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Restaurant Marketing School episodes
- So you want to podcast?
Few things can build a dedicated audience like podcasting BUT will it translate into dollars in the cash register. In this episode, Lael and Josh talk about the business of podcasting: the good, the bad and the ugly.
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Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
8 min - Online giveaways to build audience and drive traffic
Online giveaways, when done right, will pay for themselves 1000x. In this episode, Lael lays out how to create an online giveaway that creates a following and cash flow.
________________________________
Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min - How to get found on Google
Google is nothing more than an algorithm. To show up in searches, we must lay a foundation online that proves what we offer is what our potential customers are looking for. In this episode Lael unpacks best practices for improving search results online.
________________________________
Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
9 min - Are influencers worth the expense?
Today we're talking about social media influencers. Lael shares his past experience and his perceptive on if influencers can actually drive traffic to your restaurant.
________________________________
Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
7 min - Three things every restaurant website must include
Today Lael explains the three must haves to turn page views into restaurant patrons.
________________________________
Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
5 min - Digital menu mistakes to avoid
In today's episode Lael breaks down best practices and worst mistakes for getting your menu seen.
________________________________
Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
7 min - Cooking and cocktail demos as lead magnets
We don't just hooks to get folks into our restaurants, we need hooks that'll convince our audience to connect with us online. Today, Lael breaks down what we can do in-house to make an impact online.
________________________________
Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
8 min - Making Instagram Links Work
Marketing expert Lael Sturm shares tips for turning Instagram views into butts in seats.
________________________________
Click here for more on Lael's Company and be sure to Join Lael's 5 Day Marketing Challenge
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
6 min - What restaurants can learn from early-stage tech startups
Matt pulls from his extensive background in marketing for tech startups to parse out the lessons that apply directly to the restaurant industry.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
5 min - Building a customer journey map
Today Matt defines what a customer journey map is, why it's important and how we can leverage it to better understand our customer and our own business.
________________________________
Sign Up for Our Weekly Newsletter
Book time on Josh's personal calendar
We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting:
FULL COMP
The Happy Mouth Morning Show
Restaurant Marketing School
The Playbook
8 min
About Restaurant Marketing School
From the publisher's feed
Created in partnership with Yelp for Restaurants, Restaurant Marketing School provides daily marketing tips, tricks and tools, giving restaurateurs the tools they need to communicate with their existing customers and reach an entirely new customer base.
Hosted by Michelin-rated restaurateur Josh Kopel, RMS brings a fresh perspective to traditional marketing in the hospitality space.
Each episode is only 4-7 minutes, providing bite sized, actionable information that listeners can implement in their restaurants that day.