Sign up to save your podcasts
Or
Share Restaurant Marketing School
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Restaurant Marketing School episodes
- 10x your list growth through the right call to action
Sometimes the smallest adjustments create the biggest impact. In this episode, Matt Plapp provides bulletproof "calls to action" guaranteed to get your audience to participate.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min - How to use every piece of data you get now to go deeper with those customers
We can't just collect data, we have to weaponize that data to give our customers the best possible experience in and out of our restaurant. Today Matt Plapp takes us down the rabbit hole, unpacking the techniques he uses to build connection with customers.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
4 min - How to use 4 walls marketing to build your list
Change begins at home and in today's episode Matt Plapp reviews the proven techniques he uses to convince the customers sitting in your restaurant to join your marketing program.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min - The 5 top places to use your marketing attention to build your database
Danny Meyer talks about connect the dots. Master marketer Matt Plapp talks about connecting the dots. In this episode, Matt shares the best places to invest your time and money to build your customer contact list.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min - Stop sending the same emails and texts to everyone
Do your customers reallllly want to hear from you. The answer from Matt Plapp is "it depends." Today he lays out a formula for connecting with your customers in a way that will resonate with them.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
4 min - How to build and email/text list from your current list through social contests
If the pandemic taught us anything, it's that we don't own our customers until we have their contact information. Today, Matt Plapp unpacks proven strategies for collecting that customer data via social media.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
5 min - Building a birthday club
There are hundreds of strategies for getting your customer's data but only a few that work. In this episode Matt Plapp unpacks a bulletproof strategy for using someone's birthday as the catalyst for a conversation.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
8 min - Strategies for new, frequent & lost customers
What do we say and who do we say it to? Customer communication beyond the four walls of our restaurant is a minefield. In this episode, Matt Plapp lays out what to say to each segment of your customer base.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
12 min - The power of a segmented email & text list
So you've done a great job of collecting customer data...now what should you do with it. As Matt Plapp explains, if you're not segmenting those lists, you're missing out on a golden opportunity to capitalize on repeat business overnight.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
8 min - How to spend a $150 marketing budget
In the restaurant industry money is ALWAYS tight but marketing is a must these days. In today's episode Lael shares how to get the most out of a limited budget.
________________________________
Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
9 min
About Restaurant Marketing School
From the publisher's feed
Created in partnership with Yelp for Restaurants, Restaurant Marketing School provides daily marketing tips, tricks and tools, giving restaurateurs the tools they need to communicate with their existing customers and reach an entirely new customer base.
Hosted by Michelin-rated restaurateur Josh Kopel, RMS brings a fresh perspective to traditional marketing in the hospitality space.
Each episode is only 4-7 minutes, providing bite sized, actionable information that listeners can implement in their restaurants that day.