Rental's The Bottom Line

The Rental E-Summit, sponsored by Briggs & Stratton, was a one-day event focused on the importance of standardization in overcoming the challenges posed by energy transition and provide a platform for rental businesses and their suppliers. What can the U.S. equipment rental market learn?

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As a provider of power, Vanguard has been providing an electrification solution for the five years now. Many of these solutions are outdoor power machines with a majority of those machines in the rental market. Join editor Jonathan Kozlowski and Jason Steadman, business development executive, rental at Vanguard to what an electrified rental market looks like.

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Rental Editor Sarah Webb sits down with Aaron LaCroix, senior product manager at Generac Mobile, to discuss the ins and outs of battery energy storage systems, how they can be implemented to create hybrid solutions and how rental companies and their customers can leverage these systems to become more sustainable in their operations.

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Briggs & Stratton Senior Marketing Manager for Electrification Christine Davison discusses the company’s current blend of battery and engine power solutions as the shift towards construction equipment electrification continues. Contractors and OEMs alike can see new and ready-to-work electrification solutions at World of Concrete 2023, the Vanguard booth (Silver Lot — O31434) January 17-19 in Las Vegas.

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Rental Pros Editor Sarah Webb sits down with Christine Hammes, ARA Vice President of Association Services & Events, to discuss what is new for the 2023 ARA Show, how attendees can make the most of their experience and more. The show will take place Feb. 11 - 15, 2023 in Orlando, Fla.

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Mark Malekoff, director at Thermal Intelligence, sits down with Rental Editor Sarah Webb to discuss the importance of sustainability initiatives within the rental industry and how sustainable products, such as the company’s Basecamp product, can actually make end users more efficient and boost their bottom line.

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 James Auerbach, vice president of the American Rental Association (ARA), sits down with Rental Editor Sarah Webb to talk about why the rental industry should be promoted more as a career path. With labor woes worsening, the pair also discuss what the ARA is doing to ensure workers already involved in the rental industry stay in the industry.

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In this episode of Rental’s The Bottom Line, Trackunit's CEO, Soeren Brogaard and ZTR's CEO, Sam Hassan, discuss the companies' merger. The two talk about the need for global construction applications in an environment where data-led on-site, supply-chain and head office decisions will become increasingly critical.

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In this episode of Rental's The Bottom Line, Editor Alexis Sheprak talk to Alex Schuessler, founder and president of International Group at SmartEquip. SmartEquip was recently acquired by Ritchie Bros., so they dive into what the acquisition means to the rental industry at-large and the future of the company. 

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