there are transcripts of every episode, because I know a lot of you guys like to use the transcripts to kind of build your own prospecting campaigns, prospecting techniques. So, really appreciate you being here. Guys, we’ll see you on the next episode. Have a good one.
Hey, guys. Brandon Olson here. Rank Daddy TV. I’m on the run, but today, I’m going to talk to you a little bit about how to start an SEO agency from scratch, even if you’re a total newbie, never done any kind of online marketing, never done any kind of SEO, what can Rank Daddy do for you? Let’s go.
So here’s the question. How can marketers like us, working on part-time, and running our entire business from our laptop or smart phone, how are we able to guarantee insane results to our clients, when the mainstream internet marketing gurus say, “That guarantees are impossible?” That’s the question, in this podcast, we’ll give you the answers. My name’s Brandon Olson and welcome to Rank Daddy.
So I get this question a lot about Rank Daddy. What if I’m totally new to SEO, and I don’t know anything, how much realistically time and these $200 a month payments is going to take me to where I can get to the point where I’m breaking even, or I’m making a profit, or I can quit my day job, whatever? So the answer, obviously, is going to vary based on how much effort you’re putting into it.
But I can tell you this, probably 90% or more of all Rank Daddy members who have ever even joined do not know SEO. They’re starting from scratch, so that’s what Rank Daddy is intended. It’s intended for the brand new person who wants to figure out a way how to make money online, start an SEO agency from home, from their laptop in their spare time, whatever, from zero. Okay. I’m taking you by the hand step-by-step, showing you what to do.
Now the guy who knows SEO, he really only thinks he knows SEO because if he knew SEO, he’d already have an agency and be successful, he wouldn’t be joining. A lot of people think they know what they know, but there’s maybe there’s missing pieces in their puzzle. They’re missing parts of the process that are integral, that are critical to bringing a site to the to of Google incredibly fast.
Rank Daddy is the shortcut where that’s concerned, there’s not a faster way on the plant that I’ve seen, and I’ve done this for years now, that will take a site whether brand new, or established, somebody else has already done SEO on it, it’s an old HTML site, whatever. It’s broken, it needs to be fixed, take them from wherever they are existing and bring them to the top of Google in record time, as far as SEO goes.
You ask many SEO people, they’re like, “SEO is a slow game, it takes time. We’ve got to implement things here and there. We got to get back links.” I’m telling you, it’s wrong. We’ve proven it over and over again. We’ve got thousands of people now, and thousands of members who have used these techniques to land millions of dollars in revenue, to help clients generate probably at this point tens of millions of dollars in revenue. The model’s proven, okay. That’s not even a question on the table.
So for a new person, you kind of have the advantage over the guy who knows SEO because now he’s fighting with himself along the process with these things that he thinks he knows to be right in the SEO world, he’s got to retrain himself. Yes, he’s got the advantage. He knows the terminology, but how long is it going to take you to learn terminology? You’re going to pick that stuff up going through the videos. If you don’t know a word, Google it. You get free unlimited Google searches with this program, right.
So this is made for newbies, this is made for people who want to get in, start an online business, and in their spare time, while they’re still working a regular job, and really, really wanting out, wanting time, freedom, wanting financial freedom, this is the only way I know, man. And it’s fast, so hop in. Personal message me on Facebook if you have any questions, but most of them, I mean most, 90% of them turns out are going to be in the rankdaddy.com/blog one of the episodes.
So look at those episodes, scroll through the titles, watch a few videos. Shoot me some messages, ask me questions, I’ll help you however I can. It’s what I do, all right. We make successes out of people who want to start their own agency. Rankdaddy.com/success, that’s a link to a page with a bunch of actual posts coming from our secret members group, members who are posting on a daily basis the successes they’re seeing, the deals they’re landing, the sites they’re ranking, things like that. So check all that stuff out, guys. We will see you next time. Have a good one.
Hey guys, Brandon Olson here. I’m going to show you today on Rank Daddy TV how stupid simple it is to start an SEO agency and run this thing in very, very little time. I’m talking about if you’ve got 30 minutes, that does your entire month one of work. The guy’s just paid you a $1,000 a month, it’s going to take you a half an hour to do all the work, you’re going to keep half the profit. Month two, it gets even better. By month six or eight you’re spending probably 10 to 20% of your $1,000 fee that they’re paying you to do the entire job. They’re going to get more results than they’ve ever seen before in their life, they’re going to have more customers than they’ve ever had. They’re going to actually have to figure out a way how to raise prices, add more fleet, hire more staff, whatever, because of the results they’re getting from what you’re going to apply with Rank Daddy. So I’m going to give you an outline, I’m going to sell you exactly, show you exactly today how easy it is to start, and run, and scale a digital marketing agency with your smartphone from anywhere in the world. Let’s go.
So here’s the question, how can marketers like us, working only part-time and running our entire business from our laptop or smartphone, how are we able to guarantee insane results to our clients, when the mainstream internet marketing gurus say that guarantees are impossible? That’s the question and this podcast will give you the answers. My name is Brandon Olson and welcome to Rank Daddy.
All right, so here is how easy it is to start and run your own SEO campaign. So when you’re prospecting, right? You’re going to use none of your own money first of all. We’re going to show you how to either use billboards in your local area if you’re trying to land local clients, maybe going to Home Depot, using the signs on people’s vehicles. We’re going to show you how to use Google, that you can do from anywhere in the world. I don’t if you’re in South Africa or the Philippines, or Australia, or America, or wherever, you can still land clients in America or wherever you want just using Google, right? You got an internet business, you’re limited by however far you can search with Google, right? There’s no geographical boundaries to an internet business. Of the whole 60 to 80 clients I’ve ever landed, I’ve only probably personally talked to face-to-face maybe four of them because they live in my city. I’ve got clients in my city that I’ve never talked to. Never face-to-face, never a phone call. So it’s not required.
There’s a big probably misnomer that having an internet business you got to actually go and finalize the deal in person to do that. People know how the internet works now. They’re trained, they know that they can buy or access any service without talking to anybody. Most business owners don’t even have the time nor care about meeting you, okay? So that, get it out of your head. The reason I started this because I wanted to be able to run an agency from wherever I was in the world and still land clients in America, never meeting them, never talking to them face-to-face, never even a phone call. I’ve maybe talked on the phone to 10 or less of my entire client base since I started five years ago.
So we show you where and how to access the clients. We show you who and what is the best niches to land clients in. They’re all local businesses, whether it’s roofers, or dentists, or plumbers, or landscapers, or estheticians, or physiologists, or whatever, restaurants, bars. We show you the easiest ones and how to approach them. You’re sending a short two minute screencast video. Use Loom, use Screencast-O-Matic, whatever. There’s free ones out there. You’re showing them their website on your screen of your computer or your phone, and just show them two simple tweaks that they can make to their website to improve rankings almost instantly. You get that communication with Google going and there’s just two short things, two small things that you can show them in a two minute video how they can improve their rankings.
Now, you’re doing one thing, you’re showing them you know what the heck you’re talking about because you’re showing them in the video, and we’ll give you templates, we’ll give you examples, we’ll show you how to shoot these quick videos. So now they know what you’re talking about and you’re giving them free advice, but here’s what happens, they don’t have time to do it. They don’t want to log in to the back of their website, they may not even know how. But at the end of that screencast video you’ve said, “Hey, just reply to this if you want and this is what I do. I can help you. I can help you do it.” And that’s it. You keep it so simple that you get replies and you get people wanting to use your services because you’ve showed them that you know what you’re talking about and you’re willing to help. Two short sentences of a text in that email is all that’s required to get them to watch that video.
We also show you what subjects lines to use when you’re sending these emails to guarantee that they get opened. So we kind of micro task each step, right? We show you what the subject line is. The subject line is only to get them to open the email. So now they’ve opened it. The first two lines of text and only two lines of text, it’s not a long drawn-out email. The business owners, they don’t have time to read the whole thing, but two sentences, they’ll open, and that will get them to watch the video. The video is only two minutes long. They open it up, it’s like this is short, and right away you’ve got their attention and you’re showing them two small things, you’re not talking about you, you’re not talking about your agency, you’re sending this thing from a personal email address. It doesn’t look like spam, doesn’t look like a business, but you’re sharing them with them important valuable information on how to get their site ranked quick.
Now, are those two things the only things? No, this is just what you’re showing them to get them started, the most important two things, but then you show them how to get back to you. So now you got a conversation started, right? We’re going to show you how to land these clients at a 1,000 bucks a month on average to get them to agree to let you start their SEO campaign month to month, there’s no contract, there’s no guarantees. As a matter of fact, we’ll give you a money back guarantee and we’ll show you how to give them the money back guarantee so that if they don’t see a massive increase in rank in the first 60 days, you’ll give them all their money back. It’s standard, because the process works so insanely well. We’ve had hundreds of students doing this day in, day out, so we’re going to show you that. This is how you get the clients landed.
Now, how do you actually rank their site? So, if you have 30 minutes you can complete the entire month one of work because you’re not really doing all the work. In the training we’re going to show you where, when, and how to outsource each step of the ranking process so that it works every single time. Yes, in the beginning, well the first few steps of the module will show you how to do this step. Whether it’s how to do the on-page, or how to create backlinks, whatever, but then at the bottom we’re going to show you here, outsource here. So you have a trusted source on every step of the SEO campaign that you can outsource these tasks to and know and have our banking as Rank Daddy, backing, to know that they’re going to be done right, and if you ever have a problem you can reach out to us because it’s quality controlled by us.
So 30 minutes month one. You outsource the first three steps. Literally by this step, by this step, by this step. Out of that $1,000, you’re probably going to spend 50%, you keep the other 500 bucks. You’re done, month one is done, 30 minutes worth of work. Send them a rankings report in the beginning, send them a rankings report in the end for whatever three keywords that you’re working on and we’ll show you how I’ve used, find the best keywords, that’s cake.
Month two. Take you another 20 minutes. You’re going to keep probably 600 bucks of that 1,000. Spend the other $400 on the next three steps. That’s it, there’s only six steps to this entire process and you’re outsourcing ever single one except for the client landing. So how fast can you scale your SEO agency like that, if all you’re doing is working on finding clients and then outsourcing all the work? This is why I created Rank Daddy, because I wanted a system that anyone can plug in and land local clients left and right without using any of your own money and then not doing any of the actual ranking work but having guaranteed sources to fulfill each step. Now, by month three your guarantee is over because now they have seen such a massive increase in rank that they, you’re the first guy they pay. This is how we keep an 80 to 90% retention rate on clients because the massive results that they see, right? Our guarantee says this, “If you don’t see a massive increase in rank in the first 60 days, we give you all your money back.” And our members use the same guarantee because it works. It makes it so easy to land clients. When you’re talking to a guy and you’ve got a conversation going, and you’re saying that you got a money back guarantee and just to try this, it’s insane how easy it is to land clients.
So month three is going to probably take you another 10 to 20 minutes because there’s a couple of the steps that you are ongoing, you’re outsourcing, you’re spending about 10% of the money to keep the rankings improving and to keep them holding in place. So we share all the details with you in the courses. It’s kind of just an outline on how stupid simple it is to start and run an SEO agency. So we’ve tweaked this thing like crazy. We’ve got all the steps, we’ve had every question asked, we’ve gone and improved it. So I’m just providing this video kind of as an outline to show you yes, it is crazy simple to start and run and scale to a six figure a year SEO agency from your smartphone from wherever you are in the world. So I can’t think of anything else that I want to put in this video. How to shoot the emails, how to shoot the videos, what to say. Oh, the niches. We show exactly who to go after.
So we did a poll in the group kind of asking what niches people are using, and so we have the top five niches that are the easiest to land in America, local businesses that have their wallets open and that are ready to pay you to do their SEO. They also keep paying because they’re getting more customers than they have ever had before. Going from nowhere, or maybe they even the top of page two to top of page one will triple the revenue of any local business. When are you going to stop paying me a $1,000 a month if I’m bringing you 10 to $20,000 a month in income that you didn’t have before? See, before me you know how much you’re doing each month in volume as a local business, right? If that’s tripled, you know it’s from my efforts, plus you can Google your keywords and see yourself glued at the top. We show you how to rank them organically, we show you how to rank them in maps. We show you how to get Google to, force Google to see that this business is now a local authority and deserves to be at the top of the map pack.
So this is all included, guys. There’s more. There’s an insane support group that you can go 24 hours a day, 365 days a year. Pop any question you want related to your SEO campaign or whatever, and within seconds you’ve got multiple pros that have been doing this month in, month out for a year or more helping you through. That the support group with Rank Daddy is insane. So that’s it for now guys. Any questions just shoot me a PM. BrandonOlson.com. You’ll see my Facebook page, my personal one. Shoot me a personal message and I’ll answer whatever. We’ll see you, man. Have a good one.
Hey guys, Brandon Olson here. Got another episode of Rank Daddy TV. Today we’re going to talk about keyword selection, how do you pick keywords for a local SEO campaign and how to create your anchors and how to get your site ranked incredibly quickly. Let’s go.
Here’s the question. How can marketers like us, working only part time and running our entire business from our laptop or smartphone, how are we able to guarantee insane results to our clients when the mainstream internet marketing gurus say that guarantees aren’t possible? That’s the question and this podcast will give you the answers. My name’s Brandon Olson and welcome to rank daddy.
Okay, so what I want to talk to you today is about keyword selection, keyword anchors, how to get trust to your site, how to rank multiple pages, interior pages like service pages, things like that, location pages. In the beginning of every SEO campaign the main goal is to establish trust. Google will not rank your site if it doesn’t trust your site so the Rank Daddy process is designed to build trust from day one. It’s a methodical, step-by-step, logical way to build trust. We start with the on page, we build to a press release. We use social signals to leverage the power of that press release, creating a viral scenario. Each step of the Rank Daddy process is designed to bring trust to the site.
Let’s talk about keywords. What keywords do you use? What keywords do you choose for a local SEO Campaign? That’s easy. You don’t need keyword research, especially in the beginning, because if you choose too many things you’re going to confuse Google and they won’t rank you for anything. You’ve got to make it very clear what you’re trying to rank for with Google, especially in the beginning of a campaign. Once you have trust it’s wide open, you can just, you can literally add hundreds of keywords, multiple locations, and begin to rank for everything but the first thing you have to do is get Google to trust your site. That’s what the Rank Daddy process does.
In the beginning of a campaign, let’s just say you’re working with a roofer. What are the main keywords if you’re looking for a roofer? Roofer, roofing company, roof replacement, roof repair, right? Now all you’ve got to do is add the city. What city are you in? Plano, Texas. Plano roof repair, Plano roofing, Plano roofing company; main, competitive, short form, core keywords, that’s what you start with. Just a few; three, four max to use as your main keywords to get trust built to the site.
The main meta-title of your page might be Plano roofing company, and then the vertical bar and then your company name. That’s your meta-title for your homepage. Now, your H-1 should be Plano roofing company, that’s it. Exact match to your meta-title, each one is the same. Google clearly knows what that page is about, they know what you want to rank for. Now, the content on that page is going to have words like roofing company, roofing repair, roof repair, roof contractors, things like that. Google will now know the main focus of your website is about roofing. It’s that simple.
They know where you’re located, Plano, Texas. This is now talking about a single location page, our website or maybe that’s your main location. Okay. If you have other locations, we’ll talk about that later about how to structure those. You’re going to run the campaign using those three to four main core competitive keywords. You’re going to use that match. The meta-title and the H-1, Plano roofing company, as your keyword anchor in your press release. That’s going to be one of your keywords in your web 2.0 links. The other web 2.0 links are going to be your other core competitive keywords. That is how to quickly get trust to your site. Keep everything simple, keep everything clear, Google knows exactly what your site’s about. Let’s say you’re three, four months in, the slight begins to rank. You hit page one for that term in Plano when people search in Plano, Texas or Plano roofing company, you’re coming up.
Now you want to rank for other terms so maybe they also do siding. You add a page on your site about siding, that page will quickly begin to rank because the site already has trust, if you do the meta-title and the H-1 properly. Set them so that Google knows that that page is about siding and the keywords that are similar and relate to the siding industry. What if you’re multi-location? You simply make location pages. Referred back to this in Episode Five, you might want to watch that video because we talk about exactly how to create location pages even if they’re 1500 miles away and they will rank because your site already has trust.
The site doesn’t rank for different keyword anchors and different keywords that you’re using as backlinks coming to your site. People think they need to make hundreds of different keywords because of all these little things that people search and use them as anchors to tell Google, “Hey, that’s what this site’s about.” Doesn’t work like that. Google will rank a site based on trust, period. How do you get trust? “Oh, Rank Daddy process does that, follow the simple steps. What does the site rank for? The site ranks for the words that are on the page of the website.
Trust … How do you get trust and what does it rank for? That’s it, it’s that simple, don’t complicate it. Don’t think about how things used to be done because Google has changed. Trust is the main factor. Google will rank you once you have trust based on the words on your page; most importantly, your meta-title and your H-1. Watch some of the videos in our Module Nine where it talks about how powerful an H-1 in a meta-title is. You do those two things and your rankings are already increasing because the majority of local businesses don’t know how to do this, they don’t know how to properly set their own page.
That’s it. We’re getting a lot of questions about that, I thought I’d shoot a quick video but in a nutshell, that’s the core. Remember, Google will only rank your site if it trusts your site. The next logical question is, “Well, how do I get Google to trust my site?” The steps in Rank Daddy logically and naturally provide a way to get trust built to a site incredibly fast. If you follow them closely, if you pick only three, maybe four short competitive keywords as your anchors, your keywords as you run through the process.
That’s it, man. Any questions, shoot me a message. You can find all my contacts at brandonolson.com. Subscribe to this podcast, Brown Apple, Google Play, Spotify, Sound Cloud, a whole bunch of stuff. See you in the next one. Have a good one.
Hey guys, Brandon Olson here, today on Rank Daddy TV. We're going to talk about handling SEO objections. So a lot of times when we're out prospecting, we're out trying to land deals for our SEO agency, we come across certain objections we may not know how to handle them. Recently we did a poll in the group, in the members group, the private group, as well as in the public Rank Daddy group asking for what objections you guys regularly come across. And we're making this video to answer each one, to kind of let you know how to handle them and move on and ask for the sale. So let's get started.
So here's the question. How can marketers like us, working only part-time and running our entire business from our laptop or smartphone, how are we able to guarantee insane results to our clients, when the mainstream Internet Marketing Gurus say the guarantees are impossible? That's the question. And this podcast will give you the answer. My name is Brandon Olson and welcome to Rank Daddy.
All right, so today's episode is going to be handled right here. I've got these all built up as slides. Go through each one of these. I'm going to show you how to handle the objection, what to say, and then kind of how to move them on to the next step, which is to push them to say, yes. I'm going to be referring a lot to the five points, the five tips that I gave in episode four. It's a great episode. I would recommend go back and watch that. It talks about the different clauses, the different ways we can entice them to say, yes, and agree to at least try our SEO campaign. So let's get into it.
Objection one $1,000 a month is way too much to pay for SEO. So when they bring a price to me, that's kind of a buying signal, right? So $1,000 a month is the average for the billing of all of our members and all of their clients. So we use this because that's the common price. That's what we usually go to, you're starting 2000 bucks a month for SEO campaign. When they're bringing up money, it means they're interested, but maybe they don't, you haven't shown them how or why it's worth $1,000 a month. So if you're watching this and you're not in Rank Daddy, these objections are going to be handled in a way that lends to the training and the things and the tools that we give you inside Rank Daddy. So when someone says 1000 bucks a month is way too much to pay for SEO, I ask them if they know how much they're doing now? Do you know what your monthly revenue is right now? Yes. They obviously do.
So if I were to bring you an extra $10,000 a month in revenue would you still say that $1,000 a month is too much to pay for SEO? They're going to say, no, obviously. That's the fact. When someone's paying us $1,000 a month, it's because within a few months we're bringing them five, six, 10, even 20, $30,000 a month in some cases of revenue that they didn't have before. They know where they're at today. They know how much revenue they're averaging on a monthly basis. When they let us start, yes, they're going to be putting of that $1,000 a month from their pocket, right? From their budget. As we go through the campaign they're hitting page one within a month or two in most cases. Their phone's going to start ringing more. They're going to start getting more deals, more sales, more clients, whatever. That SEO bill is now being offset by customers that were bringing them, okay?
So you have to get them to realize that there is a temporary thing in the beginning. And we'll talk about discounting and things like that and some other objections, but you have to get them to realize that if someone has given you $10,000 a month, when do you stop paying them $1,000 a month? You don't. You say, "Hey, can I give you $2,000 a month and maybe you bring me 20,000 in new revenue?" Can we expand to these other areas? Can we add more services because we also do this and this? You get them to think of what's actually going to happen based on case studies and history of this Rank Daddy model in all of our students.
So next one. We don't advertise, the ROI has never been good. I understand that. There's a lot of advertising that is a losing battle. I mean, I still see billboards, I see print ads, I see flyers come in the mail, all kinds of advertisement can be a losing battle. The Google ad words, you can spend money and spend money on Google ad words and still not make as much in return as you're paying on clicks. Within SEO it's different because when you're looking for something online, what's the first thing you do? You pick up your phone or you go to your computer and you Google it. Who do you pick to go with? Who do you pick to do business with? What do you decide, those decisions are made on the first page of Google, the first half page of Google, the first few results. That's where the business is. 90% of all searches are going to select one of the top three to five spots to do business with.
This is why SEO absolutely brings an ROI every time because we sit down, we figure out what your keywords are, what city you're in, what niche you're in, what business you're in and that's your main keyword. We make it so that when people are searching that keyword looking for your business model, they find you. So there's no way around SEO not producing a positive ROI. So give this a try, and let me show you what I can do, okay? So there I'm throwing it back into that, give it a try. I mean, I use that a lot. I throw this phrase, try around a lot because in the prospect's mind, the word try doesn't have any commitment with it, right?
So let's go to the next one. We have no marketing budget. That's perfect. Let us get you some marketing budget. See, right now, we're asking for $1,000 a month for SEO. I understand you may not have that to begin with and let's do this. I don't mind starting you at half price. I'll start you at $500 a month just so that I can start. We can get some of your keywords to page one, we can get some income rolling in from these new customers that we're bringing you in the form of your rankings and let that money be your marketing budget. So we never like to charge customers more than we're not already bringing them 10 times over in the form of new customers, okay? So if you're paying me $1,000 a month, that's because I'm bringing you $10,000 a month or more in new revenue. We've seen the power of Google. We know what happens when a business goes from page two even and beyond to page one, the revenue doubles.
Now when they get above the fold, when they get in the first top three to five positions, it can triple. I've seen businesses, income and revenue triple going from the bottom of page one to the second position. You will have marketing budget once we start. So the point is I know that this works. It's what I do. Let me help you to get a marketing budget in place. Let me let you start at half price and then you watch to see what we can do. Give this a try. Try it for 45 days and let me show you what I can do. So there's that half price, the discounted clause that we've talked about in episode four, kind of combined with the triad.
How would you deal with having two of your clients ranking for the same or similar keyword phrases? Who would get preference in being ranked higher? So, that's a good objection. And we get that every once in a while because they're worried about us taking on multiple clients. Say this is a roofer. He doesn't want me to take on him as a roofing client and work on his SEO and at the same time another roofer comes and hires me to do the same thing. The fact is we don't. It's exclusivity. We will take on one roofer in this city. We will take on one plumber in this city. You get all of the attention, you get all of our SEO efforts for your campaign. Again, this type of objection and really most objections are just a request for more information. They're not saying no in so much as they're saying, okay, what happens in this scenario? And objection is what you want. You've got to get through so many of these objections before they're calm and they realize, okay, this is not going to hurt. This is probably going to help. I'm willing to try it.
Most businesses are willing to try anything that they have a chance of getting more revenue, especially if they're only going to have to put out 500 bucks for the first month or something like that. It takes too long to see SEO results. So, that's a good point too. We see this a lot come up from time to time because there's so many SEO companies and SEO agencies that do not know what they're doing. Day in and day out, we take over and clients too in the Rank Daddy group, they'll post about it taking over SEO for a client who's done SEO or have an SEO guy or company work on their site for the last two years. We opened it up and their on page isn't even done. If their on page isn't done, their site is not communicating with Google. Google doesn't even know what they want to rank for or what their site's about. So yes, it's going to take a long time to see SEO results, if you don't know what you're doing. The fact is we know what we're doing. We can make Google see what clearly what your site is about, which is what you want to rank for, what your services that you offer and results happen fast. And I'm talking within 30 to 45 days, you see ranking increases. So give this a try, and let me show you what I can do.
My brother-in-law does SEO. This one's kind of funny. So if your brother-in-law's doing SEO, how's it going? Because I'm looking at your rankings right now, it looks like you're like on page three. How long's has he been doing it? So let's do this. Let your brother continue to do SEO, hire us, let us really blow up your rankings and give him the credit. Don't even tell them that you hired us or if he makes you mad, let him go and we'll keep doing the work. Either way, it's a win win. Your brother-in-law thinks he's doing something good for you, we're actually providing results. In fact, we've got a money back guarantee. If you don't see a massive increase in rank within the first 60 days, we'll give you all your money back. Why don't you give this a try, and let me show you what we can do.
So there's another one, the money back guarantee clause. You can try to weave these and these five things that I brought up an episode four. Pick your back up, use multiple when you're handling those objections. The point is to handle the objection, move on ask for the sale, ask for the deal. Not really ask for the sale because that sounds like pressure, right? Ask them to try it. When they're trying something, there's no pressure. You go to the restaurant and the waiter says, "Hey, try the halibut." You're not suddenly pressured you want to leave that place. You're thinking, "Hey, I might try the halibut actually."
So let's move to the next one. I fired my last SEO guy because I couldn't tell if he was staying busy. This is a good one because one, he's already got an SEO guy. He fired him. So he's used to paying money for SEO, so it's a buying signal. He couldn't tell if he was staying busy and here's what I'd say, so with SEO, yes, once we do your on page and the visible things that you can see and create all your citations, we run a press release for you. There's a lot of things that we do in the background that you can't see that we're doing or how busy we are. The fact is once we get you ranked and your site is crawling up the top of page one, it's doing it with sites that we own that already have a massive degree of trust and power in Google. And it's not that we're staying busy so much as these sites that we own that are linking to your sites are doing the work. They're sitting there doing work even when we go home and our office is closed. So for us, it's not a matter of staying busy so much as a matter of showing you the results.
So here's what we do at an SEO campaign. We're going to pull all your keywords. We'll start with the four or five most competitive short keywords there are, right? New Braunfels roofing, New Braunfels roof repair, things like that. Short, nothing, long tail, no sentences. We want the most competitive ones. We're going to pull a ranking report, show you where you're ranked for those things right now. And in 30 days we're going to pull another one. You're going to see a massive improvement. In 60 days we're going to send you another one. So at the end of each month before you get your bill, right around the same time, you're going to see your rankings report and you're going to see the results of us being busy. So it's not a matter of time spent on the campaign. It's a matter of we're bringing you the results. If you're paying us $1,000 a month, it's because we're going to be bringing you an extra 10 grand a month or so in extra work and extra revenue that you don't have right now. Makes sense? Let's give it a try.
I can hire someone off Craigslist to do what you do. That's a good point. There are people on Craigslist that sell SEO services, but you kind of get what you pay for. So what I would say is when you hire someone on Craigslist, so you're not really seeing or knowing that they're going to do or you don't know if they can do what they're saying, there's no proof. I can show you case study after case study of sites that we've ranked and the results of now. This is what we do. We will absolutely blow your business up with new customers. And usually at that point, I'll tell them a story maybe of a client that I've had, the experience they had, how they went and this is a real case study from $200,000 a summer to almost a million dollars a summer. And so I'll go into stories like that and if you want to see the story episode, I think it's episode six where I go into details on that. Stories really help you to handle objections and kind of eliminate objections too. So this one's kind of silly. I probably would just blow it off.
I have a marketing background I can do this myself. Awesome. How's that going for you? I see you're ranked at, you're on page three or you're not existing. So have you started this yet? When I was in business and I had a retail store, I didn't really want to do all the marketing and all the stuff myself. I just wanted to run my business. And if you're like most business owners, that's what they want to do, is run their business. Let us handle your SEO. This is what we do. We help customers day in day out, to get more customers by propelling them to the top of Google. So there's not a contract. You can literally just stop whenever you want. There's money back guarantee. If you don't see a massive increase in rank when the first 60 days, we'll give you all your money back. All I want you to do is try this for 45 days so we can see, so you can see what we can do.
Do you have any referrals? We have referrals, but put yourself in this scenario. Once you're in, you're with us, we've gotten gone along for months. Your customer count is increasing, your busier and busier, do you want all the people that are trying to think about coming to us as a client to be calling you every day, asking how your SEO campaign is going? We feel that most of our clients don't want that to happen. So we kind of keep that private. We have referrals, we have case studies that we can show you of proof. But the fact is because we don't have a contract and because we offer money back guarantee, and because I can start off at half price just to prove to you that we know what we're talking about, you shouldn't need any kind of other people to talk to. What if I gave you fake referrals? How would you know? So, that's the thing. You really have to just get out there and if you're serious about wanting new customers, just start, just try this. Let me show you what I can do.
Thanks, but we're getting better results with word of mouth which is free. So this one, either they have too much business or they're just kind of brush you off. You kind of have to dig and see, get to a real objection. Getting better results than what? They have no idea what better results are compared to, what word of mouth compares to. Now, if they just operate on word of mouth and that's all they need and they've got plenty of business, they don't need any more, great. Let's just move to the next person. But usually this is just trying to brush you off. So you've got to kind of get past that and get to a real objection.
How can you guarantee I'll be on page one, only Google decides who is on page one. Google does decide who's on page one. They put people on page one, websites on page one because they're trusted. Google will not rank you high if they don't trust your website. So we know what websites get ranked on Google. It's the ones who are trusted the most. Our entire SEO campaign is geared to bring a maximum amount of trust to your website. We start off with making sure Google knows what your site's about. If they don't know what your site's about because your titles and your on page things are confusing Google, then they don't even know what to rank you for. So, that's going to be fixed first. That's the communication. Then we started a process of building trust to your site so that Google trusts it. Immediately when Google starts having these trust signals, your rankings begin to climb and claw past your competitors.
First thing we do is run a press release. We'll have a professional writing team, creating an article about your business, and then we'll distribute that to 500 different TV, radio, news, media type websites. All of these already have a ton of trust with Google. Each one of them will be linking back to your website. What's that do? It passes the trust right to your website. We follow that up with a social campaign to kind of create a viral scenario off of those 500 new press releases. So all this media is talking about you. Now, naturally what follows is people are sharing and commenting and posting and retweeting and things like that on social platforms. So we run that and that kind of generates more trust back to your site because all these things have triggers and links back to your site.
Each day we have links that are being built that point back to your site. See this shows Google that it's consistent. Shows them that it's diverse because these are links that, some of them don't have much power, some of them don't have much trust, some of them do, some of them are no follow links, some are do follow links. So there's a big variety. Google loves that, but it all ends to the trust. The same time we're fixing and creating 350 directory listings for you across the Internet. When Google sees 350 different spots that mention your businesses name, address and phone number. And it's all exact, the spelling of your address, your address spelling in your business and everything is exactly synced across 350 different networks and directory listings across the Internet, that is massive. So we manually go in and have those built sending a huge trust signal.
Here's what happens after 30 days, you compare your original ranking from where we start to the 30 day mark and you'll see why we know what we're doing because you'll have a massive increase. In fact, if you don't see a massive increase in the first 60 days of using our service, we give you all your money back. So yeah, Google decides who's on page one, but we know what factors they're looking at to determine who is on page one. So give this a try, to show you what I can do.
How do I track how many new leads you're getting me? How do you know you're getting me the new business? That's a good question. So do you know how much you're doing on a monthly basis right now for revenue? Yes. So we don't have to count the leads that come to your site because we're doing the SEO on your site. We're not creating a fake site and having traffic go to it and then they come to you so that we can track each person. We track your rankings. Most people know that the power of Google is insane. And then, if you're getting businesses ranked at the top or even the top few spaces for new Braunfels roofing, you're going to get a crap load of new business, right? So if you know how much business you're doing now and then 30 days from now, you're doing more than that by 25% or something and then 60 days you're doing another half, you can see that your business is growing. And it has to be attributed to what we're doing because we're going to also show you your baseline ranking where you started and you're going to show your rankings increase as we move along through the campaign. So all of this is directly related to Google and where you're listed on Google and your presence. So that's how you know.
What about Google's algorithm? It's so consistently changing that's why it's so hard to rank. Like you've been talking to some SEO people. So, yeah, Google's algorithm is changing, but you know what doesn't change about Google's algorithm, their interest in the end user. If Google's algorithms always are interested in the end user, then that's the only thing we have to worry about. Everything we do in the SEO campaign is to bring trust and to be in it for the end user. We make sure your content on your site is good for the end user. Everything we do is for the end user when it comes to the SEO campaign. Then I'll go through and talk about the press release maybe, the directory listings and the different things in the SEO campaign and what's involved in that. So it doesn't matter how many new algorithm updates come about, as long as you're doing things in a natural way and that are beneficial for the end user, Google will love your site and rewards you with higher rankings.
I lost $10,000 to SEO. Well, I'm sorry to hear that. We will stop you way before you get that deep into it. So for real though, you're not paying us $10,000 a month, so it's not going to be possible for you to lose that. You're going to pay $1,000 a month and it's going to be a month deal, there's no contract. So you can stop whenever you want. At any point, if you felt like you're losing money you can stop. In fact, if you don't see a massive increase in rank within the first 60 days, we will give you all your money back. This is what we do for a living. We rank sites at the top of Google and prove those presence online, so that they have more customers, more clients, bigger ROI, et cetera. So just try this, give me 45 days and let me show you what I can do.
I want to talk to other clients of yours because I've been burned. So, that kind of goes back to the referral thing. We don't like to let all of our new prospects that are thinking about it start calling all of our clients because then our clients will be upset, because they're bothered all the time by all these people, and then they wouldn't be clients anymore. So let's do this. This is $1,000 a month scenario, right? And aggressive SEO campaign in a city this size in your niche runs about a $1,000 a month. I don't mind doing it for half. I'll start you at half price at 500 bucks a month, just so that I can show you, we know what we're talking about, we know what we're doing, you can see results. After 30 days you're going to see rankings increase, after 60 days you'll see another rankings increase and continue to climb and continue to climb.
When we get a few keywords on page one and we'll sit down, we'll talk about, okay, well pick your most competitive keywords. When I get three of those to page one and you're actually getting new business from our efforts and you can use their money, the client, your new customers money to offset the SEO bill. Then we'll talk about going to $1,000 a month, but not until you're making it, not until you're in the profit, okay? And if they say, no, to that and they're still on the fence, but they're kind of interested, lock them in like this. This is a program that we have called the Deal Lander. Literally for $100 in 30 days, you can show them that you know what you're doing. So you tell him, "Look, give me 30 days and 100 bucks and one keyword, your main keyword, new Braunfels roofing. I'll take that keyword, I'll show you where you're ranked right now using a third party software. 30 days after we're going to pull that report again and show you where you're ranked now for that same keyword. If I can show you that, I can massively increase the rank of that one keyword within 30 days, do you agree to start? Give me your SEO campaign at 500 bucks a month."
Still no contract, still money back guarantee. I just want you to try this. So this kind of pulls them out, right? This sees if they're really serious or not because what business is not going to give you $100 in a month, if there's a chance that they can triple their revenue, it's just not going to happen. Now, what do you do with that 100 bucks? You go into our dashboard, you go into the outsource area and you buy the Deal Lander. The Deal Lander will fix their own page SEO based on that one keyword you get. It will pay for your press release and it'll pay for your social signals. So you'll have a landslide of trust signals coming within 30 days back to that client based on that keywords and that keyword will launch, from wherever it's at.
You may hit page one in the month, it may hit two page two from page eight or nine or 10 or not existent, but just doing that in 30 days for 100 bucks for that client, that proves to them now that you know what you're doing. You're going to do what you say and this is the cost scenarios that we set up. We have so many tools like this, we're losing money on this Deal Lander. It costs more for us to do the press release, the on page, the man hours, the social signals, but we want to give this to you to be able to help you land more deals. Use it as a last resort. Make sure you've already gone through the no contract clause the money back guarantee. You've told them to try it for 45 days. You've gone through the half price. This is like the last resort, but this will land deals where we call the Deal Lander.
Do I need to pay the monthly fee after you get me to page one? So this is like something that not really, a lot of the SEO guys are thinking this question because they're thinking about their pay, their money, the fee. I've had probably two clients ask me this and the last four years and 60 or 80 clients, but what do you say if it does come up? The answer is yes. Why? It goes back to that. Well, when do you stop paying the guy who's bringing you $10,000 a month in business and you're only paying a thousand? When do you turn that faucet off? You don't. You literally just lay it out to them like that and they say, no, I'm not going to stop paying you a thousand if you in fact are bringing me an extra $10,000 in business. You're probably going to say, "Hey, can I give you 2000." Right?
So we get into control and other areas in the group in the training and showing you why you can offer this no contract money back guarantee and yet expect them to stay. It's because we're in control. The links that you point to their site that we show you how to create and obtain in the group and the training or what keep you in control they're what guarantees your paycheck, because if it all comes down to it and you've got a guy ranked at the top and he does want to stop, which I've had before, people have close up business. They give to somebody else. The other guy doesn't want to, whatever. They get too busy. You get to turn that off. So it's almost like you got to be in the training to understand this, but we're in control.
We tried SEO, but it doesn't work. We use Trusted Trader for leads. So Trusted Trader is probably like a HomeAdvisor where they'll sell you the leads. I don't know about Trusted trader, but it's probably the same as HomeAdvisor because HomeAdvisor is selling the same lead to five businesses. And if you don't call them first and have the most aggressive sales pitch and probably the cheapest deal, you're not going to get the deal. But you just wasted 75 to 150 bucks on that lead that they sold to five other businesses. So you probably tried SEO, but whoever was doing your SEO is probably trying to figure out SEO themselves. We know how to do SEO. We do this day in, day out. We've watched businesses have to add to their fleet to hire more staff to expand to other areas because the customer volume was insane blowing them up. We have forced businesses to raise their prices because they had too many customers in scenarios where they couldn't add to their fleet or expand or grow their office size. So what do you do when you have too many customers in that scenario? You chop off the ones who are paying the least or not willing to pay that bottom price.
So we've had customers literally have to raise their prices by 25% and still were the busiest they've ever been, increased their revenue, cut off the customers who didn't want to pay the higher fee. And those are the ones that cause the biggest headaches. The people who pay the least bringing all the coupons and things, usually those are the ones with the most headaches. So this is what happens in real life with our SEO. We give you problems like having too many customers. So sometimes at this point I'll drop back to another clause and say, look, before we even go any further, are you in a position to expand?
Like if we get you to the point with our SEO campaign, I've got to bring this up because it happens, if we get to the point where you have too many customers, are you in a position to hire more fleet? I mean, obviously at that point when there's more money coming in, but can you expand? Can you add to your staff? Can you raise prices if you have to? Is this something you're willing to do? Because if not, it may not be a good fit after all. And then they start back peddling and they're like, "Yeah, no, it's fine. I mean, we can raise prices. We can hire more people." "Great. Let's get started. I will send you an invoice and a fill out this information here and we'll get going. Literally, that's it."
I had SEO done before, it was a waste of money. And this goes back to, I haven't found an SEO guy or company on the planet that knows what they're doing. It's sad and it's crazy. And in other words these people are learning in SEO, but they're not even using an actual logic. When you open up a website that had an SEO done to it for years, and it's not even communicated with Google because the titles are wrong and the heading tags are wrong and they're not even telling Google what the page is about. It's like getting a book and the book is about butter and eggs and the first title in the chapter says, how to make Margaritas. That's so confusing. I thought this book was about butter and eggs. That's what we look at.
When we come across these websites that people said, I had SEO done before and it was a waste of money nothing happened, here's why. None of this stuff they need for the last two years did anything because your website doesn't show Google what your site's about. How's Google going to know where to rank if they don't know what you're about. Are you about Margaritas or are you about butter and eggs? It's not clear, so we're not going to rank you anywhere. You figure it out and come back to us when you know what you're doing. Basically is what Google says.
Next, I'd rather support local digital marketing agencies. Hey, that's awesome, because we are local. We actually build and scale local businesses with our SEO. I don't have to be right next to you in your same city to be able to apply the techniques that we use an SEO to crank you to the top of Google and blow up your business and give you more customers than you ever had. So try this. Do me a favor and try this for 45 days and let me show you what I'm capable of. There's no contract. I'm not going to make you sign anything. I'm telling you the price. I'm telling you what's going to happen. I'll even give you your money back guarantee, if you don't see a massive increase in rank in the first 60 days I'll give you all your money back. Let's go.
I'm swamped with business as it is, thank you anyway. So this was probably the one that you can't overcome. I mean, you're doing SEO to get people more business, if they don't want more business, and it happens. I'm in new Braunfels, which is the second fastest growing city in America, that's under 500,000 population. We're about 100,000 population and we're growing like crazy, if we had four more people moved in, we would have been the fastest growing. I cannot give away a website that I own on roofing to these roofing companies. It's ranked at the top of page one. I get leads all the time, come in into the tracking number. This is an all lead generation site that I built. I cannot give the site away because they don't need the business. It's the craziest thing in the world, but they're building and fixing roofs so fast because of the market. So you're going to have businesses that come up like this and it's not fake. Some businesses are actually swamped with business as it is. So there's nothing you can do. Just go to the next.
HomeAdvisor is doing just fine for us. And HomeAdvisor is that one that I was telling you about earlier where they'll sell you a roofing lead, but they're also going to sell it to five other businesses. So you better call them first and you better make sure your offers better and cheaper and you can get there faster. Otherwise you just lost your 75 to $150 or whatever it is. And that's about what it is for roofing. Maybe more. It could be 200 bucks by now. I don't know.
I'm already spending my budget on radio, newspaper inserts. Now, when I get done a laughing, no. Tweak some of that budget, right? Divert 500 over and over to here. Let me show you what SEO will do. You will soon stop paying for radio, stop paying for overpriced radio newspaper inserts, and you'll have more customers than you can handle. You will have to raise your prices or expand to other areas or higher more fleet or bring on more staff or whatever it is, because that's what happens when people start with us and let us do their SEO.
Thanks. But I'm already on page one. That's awesome. What are you on page one for? I'm asking this because I already know the question. I've already googled and done the research before I started talking to this person any further and yeah, they're on page one for this long old keyword or maybe only one keyword, but for the majority of the keywords there on page two, three, four, whatever, because they need an SEO campaign. So how much business are you getting being on page one now for this one keyword? You know how much volume you're doing monthly? How much ROI? How much revenue you do on a monthly basis? Okay, great. Are you in a position to grow that? Are you in a position to, or do you want more customers? Yes. Okay, great. Here's what we do. We're going to start you with no contract money back guarantee SEO campaign. We're going to pull your keywords. We're going to start on the first four to six major core competitive keywords and bring massive amount of trust to your site, so the ranking starts going through the roof. And within a few months you're going to see, yeah, you're on page one, but you're on page one for multiple keywords and you're going to see the difference. It's not just about being on page one for one keyword because not every customer is searching that one keyword. Give this a try.
I've been offered SEO more times than I care to remember. Everyone claims her an SEO expert and I think they're all scammers. What makes you different? Oh, that one. I think we've covered through the different points in the previous objections. I'm still only getting a couple of calls here and there, if I start getting a lot more clients I can afford to pay more. So this sounds like maybe somebody who's just started, I'm not sure how this objection would be someone who hasn't really started at all because I can afford to pay more. So, that's great. This is your mid campaign, we just started. We don't want you to pay more right now, we want to put you in the boat where you're using money, that we're bringing you in the form of new customers because of your rankings to pay us. And I'll say this and again, because I love this clause, I never liked to have our customers pay more than, we're not already bringing them 10 times over in the form of new customers due to their Google rankings. I don't want you to use your money to pay your SEO bill in other words. Let me bring you customers use their money to offset your SEO bill and still have excess revenue. That's our goal for every customer.
How much is this going to cost? Cost is a funny word. How much would it cost you if I gave you $10,000 a month and you gave me a thousand? And they're going to look puzzled for a minute, and you're going to say that's the situation. That's what we do for businesses. 10x ROI is normally an average. So if a guy's paying me $1,000 a month for SEO, it's because I'm soon enough bringing him an extra $10,000 a month revenue that he didn't have before. So, that's all the ones we've got. If you got more, stick them in the comments to this youtube video, I will reply to them, if they're legit and they're not just jokes. If they're jokes, I'll probably would apply to them also. Subscribe, subscribe, subscribe. So you don't miss any these podcast episodes. If you're doing this on audio, which a lot of you are on iTunes, Google play, Spotify, SoundCloud, we're all over the place, rankdaddy.com.
Get in the training for a dollar. I will give you a 30 day all access, everything's included, full transparency. You can see and try everything for a month before you even decide if it's for you. In fact, I will show you how to land clients and guarantee that you land clients, if you do our 30/30 challenge. You'll see what that is when you get in the group, but basically if you go through the program within 45 days, if you have not landed one client, I will refund your first 199 membership fee because its 199 a month. But the same thing applies. I don't want you to pay me with your money. I want you to pay me with the money that comes from the clients that I help you land. Makes sense? All right guys, appreciate your time. Thanks for listening. This has been a long one. Thanks for sticking with me. We will see you on the flip side.
All right. Today, we’ve got another episode of Rank Daddy TV, number 20. I’m going to show you and tell you how to scale your SEO and digital marketing agency. Not only how to scale, but how to start and scale and do it fast so that by the end of year one, if you only took baby steps, you’re making $144,000 a year. Ready? Let’s go. I’ll show you.
So here’s the question. How can marketers like us, working only part-time and running our entire business from our laptop or smartphone, how are we able to guarantee insane results to our clients when the mainstream internet marketing gurus say that guarantees are impossible? That’s the question.
And this podcast will give you the answers. My name’s Brandon Olsen and welcome to Rank Daddy.
All right, so let’s talk about this. How to massively scale your SEO business. This is something that I wanted to do from the very beginning. I wanted to be able to create a way to make money online so that I could yes, work from anywhere and work part-time and not be tied to a location or a job, a time clock or a person, An answer to myself type of thing, right? Laptop lifestyle. But as I began to develop the process that is now Rank Daddy, it got better and better and better. At some point, I just said forget the laptop lifestyle. I want to be able to run every single thing from my phone, my smartphone.
And I knew it was possible. And so every decision I made from that point forward was geared to that end goal. Working from wherever I wanted. I don’t care if it’s, you know, The Bahamas or the Caribbean or Florida or wherever I was, wherever. Work from anywhere, ultra, ultra part-time. And some people, you know, part-time is 30 hours a week. Some, it’s 20 hours a week. I wanted to get it under 10 hours a week. Right now, my SEO business takes about two hours a week and I think I’m stretching that. I don’t think it’s anywhere near that. So ultra part-time, run from my smart phone. What else? Time freedom. Spatial freedom. I don’t know.
Okay, so how does scale your SEO business, and this is how I did it, I created a process to be able to rank sites on demand. Once I figured out that process, obviously there’s moving parts to it. So once you get when you get Rank Daddy is the entire process and it’s broken down into about seven steps where if you simply outsource each one of those steps to the spots that we tell you to outsource to and these are already been vetted, already been tested, they’re quality controlled by Rank Daddy, if you have a problem with them and they don’t take care of it, you come to us, we take care of it. You simply outsource step one, outsource step two, step three. You can literally have stores the entire month of work in less than 30 minutes.
The average client, and this is a poll over the entire student body, every member of Rank Daddy, is $1,000 a month. The next average is $1,500 a month, then $500 a month, then $2,000 a month. So you’ve got really good numbers and really good averages. And at worst case scenario, you’re spending half that to outsource everything in month one and two. Wen you get to month three and four, now you’re spending only about 30% of that, 25 maybe.
You get to month eight, nine, 10 and a year into these things, sometimes it doesn’t cost you anything. Sometimes you’re at 10%. You’re keeping 90% of the money. So we like to talk about, you know, $1,000 dollars a month cause it’s a round number and it’s the average. So if you land a $1,000 a month client and each one you land, you can literally spend less than 30 minutes outsourcing every step with the process that we have.
Like, there’s no guesswork. We show you the process. We teach you how to do it. Some students get in there and they’re like, “Ah, this is too much for me,” because they don’t get to that last video that says, “Hey, if you don’t want to do any of this, click here, just outsource it. Have somebody else do it,” and it’s dirt cheap and it’s guaranteed and we back it. It’s backed by us, so don’t get overwhelmed. When you get into Rank Daddy and there’s so much teaching, we want to teach you also the correct ways because there’s some students who want to do it themselves and that’s fine. Some people like to do the geeky stuff. I don’t. I wanted to come into this as I built it, developed the streamline of this process to be able to literally outsource anything.
Otherwise, I couldn’t work from anywhere and I couldn’t work ultra part-time. If I’m doing a lot of the pieces, that’s more time. My time is worth more than my money, so I want to be able to quickly land a deal, quickly start step one, two, three, four. Now, when you get into this and you’re doing what I’m doing, you’re not even outsourcing the stuff. Your website has a form on it that’s an intake form. When you get a client that says, “Yeah, I’ll try with it. I’ll give you a month or two and see how it goes.” “Great. Fill out this form. I’ll send you an invoice by email. You pay that, we’ll get started right away.” Boom, send the invoice. They send the $1,000. They fill out the form. The form now hits my virtual assistant, my guy that works for me, he sends out process to step one.
He says, step two, step three and so on and so on. He’s doing all that and so in Rank Daddy, we also teach you how to hire and get a hold of these virtual assistants that for very, very little money can help you to run your process. You can use the videos to train them that we provide to you. Like, it’s literally an all in one course. It’s the last digital marketing course you’ll ever buy. And if you don’t know already, it’s a dollar to try it for 30 days.
Completely transparent, completely unlocked everything so you can see and try for yourself before you decide to spend any money on it. We once sold this for $4,000 and hundreds of people came in, but I wanted to help more people, so it’s a dollar.
How to scale your SEO agency is by outsourcing everything. Even the step where instead of you’re outsourcing each step yourself, you’ve got a guy in that position that now takes that intake form when it comes in from the email notification, your client just filled it out. He’s already paid you. The money’s in your bank. He’s outsourcing each step, right? I mean, that’s the ultimate goal. That’s the end game. That is like, so fulfilling to be able to have a system set up like that for yourself. Obviously, it won’t be like that in the beginning because when you get in, yes, you’ve got to go through the training videos, that whole thing, every training video might take you three hours to do. Break it up however you want to do it. Watch it all at once; I don’t care.
You just need to know the order that things are applied when you land a client. And you will land a client, we will not let you get by 45 days without landing a client. Because if you do, we will refund your first membership payment of $199. Now you’ve got another month of no pressure, no money, you’re using none of your own money to land clients and we’re helping you every step of the way.
In fact, if you’re new, we will throw you into an accountability group with a guy whose name is Ed, who is a veteran in the group and he’s scaled beyond $30,000 a month, has created his home, his own mindset course, and he will personally help you along with me and the other veterans in the course to land clients.
The only way you don’t land clients is if you don’t do the process. You get down and you come in and you learn some things and you figure, “Hey, this one over here, this probably is going to be easier to do it this way.” Look, the easiest way to be successful with this, to be successful in running an agency is simple. Just take an agency that’s already been successful and copy what they’re doing. Don’t change it. McDonald’s has thousands or millions, I don’t know, hundreds of thousands of franchises all over the place. None of them sell chicken legs. Why? Because all the other stuff works perfectly.
There’s a system in place. Rank Daddy is that system. Let it be the system for you. The process is clearly defined. The process doesn’t change. It doesn’t matter if you’ve got a dentist or a roofer or a plumber, plastic surgeon, or a mattress sales store, or an online business, whatever. The process is the same. You can rank any client, any website, on demand simply by following the process.
So we show you how to get out there, show results to people so that they can try this with you and pay you $1,000 a month. So, now if this is all you’re having to do is go out and land clients at $1,000 bucks a month, everything else is being done for you, either because you’re spending 30 minutes per client per month outsourcing everything or because you’ve got a VA, a virtual assistant in that position doing it for you, how fast could you scale your SEO business? Since that’s the subject of this video. How fast could you grow if you are knocking down $1,000 a month deals left and right?
Okay, so what if you only did one a month. By the end of 12 months, you’re making $144,000 a month. Now, like I said, the first few months, you might spend half of that and I’m exaggerating, because you usually don’t. The worst case scenario is you hire us through our white label program, you pay us half, you keep the other half and we literally do everything for you. It’s totally hands off. It’s white label. It’s your client. You keep half the money, you take all the credit, we do all the work. That’s worst case scenario.
But here’s what happens and here’s why this is in place. Because new students come in and they’re not comfortable with the process, or they’re afraid it’s not gonna work for them because they get all anxious. Don’t care. Let us do it. Guess what? Month or two in, you’re now confident. We can phase that guy right over to you. Now it’s your customer and you get the 70%, 80% and spend the other 20% on the outsourcing.
So how fast could you scale? If you only did one a month, that’s like baby stuff. One a month, one every 30 days. One client? That’s $144,000 a year for your agency. So yeah, maybe you’re going to spend $44,000 of that on the actual outsourcing to get the work done through the channels that we keep it simple, stupid setup for you. Follow the steps. And that’s only one. Now, start doing some math, running some numbers. We have a nice document, a Google sheet in our, in our, in our training it says Run the Numbers doc, so you can literally look in there and you can plug in and play with. What if you landed two a month? Let’s see, that’s $288,000 a year. What if you spent $88,000 of that on outsourcing? Now, you’re taking home $200,000 a month. You know how much you’re working? Way less than 10 hours a week. Way less.
This is how I scaled my SEO agency. This is why I started Rank Daddy, because I figured, man, if I can do this and it’s that easy, I could teach other people how to do it. It’s just a natural progression for me, right? I get in, I learned something and then I start teaching other people how to do it.
And I don’t want your money if it doesn’t work for you. If you get in and you realize you don’t, you can’t do it. I don’t want or need your money if you can’t make a crap load with Rank Daddy, okay? That’s why it’s a dollar for 30 days. That’s why it’s $199 a month after that and I want you to use the client money to pay me to continue your education and your support and being able to stay in the Facebook mentor group and be able to ask questions when you have them and get immediate answers, 365 days a year.
If you can’t and if you don’t land a client within 45 days of you coming in and going through this training, I’ll give you the first $199 back and you keep plugging away, or you leave. It doesn’t matter to me. My life will not change either way whether you stay or go. I’m not going to buy a new house. I’m not going to buy a new car. I’m not going to take an extra vacation whether you stay or go after your 30 days. I only want you to stay if this thing is making you a crap load of money.
And we see students come in month in, month out, landing multiple deals in month one, multiple deals in month two. So when I say one deal a month is $144,000 a year, that’s baby time. That’s light. It’s light.
So, this is how you scale your SEO Agency. But before you scale, you’ve got to start. Start by going to RankDaddy.com. Click that orange button that says, Give Me a Try or whatever it says, put your email in. The next screen is you pay your dollar and now you’ve instantly got access. The first thing you do is read your welcome email because it’ll tell you how to get in the group and where to start, some of the really important things.
Next thing, you’re added to the group, read the pinned post. And if you want a fast start and you want to get on this money back guarantee, do the 30/30 challenge, 30/30 challenge.
So, three steps. Join for a dollar. Read the welcome email. Read the pinned post. Scale your agency and join us. We’ll see you guys on the inside. So. that’s it for today. That’s the end of Rank Daddy TV, episode 20 and subscribe. If you liked the content, leave a comment, I’ll reply. I reply to all of them. That’s what I love to do. Have a good one, guys. Thanks for listening and thanks for watching.
All right. Today, we’ve got another episode of Rank Daddy TV, number 20. I’m going to show you and tell you how to scale your SEO and digital marketing agency. Not only how to scale, but how to start and scale and do it fast so that by the end of year one, if you only took baby steps, you’re making $144,000 a year. Ready? Let’s go. I’ll show you.
So here’s the question. How can marketers like us, working only part-time and running our entire business from our laptop or smartphone, how are we able to guarantee insane results to our clients when the mainstream internet marketing gurus say that guarantees are impossible? That’s the question.
And this podcast will give you the answers. My name’s Brandon Olsen and welcome to Rank Daddy.
All right, so let’s talk about this. How to massively scale your SEO business. This is something that I wanted to do from the very beginning. I wanted to be able to create a way to make money online so that I could yes, work from anywhere and work part-time and not be tied to a location or a job, a time clock or a person, An answer to myself type of thing, right? Laptop lifestyle. But as I began to develop the process that is now Rank Daddy, it got better and better and better. At some point, I just said forget the laptop lifestyle. I want to be able to run every single thing from my phone, my smartphone.
And I knew it was possible. And so every decision I made from that point forward was geared to that end goal. Working from wherever I wanted. I don’t care if it’s, you know, The Bahamas or the Caribbean or Florida or wherever I was, wherever. Work from anywhere, ultra, ultra part-time. And some people, you know, part-time is 30 hours a week. Some, it’s 20 hours a week. I wanted to get it under 10 hours a week. Right now, my SEO business takes about two hours a week and I think I’m stretching that. I don’t think it’s anywhere near that. So ultra part-time, run from my smart phone. What else? Time freedom. Spatial freedom. I don’t know.
Okay, so how does scale your SEO business, and this is how I did it, I created a process to be able to rank sites on demand. Once I figured out that process, obviously there’s moving parts to it. So once you get when you get Rank Daddy is the entire process and it’s broken down into about seven steps where if you simply outsource each one of those steps to the spots that we tell you to outsource to and these are already been vetted, already been tested, they’re quality controlled by Rank Daddy, if you have a problem with them and they don’t take care of it, you come to us, we take care of it. You simply outsource step one, outsource step two, step three. You can literally have stores the entire month of work in less than 30 minutes.
The average client, and this is a poll over the entire student body, every member of Rank Daddy, is $1,000 a month. The next average is $1,500 a month, then $500 a month, then $2,000 a month. So you’ve got really good numbers and really good averages. And at worst case scenario, you’re spending half that to outsource everything in month one and two. Wen you get to month three and four, now you’re spending only about 30% of that, 25 maybe.
You get to month eight, nine, 10 and a year into these things, sometimes it doesn’t cost you anything. Sometimes you’re at 10%. You’re keeping 90% of the money. So we like to talk about, you know, $1,000 dollars a month cause it’s a round number and it’s the average. So if you land a $1,000 a month client and each one you land, you can literally spend less than 30 minutes outsourcing every step with the process that we have.
Like, there’s no guesswork. We show you the process. We teach you how to do it. Some students get in there and they’re like, “Ah, this is too much for me,” because they don’t get to that last video that says, “Hey, if you don’t want to do any of this, click here, just outsource it. Have somebody else do it,” and it’s dirt cheap and it’s guaranteed and we back it. It’s backed by us, so don’t get overwhelmed. When you get into Rank Daddy and there’s so much teaching, we want to teach you also the correct ways because there’s some students who want to do it themselves and that’s fine. Some people like to do the geeky stuff. I don’t. I wanted to come into this as I built it, developed the streamline of this process to be able to literally outsource anything.
Otherwise, I couldn’t work from anywhere and I couldn’t work ultra part-time. If I’m doing a lot of the pieces, that’s more time. My time is worth more than my money, so I want to be able to quickly land a deal, quickly start step one, two, three, four. Now, when you get into this and you’re doing what I’m doing, you’re not even outsourcing the stuff. Your website has a form on it that’s an intake form. When you get a client that says, “Yeah, I’ll try with it. I’ll give you a month or two and see how it goes.” “Great. Fill out this form. I’ll send you an invoice by email. You pay that, we’ll get started right away.” Boom, send the invoice. They send the $1,000. They fill out the form. The form now hits my virtual assistant, my guy that works for me, he sends out process to step one.
He says, step two, step three and so on and so on. He’s doing all that and so in Rank Daddy, we also teach you how to hire and get a hold of these virtual assistants that for very, very little money can help you to run your process. You can use the videos to train them that we provide to you. Like, it’s literally an all in one course. It’s the last digital marketing course you’ll ever buy. And if you don’t know already, it’s a dollar to try it for 30 days.
Completely transparent, completely unlocked everything so you can see and try for yourself before you decide to spend any money on it. We once sold this for $4,000 and hundreds of people came in, but I wanted to help more people, so it’s a dollar.
How to scale your SEO agency is by outsourcing everything. Even the step where instead of you’re outsourcing each step yourself, you’ve got a guy in that position that now takes that intake form when it comes in from the email notification, your client just filled it out. He’s already paid you. The money’s in your bank. He’s outsourcing each step, right? I mean, that’s the ultimate goal. That’s the end game. That is like, so fulfilling to be able to have a system set up like that for yourself. Obviously, it won’t be like that in the beginning because when you get in, yes, you’ve got to go through the training videos, that whole thing, every training video might take you three hours to do. Break it up however you want to do it. Watch it all at once; I don’t care.
You just need to know the order that things are applied when you land a client. And you will land a client, we will not let you get by 45 days without landing a client. Because if you do, we will refund your first membership payment of $199. Now you’ve got another month of no pressure, no money, you’re using none of your own money to land clients and we’re helping you every step of the way.
In fact, if you’re new, we will throw you into an accountability group with a guy whose name is Ed, who is a veteran in the group and he’s scaled beyond $30,000 a month, has created his home, his own mindset course, and he will personally help you along with me and the other veterans in the course to land clients.
The only way you don’t land clients is if you don’t do the process. You get down and you come in and you learn some things and you figure, “Hey, this one over here, this probably is going to be easier to do it this way.” Look, the easiest way to be successful with this, to be successful in running an agency is simple. Just take an agency that’s already been successful and copy what they’re doing. Don’t change it. McDonald’s has thousands or millions, I don’t know, hundreds of thousands of franchises all over the place. None of them sell chicken legs. Why? Because all the other stuff works perfectly.
There’s a system in place. Rank Daddy is that system. Let it be the system for you. The process is clearly defined. The process doesn’t change. It doesn’t matter if you’ve got a dentist or a roofer or a plumber, plastic surgeon, or a mattress sales store, or an online business, whatever. The process is the same. You can rank any client, any website, on demand simply by following the process.
So we show you how to get out there, show results to people so that they can try this with you and pay you $1,000 a month. So, now if this is all you’re having to do is go out and land clients at $1,000 bucks a month, everything else is being done for you, either because you’re spending 30 minutes per client per month outsourcing everything or because you’ve got a VA, a virtual assistant in that position doing it for you, how fast could you scale your SEO business? Since that’s the subject of this video. How fast could you grow if you are knocking down $1,000 a month deals left and right?
Okay, so what if you only did one a month. By the end of 12 months, you’re making $144,000 a month. Now, like I said, the first few months, you might spend half of that and I’m exaggerating, because you usually don’t. The worst case scenario is you hire us through our white label program, you pay us half, you keep the other half and we literally do everything for you. It’s totally hands off. It’s white label. It’s your client. You keep half the money, you take all the credit, we do all the work. That’s worst case scenario.
But here’s what happens and here’s why this is in place. Because new students come in and they’re not comfortable with the process, or they’re afraid it’s not gonna work for them because they get all anxious. Don’t care. Let us do it. Guess what? Month or two in, you’re now confident. We can phase that guy right over to you. Now it’s your customer and you get the 70%, 80% and spend the other 20% on the outsourcing.
So how fast could you scale? If you only did one a month, that’s like baby stuff. One a month, one every 30 days. One client? That’s $144,000 a year for your agency. So yeah, maybe you’re going to spend $44,000 of that on the actual outsourcing to get the work done through the channels that we keep it simple, stupid setup for you. Follow the steps. And that’s only one. Now, start doing some math, running some numbers. We have a nice document, a Google sheet in our, in our, in our training it says Run the Numbers doc, so you can literally look in there and you can plug in and play with. What if you landed two a month? Let’s see, that’s $288,000 a year. What if you spent $88,000 of that on outsourcing? Now, you’re taking home $200,000 a month. You know how much you’re working? Way less than 10 hours a week. Way less.
This is how I scaled my SEO agency. This is why I started Rank Daddy, because I figured, man, if I can do this and it’s that easy, I could teach other people how to do it. It’s just a natural progression for me, right? I get in, I learned something and then I start teaching other people how to do it.
And I don’t want your money if it doesn’t work for you. If you get in and you realize you don’t, you can’t do it. I don’t want or need your money if you can’t make a crap load with Rank Daddy, okay? That’s why it’s a dollar for 30 days. That’s why it’s $199 a month after that and I want you to use the client money to pay me to continue your education and your support and being able to stay in the Facebook mentor group and be able to ask questions when you have them and get immediate answers, 365 days a year.
If you can’t and if you don’t land a client within 45 days of you coming in and going through this training, I’ll give you the first $199 back and you keep plugging away, or you leave. It doesn’t matter to me. My life will not change either way whether you stay or go. I’m not going to buy a new house. I’m not going to buy a new car. I’m not going to take an extra vacation whether you stay or go after your 30 days. I only want you to stay if this thing is making you a crap load of money.
And we see students come in month in, month out, landing multiple deals in month one, multiple deals in month two. So when I say one deal a month is $144,000 a year, that’s baby time. That’s light. It’s light.
So, this is how you scale your SEO Agency. But before you scale, you’ve got to start. Start by going to RankDaddy.com. Click that orange button that says, Give Me a Try or whatever it says, put your email in. The next screen is you pay your dollar and now you’ve instantly got access. The first thing you do is read your welcome email because it’ll tell you how to get in the group and where to start, some of the really important things.
Next thing, you’re added to the group, read the pinned post. And if you want a fast start and you want to get on this money back guarantee, do the 30/30 challenge, 30/30 challenge.
So, three steps. Join for a dollar. Read the welcome email. Read the pinned post. Scale your agency and join us. We’ll see you guys on the inside. So. that’s it for today. That’s the end of Rank Daddy TV, episode 20 and subscribe. If you liked the content, leave a comment, I’ll reply. I reply to all of them. That’s what I love to do. Have a good one, guys. Thanks for listening and thanks for watching.
The podcast currently has 28 episodes available.