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In this episode of Recruiting Trailblazers, host Marcus Edwardes discusses with guest Krista Tan, her journey from Premier Talent Partners to a tech startup, Field Guide, and her new venture, Talent Collective. They discuss the challenges of retaining personnel in recruitment agencies and how hard economic times can affect job roles in recruitment. 
They also discuss Krista's new community, Talent Collective, created specifically to aid female professionals in the talent attraction sector. The conversation also covers the potential impact of AI on the recruiting sector, both in rebuilding internal department strategies and in career development for recruiters. Krista also shares tips on job hunting for recruiters based on her own experiences.

1. **Introduction of Episode and Host**: Marcus Edwards introduces himself and the podcast, Recruiting Trailblazers.
   
2. **Introduction of the Guest**: Marcus introduces Krista Tan and provides a brief background of her professional journey in talent operations and her initiative- Talent Collective.
   
3. **Krista's professional background**: Krista explains the start of her career at Premier Talent Partners during the 2008 recession and how she transitioned to a series A tech startup, called Field Guide.

4. **Discussion on Staff Retention**: Marcus and Krista discuss factors that led to her long tenure at Premier Talent Partners and what agencies need to do to retain their people for longer periods.
   
5. **Impact of Economic Downturns on Recruiting**: They discuss the impact of economic downturns on the recruitment sector, highlighting how the 2008 financial crisis shaped recruitment trends and how current similar situations are affecting recruiting roles.
   
6. **Introduction to Talent Collective**: Krista provides an overview of Talent Collective, a new community aimed specifically at helping women professionals in the talent attraction industry.
   
7. **Upcoming Attractions and Structure of Talent Collective**: Krista gives an overview of the community's upcoming events and the membership structure.
   
8. **Role of AI in Rebuilding Internal Departments**: The conversation shifts to the potential impact AI might have on recruiting departments, both in building talent acquisition strategies and in career development for recruiters. 
   
9. **Job Hunting Tips for Recruiters**: Krista provides tips for recruiters on job hunting, emphasizing the power of networking and setting professional boundaries.

10. **Closing Remarks**: Both Krista and Marcus conclude the conversation with a look towards future collaboration.

Ways to get in touch with Krista:

•  [email protected] 
• Connect on LinkedIn
•  Join the Talent Collective Community platform here 
• Talent Collective Website

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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Marcus shares a handful of his favorite Stoic Philosophies that can help you succeed as a recruiter.

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Reno Perry is the Founder @ Wiseful - who connect companies to top talent from untapped, online communities leveraging the influiencer model.| Reached $1mm in ARR within 4 months of launching. 

He writes daily to help people land a job they’ll love |  and has amassed over 200,000 followers on LinkedIn

Has developed a Layoff List w/ 19K+ candidates 👇

The conversation between Marcus and Reno Perry focused on the concept of community recruiting and leveraging creators/influencers to connect companies with top talent. 
Reno explained how community recruiting works, including finding and working with creators on various platforms such as LinkedIn, Twitter, TikTok, and Instagram. They discussed the benefits of community recruiting, such as building authentic connections with talent and reaching the target audience in a non-transactional way. 
Reno shared a success story of a startup that quickly hired a software engineer through the platform. Marcus also asked for advice for recruiters who are looking to get back to work or build their personal brand. Reno emphasized the value of creating content, sharing knowledge, and building trust with the audience. 
They concluded the conversation by discussing how interested individuals can reach out to Reno to learn more or explore using the Wiseful platform.

The conversation between Marcus and Reno Perry focused on the concept of community recruiting and leveraging creators/influencers to connect companies with top talent.

1. Introduction and Background
- Marcus and Reno Perry introduced themselves and set the context for the conversation.

2. Reno Perry and Wiseful
- Reno shared information about his company, Wiseful, which connects companies to top talent through community recruiting.

3. Reno's Experience at LinkedIn
- Reno discussed his four-year experience working at LinkedIn in talent strategy, which shaped his passion for the recruiting space.

4. Challenges in Talent Strategy
- The conversation delved into the challenges faced by companies in talent acquisition, branding, and leveraging platforms like LinkedIn.

5. The Power of LinkedIn
- The discussion highlighted the misconception that LinkedIn is solely limited to job ads and emails, emphasizing the potential for deeper engagement and building authentic connections.

6. Community Recruiting and Influencer Marketing
- The concept of community recruiting was explored as a similar approach to influencer marketing but applied to the recruiting space.

7. Finding Talent Communities
- The conversation touched upon ways to identify and engage with talent communities on various platforms such as LinkedIn, Twitter, TikTok, and Instagram.

8. Process and Deliverables
- The process of community recruiting was explained, along with the deliverables provided by Wiseful to companies using the platform.

9. Success Story and ROI
- A success story was shared about a startup that quickly hired a software engineer through community recruiting, showcasing the effectiveness of the approach.

10. Building a Personal Brand
- The value of building a personal brand as a recruiter was emphasized, highlighting the impact it can have on generating leads, establishing trust, and attracting talent.

11. Advice for Recruiters in the Current Market
- Valuable advice was given to recruiters who may be looking for work or wanting to navigate the current job market, emphasizing the power of their skills and the opportunity to create content and build a personal brand.

12. Contacting Reno Perry
- Information was provided on how to get in touch with Reno Perry and learn more about Wiseful's s

Connect with Marcus https://www.linkedin.com/in/marcusedwardes/

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Welcome to Recruiting Trailblazers - a podcast where we delve into the world of talent acquisition with industry experts from across the globe. In this episode, we host Adam Smith, who is renowned for his experience in recruiting and leading talent acquisition in fast-paced technology companies like Applovin and Machine Zone.

Like many great internal recruiters and leaders, he began his recruiting career in the staffing game at Palo Alto Staffing - and, interestingly he is also a Recruiting Advisor @ The Dancing Cat!

https://www.linkedin.com/in/adamsmith13/

Adam shares his insights and experiences, touching on an array of subjects from internal talent acquisition to the changing trends in the industry.

• Discussion on the shift from agency recruiters to internal recruiters, and the challenges and benefits.
 • The impact of Artificial Intelligence (AI) in recruitment and how it expedites the hiring process while allowing recruiters to build relationships. 
• Broaching on creating effective talent acquisition strategies to ensure a successful in-house team. 
• Shedding light on countering biases in the recruitment process to ensure a more equitable selection. 
• Adam addresses the importance of feedback and self-evaluation in improving as a recruiter.

Key Takeaways:

1. The advancement of AI is not detrimental to recruiting. Instead, it will reshape the scope of recruiting activities allowing recruiters to expedite the hiring process and spend more time building relationships. 

2. Ensuring consistent measurement and alignment between interviews and the performance of current employees is crucial for successful talent acquisition. Building mission statements with the team and using these statements to guide the interview process can improve the effectiveness of hiring.
 
3. Recruiters play a crucial role in countering biases in the hiring process. Honest self-evaluation helps recruiters improve their decision-making and increase the likelihood of successful hires.

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Marcus shares his experience watching the Prime Documentary "Just.One.Mile." - and how the protagonist's mindset can work for you during this year's downturn.

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James is originally from the UK and now lives in Austin, Texas having moved in 2015. James is the VP of Global Talent Acquisition at Epicor Software, a 4,500-person Software company. James is responsible for the strategy and operations of Epicor’s talent acquisition teams. HE oversees global Talent Acquisition, executive recruiting, Talent Operations, Employer Branding, and University Recruiting Teams ACROSS 40 COUNTRIES.

Outside of work, James played competitive golf at college and also DJs, with a vinyl collection of over 3000 records. His favorite movie is Forest Gump and couldn’t give a favorite artist as it depends on the mood!

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Marcus shares a dozen absolute gems from Recruiting Trailblazers vault of excellence!

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Marcus chops it up with Brad Wolff on the subject of Business Development and Cold Calling.

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Marcus replays 10 amazing clips from previous podcasts

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Marcus lays out his rules for a positive BD mindset and reveals a crafty way of circumventing the objection "We're on a Hiring Freeze"!

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