It’s been a little while since my last podcast, but I’m back and I’ve got a special episode for you today, particularly for those looking to build a significant home staging business, and I’m talking a million dollar revenue business. And I don’t think there are many of those in the Australian home staging industry, so if that’s your ambition, listen closely.   And if it’s not, you’ll still get a lot out of this chat.

It’s actually my first guest from outside Australia so the podcast is going international! It’s Melissa Marro from Rave Home Staging, based in Jacksonville, Florida. Melissa move to Jacksonville and started Rave Home Staging completely from scratch about six years ago.

Some of the things we covered:

- How Melissa thinks about marketing, and her focus on putting out educational content

- How Melissa has changed her pricing structure (to something I’ve not seen in Australia) to ensure that the price is never an objection from a client again

- Where other home stagers are going wrong by using what Melissa calls ‘pretty talk’

- The one thing she’d change in her business if she could.

You can follow Melissa’s journey via: