Release Notes

We’re joined again today by Justin Jackson, founder of MegaMaker and professional online marketer. Today we continue our conversation about landing pages, doing a deep dive into what makes a great landing page. We talk about the structure of an effective landing page, why you probably want to talk about yourself, how to test them, […]

We’re joined today by Justin Jackson, founder of MegaMaker and professional online marketer. Today we tap Justin’s experience to learn more about landing pages. We talk about using landing pages for market research, using landing pages for product validation, and why getting traffic to your landing page is the least of your problems. Mailing List […]

Today, in part 4 of our series on business web sites, we talk about landing pages. We discuss what landing pages are, customizing landing pages for your audience, and how the design of landing pages differs from the design of a home pages. Mailing List Every month there are more great articles and content about […]

Continuing our series on webpages, today we talk more about home page design. We discuss appropriate use of color, controlling file size (and with it download time), as well as calls-to-action. Mailing List Every month there are more great articles and content about the business of Mac and iOS development than we have time to […]

We’re continuing our series on webpages, by today looking at the design of homepages. We start with a discussion of why you might not want to hire a pro to handle the design of your website. For all those DIYers out there, we also discuss the design process, trends that make a website look modern […]

Today we’re starting a series of episodes about business websites. In this episode, we tackle the do’s and don’ts of home pages. We talk about the goal of a home page, its audience, why you should consider writing your home page last, and the role of stock photography. Mailing List Every month there are more […]

Today we’re talking about the relatively new phenomenon of “cashless” brick-and-mortar storefronts, that have started appearing in New York where Joe lives. We use that as a jumping off point to talk about how flexible we should or shouldn’t be with our customers, especially when it comes to terms of payment. Mailing List Every month […]

Today we’re talking about what we want to achieve in the new year. We discuss our goals, and how we want to achieve them. We also have an announcement about our conference in 2018. Mailing List Every month there are more great articles and content about the business of Mac and iOS development than we […]

Today we share our take on some Apple news and rumors that have recently come to light. We discuss some changes to the App Store Review Guidelines that will affect white label apps in the iOS App Store, how those changes might affect other non-white label apps that have been affected by Apple’s crackdown, some […]

In this episode we continue our conversation about Charles’ efforts to attract new RelaNet customers using cold email outreach. Today we talk statistics: response rates, positive response rates, rates of closing the sale, and more. Mailing List Every month there are more great articles and content about the business of Mac and iOS development than […]