Renewable Energy SmartPod

Renewable Energy Buyers Alliance CEO Miranda Ballentine


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Despite the pandemic, the amount of renewable energy deals announced by large-scale buyers set a record in 2020. Miranda Ballentine, CEO of the Renewable Energy Buyers Alliance (REBA), join the show to talk about how corporations are reshaping the large-scale energy procurement market. Ballentine talks about the new kinds of corporate buyers that are entering the market (9:02), how firms have shifted their goal from merely investing in renewable energy to decarbonizing the power system (12:20) and shares her reaction to the renewable energy proposals coming from the Biden administration (20:20). In light of the Colonial pipeline attack, Ballentine also highlights the importance of grid cybersecurity and resiliency (26:13).  Ballentine also outlines the types of energy deals that are trending in the market and reveals some of the leadership tactics she uses (49:38) to guide an organization that is full of so many big-name brands.

The PodBrief in this episode focuses on how additional  efforts from REBA members like Google and Microsoft stand to change the everyday lives of consumers (52:39).

More resources:
Salesforce Best Practice Paper: "More Than a Megawatt"

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Renewable Energy SmartPodBy Sean McMahon

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