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Selling through email sometimes feels awkward and pushy.
In this episode, I'm chatting about how to make selling feel natural, ethical and aligned with your business or creative values.
Having an email list is GREAT - but knowing how to sell through it is where the business of business happens.
Get ready to make your emails feel good.
Plus - I want you to sign up for the waiting list for my FREE Email List Building Mini-Course. Make sure you go-ahead and do that now. Yep, now.
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
Business (and life) will evolve, but your email list is the one thing that can GROW with you, if you build it right.
In this episode, I'm sharing how I'm keeping my list engaged while shifting and growing my Infinite Upstart brand, and how I'll talk you through how you can do the same - whether you're pivoting, adding something new, or just making your email list actually work for you!
In this episode we'll cover:
* Why your email list is the only audience you truly own
* How to take people on the journey with you
* What to send your list so the stay engaged - without overcomplicating it!
Get on the waitlist for my FREE Email List Building Mini-Course!
If you want step-by-step guidance on starting, growing, and nurturing an email list that actually works for your business, sign up here: https://infiniteupstart.myflodesk.com/listbuildmini
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
In this episode I'm talking all about how to switch from random social media posting into more strategic email marketing.
We'll talk about the power of the lead magnet and ways to think about building your email list that doesn't have you burnt out and sad.
Social media is just one tool in your marketing toolkit - so let's get email lists started and get you building more intimate and rewarding relationships with your audience!
Remember - I'm about to close the doors for The Upstart Club, my group coaching programme for business owners and creatives - so if you'd like to join - book a call with me.
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
Business advice doesn't have to be just someone telling you "Do this - because it works for me.:
Real coaching isn't about one-size-fits-all formulas - it's about asking the right questions to help you find YOUR way.
In this episode, I'm talking about the difference between looking only for strategy and the sort of coaching & consultancy I do in The Upstart Club.
I also talk about why listening to someone else being coached can be a game-changer.
If you're ready to jump into the Upstart Club -book a call - we start SOON!
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
In this week's Resting Biz Face Podcast I'm playing for you the recording I did of my latest webinar all about how to Stop the Chaos and Take Control of Your Time - now I'm not going to lie - not too many people came along. I'll chat more about why I think that was in a future episode.
In the meantime, I thought I'd record the episode while I delivered the webinar as a podcast - so it's in your pocket!
Good time management, right?
If you want to take control of you business or creativity a little more - and work in a way that works for you, why not sign up to join my signature coaching programme - The Upstart Club - until 1st March 2025 you can join for just £588 for ALL SIX MONTHS - that's 18 calls at under £33 each!
Book a call to chat
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
In this episode I'm chatting about how to slow things down and say NO a little in order to say YES to the things you really want to do.
This is a MUST if you're struggling with time management chaos and want to shift into a more relaxed and logical way of running your business and your creativity.
AND remember if you want more of this - I've got a free webinar on 11th February - so hit the link and sign up for that!
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
January is coming to an end and it's been a MONTH.
Let's be honest, the idea of all those New Year's resolutions might be fading a little and it might well seem like you're in for another year of overwhelm and burn out trying to get your business running or creative dreams fulfilled.
If that's feeling a little accurate, episode 89 of the Resting Biz Face podcast is for you and it's out NOW!
I'm talking all about the FIVE ways you can take control of your time and shift away from overwhelm into making things work for you!
This podcast is also where I'm announcing my brand new WEBINAR on 11th February 5pm GMT / 12pm ET where I'll be talking about shifting away from the chaos and taking a more aligned approach to your time. This webinar is FREE and is ideal for you if you're a business owner, service provider or creative practitioner looking to claw back your time and start doing more of what you love!
SIGN UP to the WEBINAR HERE
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
Alright, it's been a weird few days... weeks ?... years.... in social media.
But this week I'm talking about how you can reframe the way you use social media for your business, creativity, and - well, your general life.
This is for you if you're wondering why you're taking all your business ideas to a platform that might be going any second - or just doesn't feel like you anymore.
We'll look at:
The WHY behind your social media strategy
Ways to focus on the end desire for your clients
And ways to shift your mindset into something that feels a little more like you have control over your business.
If you want to chat about this - or anything else strategy, creativity and the business of making art, then make sure you sign up to my mailing list - and if you want to chat in more detail about your marketing and reach - book a free discovery call today!
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
Hey!
In this mini BTS episode I'm chatting to my husband, and the Co-founder of Ironclad Creative about why we set up the organisation and what it's like to work with your partner.
It's a short and sweet one as I recover from another cold - but I'll be back again next week talking all things creative business and turning your art into your job!
If you want to chat to me about joining The Upstart Club where the DOORS are open at my EARLY BIRD PRICE until February - jump on a 30min Discovery Call.
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
HAPPY NEW YEAR!
Are you ready to hit the ground running in 2025 without burning out?
In this episode of Resting Biz Face I'm chatting about how to start the new year with clarity, purpose and mindset tools - AND zero BURNOUT!
This one is for you especially if you're a creative or service provider look at what you plan to do and feeling the pressure to do it ALL (perfectly) in January!
This is your permission slip to slow the heck down and focus on what really BLOOMING matters (Spoiler: YOU, that's you).
In this episode I chat about:
Plus, I'm inviting you to take the next step with a free Discover Call for the Upstart Club - with our doors opening on 13th January
Join my WINTER WARM-UP to get FREEE stretching videos to help you move your body in these cold winter months!
Grab your 90-minute Marketing Boost session
And at my organisation, Ironclad Creative CIC, I'm running a 7 week Finish Your Fantasy Novel short course online from January, FIND OUT MORE.
Sign up for the Mailing List
WATCH the podcast on my YouTube Channel
Follow me: https://www.instagram.com/michelleallen_infiniteupstart
From the publisher's feed
Welcome to the Resting Biz Face Podcast.
Who said you had to pick just one thing?
If you're a writer, creative business owner or service provider who’s tired…
I’m Michelle Allen: writer, producer, creative consultant, and trainee personal trainer... aka the Infinite Upstart.
I’m also the co-founder of Ironclad Creative, a Community Interest Company supporting writers and theatre-makers in the business of making art.
I’m wildly neurodivergent, multi-passionate, and (surprise!) often very much in need of rest.
Resting hasn’t always come easy, especially when my brain wants to do everything all at once. But what I’ve learned, and what I share here, is that you can do lots of things your way, on your terms, and still build a sustainable, satisfying, income-generating life.
This podcast is about finding your rhythm, not someone else’s formula.
I’ll share mindset reframes, thought awareness tools, creative prompts, and business strategy that blend structure with spaciousness.
It’s about building a creative work life that’s actually liveable, one that makes space for ambition and rest, ideas and boundaries, doing and not-doing.
So if you’re building a creative life with a lot going on, and you want more income, more clients, and more creativity without the burnout, overwhelm or boredom, come rest your biz face here!
Let’s do it differently.
Together.