In this forward-looking episode of Technology Reseller News, Doug Green interviews Srikrishnan (Sri) Ganesan, CEO and co-founder of Rocketlane, following the company’s Propel 2025 conference. Ganesan outlines a new model for the future of project-based services delivery—what Rocketlane calls the Intelligent Delivery Organization.
Rocketlane is a professional services automation (PSA) platform designed to help service delivery teams unify project execution, customer engagement, staffing, and margin control—all on one AI-powered platform. Ganesan emphasizes that the era of traditional professional services is evolving rapidly into a hybrid model of human + AI collaboration, where efficiency, proactive delivery, and superior customer experience are no longer trade-offs—they're intertwined goals.
One major theme of Propel 2025 was rethinking legacy systems and adopting an “AI-first” mindset. Ganesan shares how Rocketlane clients, including leaders from Zoom and Palantir, are already leveraging AI agents to automate documentation, configuration, and even elements of decision-making—allowing human experts to focus on solution design and customer relationships.
“We’re not replacing humans—we’re enhancing them,” Ganesan explains. “Think of AI as an intelligent intern that never sleeps and gets better every day.”
From enabling real-time project health tracking to capturing customer sentiment throughout the project lifecycle, Rocketlane is helping organizations move from reactive firefighting to proactive delivery, making delays and inefficiencies a thing of the past.
Ganesan also cautions that companies stuck in disjointed systems may struggle to compete. “If one company delivers a project in two months, and the other takes eight—customers will pick the faster team every time. It’s less risky, more valuable, and it’s where the industry is heading.”
To learn more, visit https://www.rocketlane.com.
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