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Restaurant Marketing School episodes
- Couponing can and will kill you, unless you make this change
As an industry we have discounted ourselves to death with the goal being to "get busy." In this episode, Matt Plapp share alternatives to couponing that will actually make you money, instead of costing you a fortune.
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Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
4 min - Mass media and what you don't know
In this episode, Matt Plapp uses over 3 decades of marketing experience to share what you need to know about mass media.
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Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min - Catering Marketing 101: How to find decision makers
Interested in ramping up your revenue at a better margin? Then catering is the answer for you! Today, Matt Plapp share the tactics he uses to get in front of the folks placing those huge catering orders.
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Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min - Grassroots tools to use to properly market your restaurant
Sometimes the best tools to use are the simplest tools to execute. In this episode, Matt Plapp share grassroots tools that will help you grow your restaurant's mailing list.
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Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
7 min - Stop puking on your customers and start building email & text campaigns about THEM!
What will inspire your guests to open and enjoy the content you're creating? In this episode, Matt explains the value of making it about "them" and how to do it in a way that's guaranteed to resonate.
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Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
7 min - SEE MORE, the biggest mistakes you're making on your social media posts
Making this one small adjustment to your Facebook and Instagram posts will dramatically amplify your reach on social media.
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Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
4 min - Training your staff to get people excited about giving you their information
Salesmanship is everything and Matt offers the techniques he trains his team to use to get both your staff and your customers excited about collecting customer data.
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Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
7 min - Using live video to build your brand...IT'S FREE!
In this episode, Matt Plapp explains the value of live video and how we can use it to build a following for our restaurants.
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Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min - How to build a GIGANTIC database from Facebook & Instagram
Matt Plapp is hard at work on this episode breaking down the tools and tactics he uses on social media to feed his restaurant client's customer database.
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Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
10 min - Leverage your online traffic
How do people find your restaurant? Chances are they're using platforms like Yelp. Today Matt Plapp shares his best practices for turning those page views into paying customers.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min
About Restaurant Marketing School
From the publisher's feed
Created in partnership with Yelp for Restaurants, Restaurant Marketing School provides daily marketing tips, tricks and tools, giving restaurateurs the tools they need to communicate with their existing customers and reach an entirely new customer base.
Hosted by Michelin-rated restaurateur Josh Kopel, RMS brings a fresh perspective to traditional marketing in the hospitality space.
Each episode is only 4-7 minutes, providing bite sized, actionable information that listeners can implement in their restaurants that day.