In this episode I sat down with Jason Thomas, Global Marketing Insights & Analytics Manager at Hollister Incorporated. We discuss the job responsibilities of a market research analyst, how business forecasting works, how business opportunity mapping works, making decisions without all the data, how to create a great powerpoint presentation, and more. 

Join the discussion below! 

Twitter          |          LinkedIn

Have questions about Marketing Analytics? Email Alex at [email protected]

Click Here for Transcribed Episodes of Marketing x Analytics

All view are our own.