Let's Talk Dog Business

Read Your Clients’ Minds (Almost) – Personality Profiling for Dog Trainers


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When you understand dog body language, everything clicks into place and your training improves. Understanding the personality type of the person holding the lead can be just as transformative. In this episode, we explore the four common personality types: chatty, big-picture thinkers (parrots), fast, results-driven people (eagles), calm, supportive types (doves), and careful, detail-focused people (owls).

You’ll hear real-world examples of personality clashes that leave both sides frustrated: trainers thinking, “I’ve explained this ten times, why aren’t they doing it?” We look at what happens when two parrots spend an entire session chatting instead of training, how an eagle can overlook what an owl really needs, and why the caring dove in you might slip into people-pleasing instead of leading.

We break down how to spot the bird in front of you, adjust your pace and level of detail, and use one powerful question to transform your consults, sales, and clients’ results—without having to become a different person.

KEY TAKEAWAYS

  • Understanding A Client´s Personality Type Matters: You can create the perfect training plan , but if you don´t adapt it and deliver it in a way that suits the person in front of you very little progress will be made. 

  • Fast Isn’t Always Effective: Eagle‑type trainers who love speed and “getting shit done” can accidentally bulldoze quieter, slower‑processing clients. You can walk away thinking the session was brilliant while the client leaves confused.  

  • Regularly Ask This Vital Question: Asking “What else do you need from me to feel confident taking action on this?” . It is a simple, powerful way to uncover gaps in understanding, regardless of the personality type. 

  • Being Yourself is a Strength: Understanding your own personality tendencies, whether that’s over‑explaining, over‑prepping, or winging it. enables you to design your business and client process around your own personality tendencies. 

  • BEST MOMENTS

    “For a lot of us, we think we're giving the detail, but it's being given in a way where you are just talking at somebody.”

    “We have to be mindful that the population is a mix. You're not typically talking to just one profile. It's a blend of all of those profiles.”

    “For somebody who needs a lot of detail, if that detail isn't given, that might put them off buying.”

    EPISODE RESOURCES

    D.I.S.C personality type for dog trainers episode with Andy Nisevic -

    https://podcasts.apple.com/gb/podcast/the-impact-your-personality-profile-has-on-your/id1727170978?i=1000668232509

    How to contact Andy Nisevic :

    https://www.linkedin.com/in/andynisevic/?originalSubdomain=uk

    https://onedegree.uk/

    SOCIALS AND IMPORTANT LINKS

    https://www.tiktok.com/@letstalkdogbusiness

    https://www.youtube.com/@LetsTalkDogBusiness

    Website www.caninebusinessacademy.com

    Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity

    Let´s Talk Dog Business Strategy Book - https://www.amazon.co.uk/Lets-Talk-Dog-Business-Strategy/dp/1068791705

    ABOUT THE HOSTS

    Jo Moorcroft and Vicky Davies are dog behaviourists, business strategists, and co-founders of Canine Business Academy—the UK’s go-to hub for dog professionals who want more than just a logo and a dream.With a combined passion for dogs and business done properly, Jo and Vicky have helped hundreds of canine professionals build sustainable, profitable businesses rooted in real impact.🏆 Their award-winning work has earned recognition including:– UK StartUp Awards: Business to Business (Midlands)– Small Business Awards UK: Most Innovative Small Business 2025– Business Awards UK: Most Innovative Pet Product 2024– Plus shortlists at the Women in Business and Great British Businesswoman AwardsThey’re also No.1 bestselling authors of Let’s Talk Dog Business Strategy, featured on BBC Radio, FOX, NBC, and more—with 63,000+ downloads of this very podcast.Their philosophy is simple:Give a shit. Get shit done. Get results.

    This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

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