This week we're re-airing a fantastic discussion we had back in February with Media, Ads + Commerce's Andrew Lipsman. Andrew is an independent analyst and consultant with deep expertise in retail media, digital advertising, and consumer trends.  He authors the popular Substack newsletter Media, Ads + Commerce where he shares key insights and trends in retail media and the broader advertising and e-commerce universe.  

Andrew is a predictions guru, and he unpacks his various methodologies with Dave.  He also shares what he got right and wrong about 2024, where retail media is headed , and his trends and business predictions for 2025.

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Connect with Andrew: https://www.linkedin.com/in/andrew-lipsman-10b2162/

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Email us at [email protected] with code “BEYOND2025” to find out how you can save more than $1,000 on our Digital Sell Sheets and Retail Media Automation solutions

Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.com

Producer: Jake Musiker