Remember This

So what is a Lead Magnet?

Why should I give my valuable content away for free?

Now, maybe you've heard the term lead magnet and wondered what it is. Maybe you've heard them called freebies, giveaways, value offers, or a bunch of other terms. The bottom line is that they are a crucial part of your marketing mix.

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How To Create Irresistible Headlines (People Can't Help But Click)

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Resources mentioned in this episode: (for designing your lead magnet!)

https://www.upwork.com/

https://www.fiverr.com/

https://99designs.com.au/

https://www.freelancer.com/

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

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7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

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Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

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Blogging is definitely not for the faint of heart. It's a real war to get your ideas the attention they deserve. Your enemy is the dizzying array of online distractions that constantly distracts your readers. But none of that stuff matters if you're not crafting like a pro to begin with.

So before you venture any further down the blogging rabbit hole, you better make sure you know how to write like a pro. Skip that step, and nothing can save you. Your battle is lost.

The good news is, writing effective blog posts is a skill you can learn. And it's one you must learn.

You have powerful ideas that can transform readers lives. Those ideas are worth fighting for.

Listen to the full episode now >>

⠀⠀

How To Create Irresistible Headlines (People Can't Help But Click)

Get Instant Access Here >>

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

Pinterest

Instagram

There's a page on your site that's a gold mine waiting to be tapped. It's not your about page, nor is it your checkout page. It's your thank you page.

Get this page right and it becomes an invisible selling machine for your business, but get it wrong and you risk getting your relationship with new subscribers off to a rocky start.

The truth is, despite their best intentions, many business owners massively under utilise their thank you page.

They don't ask their potential buyer to take action when they're primed to do so, and therefore forgo countless opportunities to encourage engagement, increase their revenue and more.

Worse, most aren't even aware that they're doing it well. That changes right now.

In this podcast episode, I'm going to show you the psychology behind why a creative thank you page converts so well, and more importantly, how to get more mileage out of your thank you page copy by using the very best practices available.

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Mentioned in the show:

The Tapping Solution: A Revolutionary System for Stress-Free Living

by Nick Ortner

Counting The Beat - The Swingers

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

Pinterest

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The rise of podcasts is, in many ways, similar to the rise of blogs. Blogs grew more and more popular as a way for people to create their own newspapers, magazines, and periodicals, and now podcasts are continuing to grow in popularity as a way for anyone to make their own radio show.

And just as it's easy to write a blog, but hard to make it popular, it's relatively easy to get started podcasting, but not so easy to promote it effectively once you do. Find out how!

Listen to the full episode now >>

⠀⠀

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

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Steven Pressfield was born in Port of Spain, Trinidad, in 1943, while his father was stationed there, in the Navy. He graduated from Duke University in 1965 and in 1966 joined the Marine Corps. In the years following, he worked as an advertising copywriter, schoolteacher, tractor-trailer driver, bartender, oilfield roustabout, attendant in a mental hospital, fruit-picker in Washington state, and screenwriter.

His struggles to make a living as an author, including the period when he was homeless and living out of the back of his car, are detailed in his book The War of Art.

Pressfield's first book, The Legend of Bagger Vance, was published in 1995, and was made into a 2000 film of the same name directed by Robert Redford and starring Will Smith, Charlize Theron, and Matt Damon.

Links to Steven Pressfield's books discussed in this episode:

The War Of Art

Turning Pro

Do The Work

Listen to the full episode now >>

⠀⠀

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

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In order to succeed in nailing your on-screen performance, it's helpful to understand why it's so scary to be on camera in the first place. The truth is, it's human nature.

The intense nerves people often feel in front of the camera are one of the most common reasons they don't want to make videos in the first place.

But by understanding where this fear comes from, you'll be able to rationalise that terrified gut-reaction a little bit better.

Listen to the full episode now >>

⠀⠀

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

Pinterest

Instagram

Chances are that unless acting was a missed calling of yours, your hand probably isn't shooting up into the air to make an online video for your business In fact, the mere thought of being on camera might even cause your palms to sweat.

Why do it?

Video marketing accomplishes all the work that traditional marketing does, but it amplifies the effects. Humans are visual creatures, and we can't help but be drawn to moving images. Here's how to take advantage of video marketing in your online business.

Listen to the full episode now >>

⠀⠀

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

Pinterest

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It's challenging to build a business online and cut through the noise of hundreds of millions of websites online and be heard. You must have a strategy and a focused action plan to reach a global audience that resonates with your message and wants to follow you long-term.

Today I am going to share 5 focus areas that I encourage you to always pay attention to so you can build your business toward real success.

Your success online really starts with your website, but also depends on your results in a few other areas which I explain below.

I also cover off on 17 of the best online marketing podcasts you should be listening to if you're serious about building your own online business!

Listen to the full episode now >>

⠀⠀

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

Pinterest

Instagram

You can't stop life from throwing stuff at you. You can't stop the unexpected from interfering with your goals and dreams. But you can choose how to respond. You can always choose to shift to a healthier state of mind when unwanted things happen.

People who are happy, successful and optimistic know that, no matter what happens, life still goes on and they can choose to focus on things that empower them. They refuse to give up their right to enjoy life. And guess what? So can you.

Listen to the full episode now >>

⠀⠀

Remember to subscribe to this podcast and check out my [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

Pinterest

Instagram

No one reaches a goal without persevering through difficult times.

It doesn't matter how far you might rise. At some point, you're going to stumble.

Each one of us experiences a few "stumbles" in our life. Some of us have the mental scars to show for it, too. Maybe you just got fired from your job and don't know how to start over. Or maybe you're trying with all your might to find a new one without any luck.

Sometimes we work hard for the things we truly believe in, only for life to not go according to our plans. In these moments, you might feel like throwing in the towel. Or that it's just not worth the heartache to go after your dreams.

These feelings of pain and doubt are normal, but they shouldn't stop you. In fact, when you realize you've hit rock bottom, there's only one way to go, and that's up. The process may be a difficult one and may even take away all your energy, but with a strategy and will, it can surely be done.

Listen to the full episode now >>

⠀⠀

Remember to subscribe to this podcast and check out the [FREE] AdWords Video Training Series.

Get Instant Access Here >>

7 Absolutely Killer Tips For Google AdWords & Why They Crush The Competition

How to Build an Email List FAST - 7 Simple Methods You Can Use for FREE

Download The eBook Now:

Download here >>

Phil Adair

Hot Clicks Pay-Per-Click Online Marketing

Suite 12, 5th Floor, Dymocks Building

428 George Street, Sydney 2000, NSW, Australia

W: hotclicks.com.au

I'm a huge fan of connecting on social media. If you're on these social networks, then let's follow each other:

Twitter

Google+

Facebook

YouTube

Pinterest

Instagram