It’s easy to neglect our health while we’re running businesses, but to maximize our success we have to start with ourselves. How can we stay accountable while on our journeys to better health? Should we dive into a new exercise and eating plan all at once? What are the risks of postponing our goals? On this episode, CrossFit Templum owner Eric Wrona shares how to become the healthiest, most successful versions of ourselves.

Takeaways + Tactics 

• Hire a coach. Having someone dedicated to holding us accountable will bring us better results - we don’t have to do this alone. 
• Take baby steps. If we immediately jump into a strict eating plan and strenuous exercise, we’ll be overwhelmed and more likely to give up. 
• Stop postponing health. Setting goals to start practising a healthier lifestyle only slows us down. To change our unhealthy habits, we have to start immediately. 

Guest Bio- 

Eric Wrona is the owner of CrossFit Templum. With over 17 years in the fitness industry, Eric is an expert at helping his clients become the best healthiest versions of themselves. He holds a Bachelor’s Degree in Exercise Science, as well as a Masters Degree in Kinesiology, and is passionate about helping people achieve their fitness goals.

To find out more about Eric and CrossFit Templum, visit http://www.crossfittemplum.com/

You can also follow him on Instagram at @wronafit

And email him at [email protected]

Succeeding as an investor has a lot to do with being able to sell effectively to homeowners. What are the key sales tactics and principles we should be employing when we are talking to sellers? Why is it so important for us to focus on bringing viable solutions to the table? On this episode, investor and REI Vault member, Tyler Amburn shares success tips from a recent deal, and the key strategies we employed to make it a success.

Takeaways + Tactics 

• Negotiate with the buyer first because you don’t want to renegotiate with a seller multiple times.
• Use storytelling tactics to paint a picture, forward pace and always make it a win for the seller.
• Never argue with a seller, you’ll always come off second best. You want to look for a win-win solution for all parties involved.
• Don’t go into the house hungry to make money, go in with a servant heart and a goal to solve their problem. 

Real estate can be a path to great wealth and financial freedom, but it’s also easy to end up on the wrong path. What are the key investing strategies we should be using in this market? Why are masterminds and personal coaching so important? On this episode, I am joined by entrepreneur, author and founder of Rebus University, and Gobundance, Pat Hiban. We talk about how to survive and thrive in this business and build wealth the right way. 

Takeaways + Tactics 

• We’re in a euphoric stage in the real estate market, but while there seems to be a ton of opportunities, we shouldn’t be holding onto a lot of rehabs.  
• The value of being around higher caliber people is something we should never underestimate when we want to be successful. 
• Financial freedom can fix relationships and our health. The pursuit of wealth and success often affects others key areas of our lives negatively. 

There are many doors to open in a functional real estate operation. Some lead to wealth and a solid business while others can be traps, dead ends and rabbit holes. In order to take the right path, it’s important to read the signs of the market and act on the best opportunities. Right now, it seems there are many opportunity zones to take advantage of, but just because everyone else is talking about doing a rehab, doesn’t mean it is in our best financial interest to follow suit. Like Pat Hiban, the key is looking forward to the coming opportunities, so that we can only invest in fundamentally sound ventures.

One of the biggest things happening in our industry right now is the influx of investor money. There is a great opportunity for us to grow our businesses, add more volume and increase our bottom line. What is Snap Offer and how is our guest, Erik Hatch, using it to boost his business? How can we leverage these tools and create distinct advantages against big box companies and Wall Street? On this episode, coach and investor, Erik Hatch shares how Snap Offer works and why it’s such a great source for qualified leads.

Takeaways + Tactics 

• Sellers who are using iBuyers are looking to escape some of the frustrations that come with selling a house; and they are willing to forgo equity for it.
• There are 127 million single family properties in the US and 18 million of those are inherited properties or owned by disinterested landlords. Most investors are missing a great opportunity by not targeting them. 
• If we have a real estate team and are looking to launch our investing operation, we should have a cash buyer on our team. If we’re investors, we should be looking to add quality realtors to our investment personnel.

Through Snap Offer, Erik Hatch has added $400k in commissions, 100 transactions, and $100k in equity to his bottom line. iBuyers have value because they offer many sellers what they are looking for, which is a first class service along with immediacy and convenience. It’s important to add this functionality to our businesses because it makes us more versatile. If we build multiple tools into our operations, we’ll be better prepared to respond to shifts in the market. 

As we get closer to a market shift, all the top investors are rolling up their sleeves and getting ready to capture the opportunities that will come. What are the key activities we need to build into our businesses to grow during the correction? How do we create long-lasting wealth? Why is competing on price alone not good enough in this market? On this episode, we’re joined by longtime friend and successful investor, Steve Carlson. We discuss lessons we’ve learned along the way, and how Steve is creating a Wealth Machine. 

Takeaways + Tactics 

• Every market shift is preceded by a euphoric stage. This is when money is easy to get but deals get harder to come by. Sellers start having unrealistic expectations and then venture money starts pouring into the market. It’s what we’re witnessing now. 
• Owning rental properties free and clear is the path to permanent wealth. Debt eats into cash flow and makes it impossible for us to get off the hamster wheel. 
• In this market, we can’t compete on price, but we can beat the competition by bringing multiple offers to the client. It’s about collaborating with the seller to create an offer that’s valuable and worthwhile to them. 

Real estate investing gives us the chance to build permanent, generational wealth. Yet in order to do so, we need to have a vision that goes beyond making money for now. We need to focus on the strategies we’re implementing, dial them in to make them work, improve them, and scale them so we can achieve that long-term vision. Without commitment, it’s impossible to capture the opportunities that come when the market turns. 

As real estate investors, it’s important to have a system, not just for what we do but for tracking all our numbers. What are the key numbers and metrics we should track? How can we bring creative offers to the table when we talk to sellers?

On this special training episode, you will learn about the EOS scorecard and how to use it to grow your investing operation.

3 Things We Learned 

If your phone team is dialing for dollars, out of 100 dials, they will connect to 12-14 sellers.

Your profit-per-phone-conversation is an incentive to get your sales process right. 

There needs to be a way to track offers so that you know how many offers to get a signed contract.

Our success in investing comes down to us getting down to the granular details of everything in our businesses. We need to plan goals for where we need to be, and in order for us to get those goals correct on a weekly, monthly, quarterly and annual basis, we have to track every single activity in our business. It allows us to hold our people accountable and know what needs to be done in order to grow.

Guest Bio- 

Joe Hartman is a real estate investor and a member of REI Vault. Go to https://www.phigllc.com/ for more information.

With all the online marketing tools we have at our disposal, it might seem that direct mail is becoming a thing of the past - but that couldn’t be further from the truth. Why is direct mail still effective, even in the digital age? How can we create mail that delivers results?

On this episode, founder of Graphic Connections Group, Jeff Charlton shares why direct mail is still one of the most effective ways to boost our brands.

3 Things We Learned 

Direct mail is still an effective marketing method for investorsDespite the popularity of online platforms, when it comes to real estate investing, direct mail is still incredibly effective. This is because it’s a proven system, as well as being repeatable, scalable and measurable. It’s also an easy process, if done the right way. 

Quality is keyTo get results from our direct mail, we have to ensure what we send is high quality. Stop fretting over pennies - if we track the results of our direct mail, it becomes easy to see that the costs are well worth it.

Follow up is also important in direct mailFollowing up with the recipients of our mail is critical - if we’re not following up on our leads we’re just wasting time. Once direct mail has been sent, we need to start making phone calls to the recipients. 

We often think that marketing is moving to the online world, but that’s not always the case. Particularly in the case of direct mail, tried and tested options are not likely to die out anytime soon. To send successful direct mail, we need to concentrate on quality. Then, it’s up to us to follow up.

Guest Bio- 

Jeff Charlton is the founder of Graphic Connections Group. The entrepreneur believes in delivering high-quality products and going the extra mile to give his clients the best service possible. Jeff started Graphic Connections Group, in his basement in 1992, and in 2000 went on to acquire other printing and graphic design companies. In 2012, he acquired the Independent Publishing Corporation, with the intention of helping small authors self-publish. 

To find out more about Jeff, visit https://www.reiprintmail.com/blog/meet-the-team/

And https://www.linkedin.com/in/jeff-charlton-34a8a17 

There is so much uncertainty about the market at the moment that it’s become vital for real estate investors to set themselves apart from their competitors. How can writing a book differentiate us from other investors, and how should we structure a book that promotes us? Is there a ‘right’ time to share our stories and principles for success?

On this episode, creator of The 7-Hour Book, Nick Raithel shares what the process entails. 

3 Things We Learned  Books boost credibilityBeing able to hand a book to potential sellers immediately gives us a layer of authenticity. Having a book shows our clients that we are serious about what we do. By having a published book, we can gain trust and build rapport much faster. 

Keep it simpleOur books should concentrate on 4 principles, and then offer some insight to our backgrounds. This keeps the content easy to process, and ensures the book stays focused. The insight to our personal lives helps the reader bond with us and shows our human side. 

Don’t wait - write it nowSo often, people wait to share the perfect idea. That’s not necessary. Rather than letting the search for perfect content stop us, we need to share what we do know and use well-known quotes and examples to back it up. 

In the current state of uncertainty in the market, we have to demonstrate to our potential clients that we are the most obvious choice. Writing a book gives us a chance to do that, as well as help us build emotional connections with our readers. The process doesn’t need to be difficult - as long as we keep it simple, we can get started right away and start building a great platform for ourselves.

Guest Bio- 

Nick Raithel is the creator of The 7-Hour Book, a system designed to help entrepreneurs accelerate their success by writing a book that only takes 7 hours of their time. Nick is passionate about helping entrepreneurs get the recognition they deserve, without needing to worry about how long it will take. He firmly believes that everyone who has something to say should be given a platform. 

To find out more go to 

https://themoneyadvantage.com/nick-raithel-the-7-hour-book/

And contentcorps.net

Ready to discover the power of a 40 person marketing & sales team...WITHOUT having to hire a single person? Visit REIvault.com to learn more.

Real estate investing may involve property, but at its core it’s a people game. How can we build rapport with potential clients, and is it possible to get business even when we’re unable to assist sellers? How can we market ourselves by using testimonials and online tools?

On this episode, real estate investors at MS Home Buyers, Brent Moreno and Adam Johnson share how building relationships and simplifying our marketing can take our business to the next level.

3 Things We Learned 

Focus on building relationshipsReal estate investing is a people game, so don’t spend too much time worrying about houses themselves. Instead, focus on building rapport with sellers by being upfront about what we can do for them. It’s always a good idea to maintain our integrity: if we can’t solve a seller’s problems, we should refer them to someone who can. We may even get referrals from those we couldn’t help because of our honesty.

Make use of testimonialsTestimonials are extremely important in this day and age. If clients are willing to provide a testimonial of their experience with us, we should always take them up on the offer. We should be giving our clients so much value that they would be happy to let the world know about it.

Follow upA major problem with Facebook advertising lies with real estate investors themselves. We need to do more than post an advertisement and wait for someone to approach us. To make the most of our online marketing efforts, we need to retarget those who click on our ads and follow up repeatedly. 

To get ahead in the real estate investing space, we need to shift our focus from houses themselves, to the sellers. Rather than focusing on homes, we need to identify seller’s problems and be upfront when we’re unable to solve them. By offering integrity, we can create great relationships and referral opportunities. Once we receive testimonials from happy clients, we can share them as part of our marketing. Then, it’s up to us to follow up with those who show interest in the testimonials we share. 

Guest Bio- 

Adam Johnson is a real estate investor and the Managing Member at MS Home Buyers. He is also an investing coach and public speaker. Adam has a reputation for excellence and integrity, and is passionate about offering his clients as much value as possible.

To find out more about Adam, visit https://www.linkedin.com/in/adam-johnson-1a199544

Brent Moreno is a real estate investor and partner at MS Home Buyers. While relatively new to the real estate industry, Brent has a strong background in marketing. He is adamant that by simplifying marketing, people can see tremendous results. 

To find out more about Brent, visit https://www.linkedin.com/in/brent-moreno-6a638211

To find out more about MS Home Buyers and to see their live Q&A every Tuesday, head to https://www.facebook.com/mshomebuyers/

And to attend their upcoming event, visit www.rerlive.com

Book mentioned on this episode:

Competing on Value by Mack Hanan and Peter Karp

Ready to discover the power of a 40 person marketing & sales team...WITHOUT having to hire a single person? Visit REIvault.com to learn more. 

When investing in real estate, we need to avoid making mistakes with ARV and repair value. How can we provide sellers with more realistic numbers, that both they and our contractors can trust? Is there a baseline we should be using to ensure more accuracy?

On this episode, co-creator of Rehab Estimator Pro, Matthew Hedstrom shares how the estimator tool streamlines transactions and can help us win more deals.

3 Things We Learned

Offer more trustworthy numbersMiscalculating ARV and repair value has a devastating impact on transactions, so we need a more trustworthy way to calculate numbers. Use a tool that offers a baseline estimate. This not only gives us accurate estimates for our contractors, but provides a more trustworthy offer to our sellers.  

Remove the emotional attachmentMost sellers have an emotional attachment to their properties, and this can be a source of conflict when we explain what needs to be rehabilitated. By offering our sellers a baseline, streamlined checklist, we can remove the emotion and have them objectively decide what needs to be renovated themselves. 

Speed up the transactionIf we have a baseline estimate for ARVs and repair value, we can speed up the transaction process. By referring to a set checklist, we can provide sellers with an offer in under 15 minutes, without ever taking out a tape measure. Plus, if we bring a battery-operated printer, we can give sellers a contract before even leaving the property. 

As real estate investors, the biggest mistake we can run into is a miscalculation of cost. To avoid this from happening, we need to refer to set, almost standardized numbers. This helps us with our own calculations, but also makes us more trustworthy in the eyes of our sellers. By adhering to a baseline, we ensure accuracy while putting ourselves in the running to win more deals.

Guest Bio- 

Matthew Hedstrom is the co-creator of Rehab Estimator Pro, a tool designed to streamline the real estate investing process. He owns several construction, contracting and rehabilitation businesses in Midwest USA, and has over 20 years of experience in the real estate industry. Matthew is also a coach and partner at The Real Deal Investor Coaching, as well as the founder of selfastwithus.com and co-owner of WisoREIA, Wisconsin’s premier Real Estate Investors Association. Matthew is an advocate for education, and strives to help business owners unlock their potential through learning. 

https://www.reiestimatorpro.com/

Therealdealcoaching.com 

To access the tools discussed on this show, visit

realestateinvestor.com/best 

realestateinvestor.com/estimate

Ready to discover the power of a 40 person marketing & sales team...WITHOUT having to hire a single person? Visit REIvault.com to learn more.