The problem with several digital marketing agencies and so-called “experts” when it comes to Facebook ads is that they think the platform isn’t any different from other digital channels, and that they have an accurate and deep understanding of how it works.  Their motivation? Pride and profit.  And the sad part about these agencies is that they don’t have an ounce of genuine care for their clients, even when problems arise. Simply put, they’re more concerned about covering their tracks and pacifying their clients with bullsh*t audit reports.  It’s time we learn how to see through their lies.  And so in this video, I will break down an agency’s response to some concerns surrounding post studies, budgets, and account structure.  This is an audit of an agency letter and the honest truth is that it’s full of absolutely bad and misleading information, and basically things agencies should NEVER say to a client. .