reThink Real Estate Podcast

It’s the final episode! We think we said what we needed to say and provided a reliable archive of information for agents such as yourselves to prosper.

We reminisce on the good times. We’ve had some fantastic guests and we had an opportunity to pick their brains about their insights on real estate.

Now that the show is officially coming to an end, you might be thinking where can I find another real estate podcast? We have some recommendations from our personal listening habits.

Rethink Real Estate had a good run but good things need to come to an end. Thank you for joining us on this unforgettable journey. See you on the field, agents! This episode is brought to you by Realvolve, the CRM solution that combines intuitive ease of use, with powerful automation for your listings, transactions and client follow up. Head over to www.Realvolve.com/rethink to checkout our exclusive offer just for our listeners and start your free trial today! ~~~~~ This episode is brought to you by Realvolve, the CRM solution that combines intuitive ease of use, with powerful automation for your listings, transactions and client follow up. Head over to www.Realvolve.com/rethink to checkout our exclusive offer just for our listeners and start your free trial today!

Some agents make a living from selling themselves online, but what value does it offer? We think that social media should instead be a platform for building community. Small businesses are the lifeblood of the community. And, using social media to advertise yourself exclusively could do more harm to your practice than good.

Building community can get your name places it wouldn’t get to otherwise. It could get you that organic interest from potential clients because people want to connect with agents with whom they can relate.

We recommend Facebook if you’re going to market with social media. The userbase for the site comprises of older people. Also, look into Tiktok because it is insanely popular these days. It’s easy to fall in the trap of focusing on gaining followers, however. Focus on what your goal is as an agent.

Show topics:

• Social Media Marketing
• Marketing a community
• Social media marketing ROI
• Best platform for social media marketing
• Buying followers
• Social media marketing in perspective
• Targeted advertising
• Search engine optimization (SEO)

We here at Rethink consider teams as a collective working towards a common goal. On this episode, we talk about structure, fine-tuning, and much more.

A team can be a good way to have a steady flow of income through revenue sharing when your business is having a dry spell. Having a team can help in keeping work in perspective as well. In other words, reminding you why you’re working so hard in the first place.

Team - collective

Show topics

• Teams
• Team structure
• Expanding from a partnership to a team
• Traditional team model
• Compensating team members
• Fine-tuning
• Revenue share
• Team evolution
• COVID-19 and teams
• Keeping work in perspective

What’s a real estate conference and should you attend one? We answer those questions on this episode of the Rethink Real Estate podcast.

There are different types of conferences you can attend as an agent. Which one you go to really depends on what value you want from it. In our opinion, the value lies in the networking opportunities. The lobby conferences is a meeting of the brains you can’t have anywhere else. That being said, if you are not implementing what you learn you’re not using your resources well.

All sorts of conferences are available for you both online and in person. (We may be attending a few ourselves!) Find the right conference for you and see what you can learn and who you can meet.

Show topics

• Real estate conferences
• Value of conferences
• Types of conferences
• Personal vs tactical conferences
• Conference experiences
• Value of “Lobby conferences”
• Implementing conference knowledge
• Chris’ upcoming conferences
• Finding the right con
• Takeaway

Today, we’re discussing the power of saying “NO”. Where we sometimes find ourselves getting caught up where we find ourselves doing something but that does not mean you have to think.   While it is something that you can do when there is an opportunity to do so but in doing such tasks, which are actually minutia and sometimes even detrimental to your business. Find a way to outsource that and spending more money to get more stuff done instead of doing it yourself and taking time to do that.   So you really have to take a step back and take a look at getting the big picture and see how it benefits you, your family and your business. We have a limited time within a day that run out in an instant, we tend to get caught up in that hamster wheel and we spend a lot of time chasing commission check and helping clients, which is great and all. But does that benefit you? How does that benefit you? Unless you develop a business that is self-sufficient and you can walk away and have a vacation and not be on the phone 24 hours a day then that would be great. If not, you have to find a way to make your money work for you!   This episode is brought to you by Realvolve, the CRM solution that combines intuitive ease of use, with powerful automation for your listings, transactions and client follow-up.   Head over to www.Realvolve.com/rethink to checkout our exclusive offer just for our listeners and start your free trial today!

140 ReThink

Introduction:

Content marketing should be your priority because it is the most forgiving way of getting your name out there. This is a great way to build your audience.

As a product of content marketing, we learned photography and video as part of what customers we get. Those customers as well would not have discovered us if not for content marketing.

We are shilling for content marketing but by no means should it only be your way of getting business. On the topic of content marketing, you need your content to be authentic. Otherwise, content marketing is going to do the worst for your business.

Connect with the small business community. Develop rapport with business owners and create content of it. These people need your help the most. Creating content will connect you with more people who can give you business.

Show topics:

• What is content marketing?
• Why content marketing?
• Where does content marketing fit in a business model?
• Content marketing as an alternative to cold calling
• Products of content marketing
• Branching out
• Authenticity
• Social media content variety
• How does content marketing help with business?
• Connecting with small business community

In today’s show, we differentiate coaches, mentors, and gurus and share personal experiences with them.

Listen on Apple Podcast https://podcasts.apple.com/us/podcast/rethink-real-estate-podcast/id1352837881

Coaching services cost plenty of money so you have to be careful with whom you invest your time and money. Frauds tend to target wet behind-the-ear agents. It would be prudent as a new agent to find a mentor who can bring your business to a good place.

Finding a coach that is right with you in terms of how he/she aligns with the type of business you want to build is paramount to business success. Granted this is a big challenge and honestly, there are many coaches, mentors, and gurus that are most likely not the coach you want. But then again, it is you, what it feels like for you with your chosen coach and we give a stern warning for you to be careful who you trust.

Show topics:

• Distinctions between coaches, mentors, and gurus
• Personal experiences with coaches, mentors, and gurus
• Coach vs Guru
• Find the coach that is right for you
• Trust you put in your coach.
• Summary

If you are in need of a great, easy to use yet powerful CRM (and every agent needs one in our opinion and experience), then try out Realvolve for free for 14 days at our discount link - www.realvolve.com/rethink

So stay tuned, and I hope you learned something from this episode of Rethink Real Estate!

In today's episode, we’re evaluating the cost of getting your real estate license. The truth is that it adds up because you need to pay for pre licensing, joining your local association, etc. It is all worth it in the end. It’s cheaper than having a college education, at least.

New real estate agents need to be responsible with where they invest. Selling to other agents, friends, and family are better, safer bets for earning a living. You can find your niche through these connections. Build a community. Most importantly, learn to know what a good opportunity is when it’s presented.

Finally, reach out to small businesses, read books, and invest in a good CRM. These are some essential things you’ll need to develop your business. Get your name out there and heighten your game as an agent.

Topics

• Costs of pre licensing and joining local association
• Sources of income
• Finding a niche
• Building a community
• Learning opportunities
• Reaching out to small businesses
• Reading books
• CRMs
• Proprietary software
• Summary

If you are in need of a great, easy to use yet powerful CRM (and every agent needs one in our opinion and experience), then try out Realvolve for free for 14 days at our discount link - www.realvolve.com/rethink

So stay tuned, and I hope you learned something from this episode of Rethink Real Estate!

In today’s show we are discussing whether real estate can be done part time as a hobby or as a profession!

So the topic today where so many agents like to complain about, does being part-time necessarily mean that you being under-trained and being shitty at your job? Not necessarily, if you’re juggling too much then it is, but it should always be based on your client’s best interest! Sure there will be pros and cons in working part-time and full-time working as an agent. For example, Kellen who has worked in a large wireless telecommunications company has suddenly and unceremoniously laid off out of nowhere and where he wasn’t fully financially prepared! He and his wife wondered if they could survive on a single minimum wage, hourly pay. After realizing that they could not, they decided that they needed a change, so Kellen went to real estate college, when he found that his great, great, great grandfather’s real estate license from the city of Long Beach in 1939.

Unfortunately, he still needed money to support his family and so what he did for the year in real estate was he worked full-time during the day and he worked a night job delivering pizzas.

In working multiple jobs at the same time, there will be burnout! There are going to be moments where you question if what you’re doing is still the right thing, the right move, and it’s just a matter of persevering.

 

Show Topics:

• Working part-time and full-time as an agent
• Perseverance that is required when working part-time as an agent
• Saying “No” to other opportunities in pursuit of your business
• Transitioning to working full-time in an establish company to working part-time as an agent
• Helpful advice for newer agents
• Having contingency plan in making your real estate business network, work for you
• Having a different perspective
• Treating each client as a transaction and never be complacent
• How to consider your client’s best interest
• Staying hungry as a real estate agent
• Doing everything with excellence

Stay tuned for more episodes here: https://podcasts.apple.com/us/podcast/rethink-real-estate-podcast/id1352837881

Visit our website! https://www.rtrepodcast.com/

Today on the show, we are excited to announce some big, big changes and announcements! We’re switching things up so that it will open some great opportunities for the show.

It’s been a few months since we’ve released the show and I know you’ve been wondering when we’re going to come back. Coming back from the COVID year, and co-hosts Nathan and Chris have gotten busy and outgrown the show.

So we’re still going to continue on, without the guys on the show. But I’m excited to a announce a new co-host Kellen “The Beard” Hoskins, some of you may know him from a past episode. 

Kellen has a really long pedigree in the real estate business. His family has been doing business since the 1930s. You can trace back where he found that his great, great, great, great grandfather’s real estate license in Long Beach, California. Over 40 years and multiple family members who are in either the sales side, the investment side, or the development side of the business. He spent 15 years in the wireless business as a Regional Sales Director, he then decided to hop into the family business and do something for himself for a change. It has been five years since.

We connected and we just became kindred spirits talking about podcasting and your beard! Besides that, I just loved your cheekiness and for you putting yourself out there and pushing back against the status quo.

Hopefully co-hosting will open up an opportunity for us to put both of our knowledge and wisdom out there so that we can continue helping our audience to grow their business and take things to the next level. Both in our podcast and for each of our businesses.

On this show:

• Introduction of the new host
• New beginnings
• Plans for the future
• Helping our audience and extending our reach
• Going our separate ways
• Getting a new perspective and good balance
• Managing immediate necessities of the day-to-day and making sure that operations are at full force.
• The process of moving the brokerages into a holding company
• Helping shape the company’s culture

So stay tuned, and I hope you learned something from this episode of Rethink Real Estate!