Rob Garf has been in the retail space for 20 years. He’s whip-smart, forward-thinking and is an all-around good guy. He’s a key source for Retail TouchPoints as we strive to uncover the leading tech trends and imperatives for experience success. While we dig into a lot of that in next week’s episode, this week we want to get to know him a little bit better. During the first installment of our Rapid Fire Retail segment, Rob shares his favorite brands, his shopping preferences, and his take on which technologies are a must-watch—and which are a merely a fad.