You don’t need to be a bestselling author to write a book that changes your business. In this solo episode, Keith breaks down the unexpected—and brutally honest—truth about what writing a book really does to your brain, your brand, and your bottom line.
He shares the exact moment his CIRCLE Method clicked, why his 90-day sprint strategy poured out on the page, and how a raw Word doc turned into the most powerful referral tool he’s ever built.
Whether you've got a messy framework in your head or you're sitting on a book idea, this episode will give you the kick to finally get it out—and stop chasing credibility you already have.

Ever finished a powerful business book, felt incredibly inspired, and then…did absolutely nothing? You're not alone. In this game-changing episode of the Referral Boss Podcast, we uncover a revolutionary method to instantly turn every business insight into actionable results using the power of AI. Stop gathering ideas and start building real progress—your personalized action plan is already in your pocket!
Episode Summary: In this transformative episode, Keith shares an innovative way to leverage AI to break free from the frustrating cycle of endless learning without implementation. Discover how to use ChatGPT to turn every book or course you encounter into a personalized, actionable business roadmap. Learn Keith’s simple four-step process to ensure every great idea you learn becomes immediate, concrete growth for your business. Say goodbye to knowledge overload and hello to tangible success!

 Ever feel like you’re doing everything in your business and still falling behind? In this episode of Referral Boss, Keith shares the 80+ ways his team of virtual assistants are scaling operations, booking calls, building referral relationships, posting content, and handling tasks you didn’t even know you could delegate.
Forget what you thought VAs were for — this isn’t about spreadsheets and scheduling. We’re talking AI-powered, highly trained, business-growing virtual teammates.
Inside this episode:
The 8 high-leverage categories every business owner should delegate
How to train a VA to do tasks you don’t even know how to do yourself
Why pairing VAs with AI = growth while you sleep
The “Dream 100” strategy you should be outsourcing today
The free tool to figure out exactly what to delegate next
Take the Free AI + VA Tune-Up Quiz
https://referralboss.co/ – Find out which tasks are keeping you stuck and how to offload them fast

In this episode, Keith sits down with underground tech genius and marketing mastermind Mark Madsen to explore how technology has completely reshaped the real estate and mortgage world — and where it's heading next.
They dig into their early days as tech-savvy marketers, building websites in the Dreamweaver era, and hacking together lead gen systems before "funnels" were even a thing. They unpack how AI is eliminating repetitive tasks (not jobs), how CRMs are evolving to become smarter and more human, and why we're entering a new era of content, communication, and connection.
If you're a loan officer, realtor, marketer, or team leader who feels like technology is moving faster than you can keep up with — this one is for you. What You'll Learn in This Episode:

• Why most corporate marketing teams are falling behind on tech
• How AI is replacing tasks — not humans — and what that means for your role
• The overlooked power of CRMs when paired with smart automation
• Why intentional content beats more content every time
• The rise of newsletters, long-form content, and dopamine detoxing
• How to communicate better using AI (yes, really)

What if I told you we’re living through two stories at once—one from the past that teaches us everything we need to know about the future, and one from tomorrow, a future that’s not coming… but already here?
In this episode, I share a deeply personal story about my dad, a Vietnam helicopter pilot who saw the future before anyone else did—and how a single moment in my childhood changed the way I see technology, business, and the world.
AI isn’t coming—it’s here. And just like my dad saw that first computer and knew it would change everything, we are standing at the same precipice with AI.
Here’s what we cover in today’s episode:
  The 4 types of AI tools that will redefine business (Threads, Projects, Custom GPTs & AI Agents).
  How businesses using AI today are scaling 10X faster while everyone else is stuck in the past.
  Why treating AI like a toy is a massive mistake—and how to use it strategically to multiply your time.
The future belongs to those who see it coming. Let’s make sure you’re at the table—not on the menu.
Follow & Subscribe for more AI-driven business strategies.

Are PDFs still effective as lead magnets, or are they becoming a thing of the past? In this episode of The Referral Boss Podcast, we dive deep into why traditional PDFs might be costing you valuable leads—and what you should be using instead.

I share my journey from spending countless hours designing PDFs that were barely opened, to discovering a far more engaging and effective way to deliver value. Inspired by Eric Thayne’s game-changing approach, I switched to interactive Notion pages and saw a 30% increase in engagement overnight.

Tune in to learn:
   •   Why PDFs are becoming outdated and what’s replacing them.
   •   How to create interactive lead magnets using Notion, Google Docs, and branded landing pages.
   •   The step-by-step process I used to transform my lead magnet strategy and skyrocket my engagement.

Ready to level up your lead magnet game? Click play and find out how to captivate your audience like never before!

Don’t forget to subscribe and share this episode with someone still stuck in the PDF era!

In this episode of the Referral Boss Podcast, we dive deep into the power of data, AI, and how real estate professionals can stay ahead in an increasingly competitive market. Keith sits down with Chris from Retr, a company revolutionizing how loan officers and realtors leverage data to build stronger, more profitable relationships. We explore shocking real estate statistics, hidden industry trends, and how AI is transforming business as we know it. Whether you’re a loan officer, realtor, or entrepreneur, this episode will give you actionable insights to help you win more deals and avoid wasting time on the wrong partnerships. Key Takeaways: 74% of realtors sold ZERO homes in 2024 – What this means for the industry
 The BIGGEST mistake loan officers make when building realtor relationships
 How AI is just a virtual assistant on steroids (and why you should use it)
 The #1 red flag that exposes a bad loan officer instantly
 Why data-driven decision-making is no longer optional in real estate
 How to identify top-performing agents (so you stop wasting time on the wrong ones) Quotes from the Episode: “74% of realtors sold NOTHING last year. If you’re working with one that is, they’re an elite.”
 “AI is just a virtual assistant in digital form—doing all the things you don’t want to.”
 “If you’re not using data, you’re already getting left behind.”
 “Bad loan officers are killing deals. Spot them before it’s too late.” Resources & Mentions: Try Retr for FREE – Visit Retr.app
 Upcoming Training – Sign up for Keith’s exclusive real estate & lending workshops https://www.referralboss.co/ai-hands-on-workshop
Join the Referral Boss Community – https://www.skool.com/all-things-realestate/about

Connect with Us: Host: Keith – https://www.linkedin.com/in/kgoeringer/
Guest: Chris (Retr) – [[email protected]] Love the episode? Leave a review & share it with your network! 

Episode Summary:
In this episode, Keith Goeringer shares a deeply personal story that inspired the creation of the AI Activity Tracker, a tool designed to help business owners gamify their daily actions, track measurable progress, and scale their results like never before.
Keith walks you through his experience of working tirelessly as an account executive, where he discovered that consistent daily activities were the secret to success. He explains how this principle shaped the AI Activity Tracker, turning tasks like posting content, building relationships, and creating lead magnets into an engaging and fun game.
Whether you’re an entrepreneur, salesperson, or business owner, this episode will inspire you to take control of your growth and make every day legendary.What You’ll Learn in This Episode:

• The importance of tracking daily activities and how it impacts your success.
• How the AI Activity Tracker gamifies tasks to keep you motivated.
• Keith’s personal story of hustle and how it transformed his approach to business.
• A step-by-step breakdown of how to set up and use the tracker.
• Why measurable actions lead to scalable results—and how to start today.

Key Takeaways:

• Control What You Can: Focus on consistent daily actions rather than external factors like the market or economy.
• Gamify Your Work: Make business growth fun by assigning points to tasks and tracking your progress.
• Measure Your Growth: Use the AI Activity Tracker to log everything from social media followers to lead magnets and discovery calls.

Resources Mentioned:

• AI Activity Tracker: A free tool to help you gamify and measure your growth. Click here to download.
• Setup Video: Watch the step-by-step guide on how to start using the tracker.

Call to Action:
Ready to take your business to the next level? Download the free AI Activity Tracker and start transforming your daily grind into measurable wins. No opt-in required—this is Keith’s gift to help you grow.

Here is your free tracker - https://www.referralboss.co/activity-tracker-details

Episode Summary:
In this episode, we explore a game-changing approach to lead generation:
lead magnets. If you’re tired of chasing cold leads and competing with dozens of others for attention, this episode is for you. I share my personal journey of escaping the exhausting cycle of cold calling and switching to a system that attracts clients by delivering value upfront.
You’ll learn:

• Why cold calling no longer works in today’s market.
• The psychology behind lead magnets and why they’re so effective.
• Simple steps to create a lead magnet that builds trust and fills your pipeline.
• Real-life examples of how I’ve used lead magnets to transform my business.

Key Takeaways:

1. Stop chasing leads: Cold calling is outdated and inefficient.
2. Start attracting clients: Lead magnets build relationships and trust before you even talk to a prospect.
3. Provide real value: Your lead magnet must solve a genuine problem for your audience.

Action Steps:

1. Think about the most common questions your clients or prospects ask.
2. Create a simple resource that solves one of those problems (e.g., a checklist, calculator, or guide).
3. Use a landing page to share your lead magnet and collect contact information.

In this episode, we dive into one of the biggest questions every business owner faces: Why do some businesses seem to effortlessly attract clients, while others are constantly hustling and struggling to make it work? The answer lies in building a killer offer that makes you stand out, and today, I’m breaking down exactly how you can do it.
Key Topics Covered:

• Introduction & Personal Story
• A fun weekend at Dollywood for my son’s 16th birthday led to a late-night epiphany about how I run all my businesses. Hear how I woke up at 2 AM and started mapping out every service we offer to clients.
• What Is an Offer?
• In real estate, it’s called a "spectrum of solutions." No matter what industry you’re in, your offer is the unique value you provide to your clients. I explain how defining your offer can set you apart from the competition.
• The Martial Arts Example
• A personal story about how a martial arts studio could have added value by offering an at-home study course. Learn how adding even small things to your offer can make a huge impact on client experience.
• Three Secrets to Building an Offer
• I walk you through my three-step process to building an offer:

1. Brainstorm Everything You Currently Provide
2. List every product, service, and resource you currently offer your clients.
3. Imagine What You Could Offer in the Future
4. Think creatively about potential future offerings that could add even more value.
5. Leverage Expertise from Others
6. You don’t have to do it all yourself. Collaborating with other experts can strengthen your offer.

• The Biggest Mistake People Make
• Most business owners never sit down and map out their offer. Here’s why that’s costing you—and how to fix it.
• Turning Your Offer into a Presentation
• Once you have a clear offer, the next step is creating a presentation that attracts your ideal clients.