There’s a VC-backed, tentacled monster attacking the heart of your practice. It’s not AI, automation or blockchain. It’s much bigger and more dangerous.

The post The Marketing Trend Devouring Your Core Business appeared first on Rattle and Pedal.

A lot of partners express frustration, either directly or implicitly, that their marketers just “don’t understand the business.” Is this a real problem? Or, just misaligned expectations? In our first episode, we dive head first into the issue. And, explore what it means — both for partners and for marketers.

The post Why Your Marketer Doesn’t Understand Your Firm’s Business appeared first on Rattle and Pedal.