Rick Segel Radio

Learn the secret to staying healthy.
The flaws of Open-to-Buy systems
The importance of cash flow
How to manage your entire business from 1 piece of paper

"Re-engineering Holiday Returns"

Learn to "experience engineer" your return process.
Discuss how to WOW someone through returns.
And hear some ideas to use in your store for after the Holidays that can make you popular.

The Two Types of Add-ons
Accessory
Extra Category
Using "Did you see this?" to increase your sales

We can still make customers loyal to us but we must gain that loyalty in a different way. What I am saying is “blind” loyalty is dead. We can no longer expect customers to be loyal to us just because we are the only show in town. Rick and Matt share 3 Strategies to help you develop a loyal Customer base.

1. Know The Market Better

2. Know the Customer Better

3. Know the Competition Better

What happens when the culture is not aligned?
When can the culture hurt my business?
Is it the employee or the culture?
How can signs impact your culture?
What did Zappos.com do to win this battle?

Discuss the do's and dont's in retail selling. These tips help you understand how to sell more no matter what system you are using.

What is it and Why you need it
What are the 2 Types of Tethering?
How often should you contact a Customer?
What are some of the best methods to get Customer info?
What is the most important rule in tethering?

G.R.E.A.T. Selling system created in the Retail Sales Bible. Walk through the Phases and discuss the best tips for retail selling.

Listen as Rick Segel & Matthew Hudson discuss the 5 Key Elements of Signage in Retail Stores. Using the I.S.E.E.E. formula, they will explain best practices for signage in your store.

Listen as Rick Segel & Matthew Hudson share their Top 10 Visual Merchandise Tips for your retail store.