The B2B Playbook

[repost]: How to Turn Customers into Advocates: Unlocking the Power of Customer Advisory Boards (CABs) to Grow Faster


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CABs, Customer Advocacy Boards.

Little known wonders of the B2B marketing toolkit.

While they’re not right for every business and for every stage of growth, it’s an important one to cover off. Because it could help you close the loop on the growth cycle.

We get another truly helpful expert, this time in CABs, to come talk to us all about it in this week’s episode. Taylor Bogar joins us right in the midst of building another set of CABs, sharing some market leading insights on them!

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The B2B PlaybookBy Kevin Chen & George Coudounaris

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