Rhymes with Odd

In this episode of The Rhymes with Odd Podcast, host Ryan Snaadt sits down with Beth Shelton, the CEO of Girl Scouts of Greater Iowa. Beth shares her incredible journey from financial struggles and personal hardships to becoming a respected leader and keynote speaker. She opens up about hitting rock bottom, rediscovering her purpose, and the power of vulnerability in leadership and personal growth.

🔥 Topics Covered:

• The struggles of balancing career and family in her early 30s

• Her journey to becoming the CEO of Girl Scouts of Greater Iowa

• The importance of resilience, self-discovery, and leadership

• Overcoming personal hardships, including sobriety and mental health battles

• Finding fulfillment beyond traditional success markers

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📌 Timestamps:
00:00 – Beth’s financial struggles and wake-up call in her early 30s
01:04 – Introduction to Beth Shelton & her role as CEO of Girl Scouts of Greater Iowa
07:58 – Growing up without a right hand & overcoming physical challenges
13:03 – The danger of tying self-worth to professional success
18:00 – Life at 30: Feeling stuck and hitting rock bottom
20:34 – The turning point: Embracing vulnerability & human connection
25:55 – Learning independence and self-sufficiency after personal hardships
28:48 – Building a strong personal and professional brand through authenticity
34:03 – Leadership lessons: Creating a workplace where people show up as their full selves
39:12 – The impact of 2020: Navigating life’s toughest season
42:11 – The challenges of alcohol use & the journey to sobriety
47:25 – Redefining success: Moving beyond titles and achievements
52:37 – Public speaking experiences & imposter syndrome
57:42 – Health, wellness, and the power of intermittent fasting
1:04:54 – The shift in mindset from chasing opportunities to letting life unfold
1:12:46 – The power of authentic human connection
1:20:06 – The moment Beth let go of worrying about public perception
1:25:14 – How deep connections and self-love change everything
1:30:24 – Final reflections on embracing change and making hard choices

In this episode of Rhymes With Odd, Ryan Snaadt welcomes the insightful and dynamic Justin Brady to discuss marketing, media strategies, and the reality of building a brand.

From why “building a better mousetrap” isn’t enough to how companies should rethink audience engagement, Justin shares valuable insights from his own journey in business, podcasting, and media.

🔔 **Subscribe for more business, marketing, and podcasting insights!**

📌 **Topics & Timestamps:** 00:00 - **The Truth About Giving Up** – Why successful people quit often, but in a strategic way 00:34 - **Introducing Justin Brady** – First guest to bring their own headphones! 02:24 - **The “Mouse Trap” Myth** – Why having a great idea isn’t enough 04:55 - **Marketing Yourself Effectively** – The importance of constant visibility 06:51 - **Customer Concentration vs. Publication Circulation** – Targeting the right audience 09:12 - **The Power of Trust Channels** – Why mainstream media isn’t always the best approach 13:47 - **Getting Laid Off & Starting a Business** – Justin’s wake-up call 16:16 - **Testing Different Business Ideas** – Letting the market guide your path 20:59 - **Podcasting & Media Strategy** – How Justin's career evolved 23:27 - **Behind the Scenes of Journalism** – The reality of working with editors 25:37 - **Why Podcasting Works** – The power of conversation and storytelling 28:15 - **Merging & Growing a Podcast** – Lessons from years in audio content 30:46 - **The Future of Live Radio** – Can traditional radio survive? 35:19 - **The Role of AI in Podcasting & Content Discovery** 37:55 - **Digital Growth vs. Traditional Media** – Competing in a shifting landscape 40:04 - **Leveraging SEO & Content Strategy** – How one podcast episode gained traction 45:16 - **The Future of Localized Podcasting & AI Search** 47:12 - **Branded Content Done Right** – How to create engaging sponsored episodes 49:38 - **Monetization & Sponsorship Strategies** – Making podcasting sustainable 51:26 - **Audience Intelligence & Authenticity** – Why listeners deserve more credit 54:04 - **The Issue with Political Media & Echo Chambers** 56:36 - **Why Podcasting is Like the Early Internet** – Don't be afraid to start 58:43 - **How Content Can Drive Traffic & Engagement** – A case study 1:01:21 - **Why Most Branded Podcasts Fail** – Common mistakes businesses make 1:03:08 - **How to Create a Podcast People Actually Listen To** 1:05:57 - **Favorite AI & Podcasting Tools** – How Justin streamlines production 1:08:30 - **Fun Trivia & Quickfire Questions** 1:10:49 - **The Role of Good Journalism in Content Strategy** 1:13:14 - **The Power of Strong Podcast Intros** – Capturing attention in 5 seconds 1:15:33 - **Why Storytelling is a Superpower in Business & Life** 1:17:30 - **The Secret to Getting Great Podcast Guests** 1:20:17 - **Interviewing Howard Schultz & Other Top Guests** 1:22:36 - **Unexpected Opportunities in Podcasting** – The power of connections 1:25:01 - **Ethics & Business Growth Through Podcasting** 💡 **Resources Mentioned:** 🔗 [Podcast Equipment & AI Tools List] https://kit.co/snaadt/podcast-set-up #Podcasting #Marketing #Entrepreneurship #JustinBrady #BusinessGrowth #MediaStrategy #SocialMediaThanks for tuning in for this episode of the Rhymes with Odd podcast. Make sure to subscribe to catch future interviews. Follow on TikTok: @rhymeswithoddFollow on Instagram: @rhymeswithodd#RhymeswithOdd #BusinessPodcast

In this episode of the Rhymes with Odd Podcast, we sit down with Nick Darland—entrepreneur, author, speaker, and military veteran—to discuss resilience, business ownership, and personal transformation. From running away from home in high school to overcoming adversity in business, Nick shares his inspiring journey of turning setbacks into stepping stones. 🔥 If you've ever faced obstacles and wondered how to push through, this episode is packed with insights on mindset, entrepreneurship, and personal growth! 📖 Book: Power of Chaos - Buy it here: https://amzn.to/4hVlRVh🎙️ Podcast: https://www.nickdarland.com/podcast 📸 Instagram: [@NickDarland] 📌 **Timestamps:** 00:00 - **Heroes vs. Villains: The Two Paths of Hardship** 00:34 - **Introducing Nick Darland** 01:03 - **Small-Town Roots: Growing Up in Persing, Iowa** 01:33 - **Nick’s Journey: Business, Military, Writing, and Podcasting** 02:42 - **Nick’s Businesses: Home R Visions & Waterproofing Solutions** 03:20 - **Turning a $229K Loss into a Thriving Business** 04:28 - **Overcoming Adversity: Childhood Struggles & Education** 05:49 - **A Principal’s Unexpected Praise: A Turning Point** 08:17 - **Writing a Book: Sharing Life Lessons with the World** 11:30 - **Family Struggles & Breaking Generational Cycles** 14:48 - **Declaring Independence: Enrolling Himself in High School** 17:36 - **The First Adult to Stand Up for Nick** 21:05 - **Taking Responsibility & Embracing Fear** 24:07 - **The 5 Life Lessons: Power of God, Audacity, Hope, and More** 27:17 - **Defying Expectations & Proving People Wrong** 30:31 - **Choosing College Over Military Service** 33:10 - **Learning Hard Lessons About Commitment** 36:40 - **Lessons from the Military: Best Decision Ever?** 40:01 - **IRS Audit Nightmare: Business Mistakes & Lessons** 46:01 - **The ‘Perfect’ Job That Left Him Unfulfilled** 49:20 - **Villains vs. Heroes: The Mindset Shift** 51:46 - **The Power of Self-Talk: Shaping Your Own Narrative** 54:55 - **Success Isn’t Luck—It’s Hard Work** 57:41 - **Writing *Power of Chaos* in Just 16 Hours** 59:39 - **Why Winning the Lottery Doesn’t Solve Everything** 1:02:41 - **Lightning Round: Fun & Quick Questions** 1:04:57 - **Why Nick Became an Author: The Journey to Writing** 1:08:13 - **A Life-Changing Moment: Being Featured in the News** 1:11:45 - **Saving a Life & the Emotional Toll** 1:14:33 - **Working with a Publisher: Bringing the Book to Life** 1:20:26 - **The Three Questions Every Speaker Must Answer** 1:23:12 - **Building a Personal Brand & Growing Influence** 🎧 **Enjoyed the Episode?** ✅ Subscribe for more inspiring conversations! 💬 Drop a comment—what’s your biggest takeaway? 👍 Like & Share to help others find this podcast! #Entrepreneurship #Podcast #NickDarland #Mindset #BusinessGrowth #personaldevelopment Thanks for tuning in for this episode of the Rhymes with Odd podcast. Make sure to subscribe to catch future interviews. Follow on TikTok: @rhymeswithoddFollow on Instagram: @rhymeswithodd

In this episode, we sit down with Kory Ballard, a serial entrepreneur who built Perficut and Ballard Inc. from the ground up. Kory shares his journey from cutting grass in high school to scaling and selling a multi-million dollar business, the lessons he learned along the way, and how he built another thriving company. If you're an entrepreneur, business owner, or just someone looking for motivation—this episode is packed with insights and real talk.

📌 Timestamps:

00:00 - The teacher who doubted Kory & his early motivation

01:01 - Meeting Kory Ballard & his entrepreneurial journey 02:43 - Starting Perfect Cut: From lawn care to big business 05:10 - Hustling in high school to buy his first moped

08:03 - Learning the value of money & independence

10:25 - Overcoming the stigma of lawn care as a career

13:13 - Working hard with friends & building a team

15:40 - Growing the business and hiring employees

18:28 - Landing big commercial accounts through hustle 20:57 - Buying used equipment & scaling up operations 26:16 - The challenges of overworking & early struggles 29:12 - Selling Perfect Cut: The emotional side of letting go 34:20 - The reality of selling a business & dealing with change

39:56 - Cash flow problems & learning financial discipline 42:40 - Facing payroll challenges & financial struggles

45:57 - The phrase “must be nice” & the hard work behind success

48:20 - Sacrifices & the real grind of entrepreneurship

51:17 - Expanding into new business ventures

56:59 - Creating new products & scaling Ballard Inc.

1:02:22 - The power of social media marketing & growth 1:05:30 - The chaos of rapid eCommerce success

1:08:12 - Leaving Perfect Cut & going all-in on Ballard

1:13:43 - Building the right team & scaling smartly

1:18:46 - The mindset & resilience needed for entrepreneurship

1:24:07 - The difference between owning a business vs. being an entrepreneur

1:26:27 - Why eCommerce is a game-changer

1:29:00 - Loving Mondays: Creating a business you enjoy 💬

**Drop a comment below!** What was your biggest takeaway from Kory’s story?

🔔 **Don’t forget to LIKE, SUBSCRIBE & TURN ON NOTIFICATIONS for more episodes!** #Entrepreneurship #BusinessSuccess #Podcast #Hustle #KoryBallard

Join us as we sit down with Nicholas Hanstad, co-founder of TH Media, a thriving video production company based in Des Moines, Iowa.

Nicholas shares his entrepreneurial journey, from humble beginnings to leading a successful business, navigating challenges, and building a team that matches his creative vision.

If you're a business owner, creative, or aspiring entrepreneur, this episode is packed with insights, advice, and inspiration!

🔔 Don’t forget to LIKE, SUBSCRIBE, and SHARE for more inspiring interviews!

🕒 Timestamps:0:00 - Introduction: Meet Nicholas Hanstad1:25 - Origins of TH Media: Growing up, friendships, and inspiration6:10 - Early Business Ventures: The journey from cleaning services to video production10:20 - Entrepreneurship Lessons: Listening to advice and filtering out noise18:32 - Building a Sustainable Business Model: Retainers and content creation strategies26:50 - Navigating Client Relationships: Managing expectations and saying no33:00 - Studio Growth: Building and optimizing creative spaces41:08 - Advice for Aspiring Creatives: Getting started and creating value51:40 - Balancing Innovation and Consistency: Managing a team and creative workflows1:10:27 - The Importance of Honesty in Business: Building trust with clients1:14:28 - Looking Back: Advice to young entrepreneursThanks for tuning in for this episode of the Rhymes with Odd podcast. Make sure to subscribe to catch future interviews. Follow on TikTok: @rhymeswithoddFollow on Instagram: @rhymeswithodd#RhymeswithOdd #BusinessPodcast

Join us for an insightful conversation with Sean Deakins, co-owner of Tree Hugger, as he shares his journey of transforming a family tree service into a thriving business. From repurposing wood into beautiful furniture to balancing the challenges of running a family-owned company, Sean offers valuable lessons and unique perspectives on entrepreneurship.Timestamps:0:00 – Introduction: Revenue vs. Profitability0:48 – Welcome Sean Deakins from Tree Hugger1:15 – Sean’s Background & Tree Hugger’s Origins2:33 – Family Dynamics in Business3:51 – Repurposing Trees into Furniture6:04 – Preserving Family History Through Wood7:15 – Sean’s Early Involvement & Business Growth10:51 – Transitioning from a Job to a Vision-Driven Business14:20 – Building Long-Term Client Relationships15:42 – Growing the Team: Challenges & Changes18:18 – Defining Success Beyond Revenue21:28 – Blue-Collar Careers & Shifting Perceptions26:14 – Risk Factors in Tree Removal28:29 – Sustainability & Wood Repurposing Ideas35:01 – Certification, Safety, and Risk Management41:06 – Milestones and Challenges in Running Tree Hugger43:54 – Future Vision for Tree Hugger44:50 – Where to Learn More About Tree Hugger🔗 Visit Tree Hugger’s Website: https://treehuggercrew.com🎧 Listen to more episodes of the Rhymes with OD Podcast!Thanks for tuning in for this episode of the Rhymes with Odd podcast. Make sure to subscribe to catch future interviews. Follow on TikTok: @rhymeswithoddFollow on Instagram: @rhymeswithodd#RhymeswithOdd #BusinessPodcast

In this episode, host Ryan Snaadt welcomes Grant Booth, CPA and partner at Jacobsen & Company, to discuss the ins and outs of accounting, financial planning, and tax strategies for small businesses. From understanding profit margins to navigating common accounting mistakes, this conversation is packed with practical advice for entrepreneurs and business owners.💡

What you'll learn:

-Why knowing your profit margins is critical

-Tips for scaling your business smartly

-Common tax write-offs you might be missing

-The importance of proper tax planning-Insights into Grant's journey as a CPA

📌 Timestamps0:00 - Introduction: Importance of profit margins0:55 - Meet Grant Booth: CPA and partner at Jacobson & Company2:27 - Why small businesses need professional financial guidance6:51 - How Grant started in accounting and became a partner11:03 - Understanding margins in different business types17:24 - Scaling smartly: Hiring, delegation, and growth strategies23:48 - Tax efficiency for high-income earners35:07 - Understanding S-Corps and LLCs for tax purposes39:15 - Overlooked tax write-offs for small businesses51:52 - Common accounting mistakes for business owners1:00:08 - Financial strategies: Saving, planning, and efficiency1:06:43 - Unique approaches at Jacobson & Company1:08:36 - Wrapping up: Building work-life balance for CPAs📢 Subscribe for more episodes!Don't miss future episodes where we bring in industry experts to share their knowledge and insights.Thanks for tuning in for this episode of the Rhymes with Odd podcast. Make sure to subscribe to catch future interviews. Follow on TikTok: @rhymeswithoddFollow on Instagram: @rhymeswithodd#RhymeswithOdd #BusinessPodcast

In this epsisode of Rhymes with Odd, we sit down with Amy Boyd. Amy recently went off on her own personal training business in her 40s, already hitting her max amount of clients and building a waiting list less than a year in.

We discuss her journey in athletics and fitness, how being a parent has been her biggest challege of life, and how she was one of the best female CrossFit competitors in Midwest during it's rise to popularity in the 2010s.

Learn how to overcome your fears, build a thriving service business, and take your 1-on-1 offering to a digital service to make more money.

Thanks for tuning in for this episode of the Rhymes with Odd podcast. Make sure to subscribe to catch future interviews. Follow on TikTok: @rhymeswithoddFollow on Instagram: @rhymeswithodd#RhymeswithOdd #BusinessPodcast

Join us as we dive into an inspiring and insightful conversation with Amy Swaner, a lawyer with a passion for artificial intelligence and its intersection with the legal world. In this episode, Amy shares her personal journey through law school, balancing family life, transitioning into AI consulting, and tips for small business owners navigating legal landscapes.

Whether you’re interested in law, AI, or entrepreneurship, this episode has something for you!

Timestamps:

• 00:00 - Amy’s challenging law school journey and personal story
• 01:09 - Introduction to Amy Swaner and her expertise in AI and law
• 02:12 - Legal disclaimers and navigating legal claims
• 05:23 - Amy’s career in litigation and her love for complex cases
• 10:15 - Childhood, family influences, and choosing law over medicine
• 15:34 - Balancing law school, parenting, and personal growth
• 28:26 - Turning challenges into opportunities and the power of perspective
• 47:52 - Amy’s transition into AI and consulting
• 55:03 - Discussing AI tools like ChatGPT, Claude, and Spellbook
• 1:07:38 - Practical use cases for AI in daily life and business
• 1:17:33 - Legal tips for starting and running a business
• 1:25:14 - Resources for small business owners and leveraging local support

👉 Don’t forget to like, subscribe, and leave a comment! Your support helps us bring amazing conversations like this to you. 🌟

In this episode, we dive into the inspiring journey of Jarrett Stod, a social media influencer with over 12M followers on TikTok and 8M on YouTube, and the owner of Flex Factory gyms. From humble beginnings in the Midwest to taking massive risks like spending his last dollars on viral video content, Jarrett shares his relentless pursuit of success in business and fitness.