Transforming an organisation’s service culture requires everyone to implement small steps until they become second nature, but it takes commitment.

A business can be like a train sometimes – it takes a long time to wind up, and can be hard to slow down and unwind if you need to.

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Do you have to be a risk taker to start a real estate agency? Jacob Aldrige answers this question.

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There seems to be a lot of noise in our industry at the moment, with everyone seeming to have an opinion, so where should people go for information and advice?

Doug Driscoll discusses the impact of outcomes from the Coronavirus that are beyond our control.

In difficult times we have to focus on what we can control and deal with those things that are beyond our control. Doug Driscoll talks about how his business has adapted to the new way of doing things.

“Despite how tough the market got, I realised there were only 2 reasons why any property wouldn’t sell, and that was price or presentation. I knew that if I could nail the presentation, the only issue was the price. That gave me something to work on every day, and I would spend time every day aligning all of my vendors to the market. Some would listen, some wouldn’t, but that was why I needed to carry twice as many listings as usual.” – Daniel

“I needed to know what I was working for each day, especially on days when it was really tough (people wouldn’t want to talk to me, 19/20 of the people I rang each day would say no to me), so I set clear tangible goals, and I looked at them every day. An example of small goals would be a coffee from a cafe if I did my 20 calls. If I only did 19, I had to have instant coffee. An example of a medium goal would be to get 5 listings per month and take my girlfriend out of dinner to a nice restaurant. "

“No matter what else was going on in the world, I would make 20 calls every day, with the goal of booking 1 meeting a day. That meant 20 meetings per month, and I knew that if I could do that, I could get 2-3 listings per month, just from my calls, let alone any referrals or call-ins I’d get each month. All up my goal was to list 5 properties per month.” – Daniel Argent