RLW

As the world has been flipped upside down in the last year, roofing contractors are still busy.  Working in an increasingly digital world, it often seems that roofing companies are losing not gaining time and productivity.  Heidi J. Ellsworth, RCS Partner visits with Monroe McKay, Business Development Director of JobNimbus and Matt Baumgartner, Sales Director for Job Nimbus about how technology can be your friend not foe in the fight to regain your time.  Using technology to not only generate leads and support the sales process, but understanding the strength of creating quotes and bids while laying the groundwork for strong project management and job completion that finishes on time and profitable is at the core of this RLW webinar.

In an exclusive interview, Heidi J. Ellsworth, RCS Partner talks with John Kenney of Cotney Consulting Group about his new book “The Blueprints to Your Business.”  Known for his excellence in roofing operations, Kenney is not only releasing a new book in 2021 but leading the launch of the Cotney Training Center which will be the basis of the new Cotney Accreditation and Certification Programs for Estimating.  Heidi and John talk about the importance of training and certifications while also looking ahead to 2021 with John’s one-of-a-kind roofing industry forecast.  The forecast and his new book will help contractors prepare for a robust but challenging new year. 

Drive Your Own Software Solution! Contractor Driven Software Development with Jobba

In this Read Listen Watch (RLW), Heidi Ellsworth speaks with Eugene Zukowski, Product Marketing Manager at Jobba Trade Technologies about the concept of contractor-driven technology and how contractors can drive their own software solutions. As the original cloud-based roofing software for project and customer relations management, Jobba has experienced an evolution from the original FCS Control platform. Through strong contractor-driven development, this unique platform was made possible with ongoing roofing contractor feedback, testing and review. Eugene talks about how contractors can be more involved in driving the solutions they need to gain the right roofing software solutions for their business.

Will Your Roof Withstand Very Severe Hail?

In this RLW, Steve Kuhel, product manager for FiberTite, talks with Heidi J. Ellsworth, RCS partner, about hail events and commercial roofing listings, including defining VSH, the emergence of hail events and geographical considerations.  Most who have been involved with the roofing industry have experienced the costly impacts of normal and extreme hail events. With FM Global taking a formal position on the classification of extreme hail events, known in the market as Very Severe Hail (VSH), this emerging classification has ramifications across the U.S. commercial roofing market.  Steve will share updates on FM Global minimum performance requirements and test methods to achieve VSH ratings, the impact of these listings in the commercial roofing markets and material considerations for hail events, VSH or otherwise.  FiberTite’s proven KEE resilient roof membranes lead the industry as the only KEE manufacturer with VSH accreditation. Find out what this classification means for roofing performance and what it means for your next project.

The Future of Sustainability and Roofing with Soprema

Heidi J. Ellsworth, RCS Partner welcomes Tim Kersey VP and General Manager of Soprema USA to talk about the future of roofing and sustainability.  With a growing need for sustainable products and systems on the roof, there is also an overall societal demand for corporate responsibility around sustainability.  Kersey will share how Soprema globally is committed to environmental stewardship at the highest levels of the corporation while offering strong solutions for roofing contractors and building owners on the roof.  Soprema believes that never before has the impact of sustainable construction and buildings been more important than it is in our world today.  Globally, buildings account for approximately 40 percent of the world’s energy consumption.  In the United States alone, buildings account for 50 percent!  Kersey will share how being on the forefront of responsible product design, sustainable operations and engagement of employees to participate in pushing the envelope for a greener tomorrow has been at the heart of the company’s mission and core values for years.

S1:E6 Curtis Sutton and Michelle Boykin - Coffee Conversations

RCS Influencers, Curtis Sutton, President and Visionary and Michelle Boykin, Chief Operating Officer and Integrator of Rackley Roofing Company out of Nashville, Tennessee join RoofersCoffeeShop® Coffee Conversations.  They will share what is currently happening in the great state of Tennessee after major spring storms and pandemic sheltering in.  They will also answer questions and visit about how they positioned Rackley Roofing to not only survive but thrive during these current events.  As the RT3 Innovator of the Year, Rackley has incorporated technology that allows their teams to keep working without losing time, productivity, or customers.  They will also answer questions on how Michelle and Curtis have developed one of the industry’s leading examples of an executive team that works together focused on both vision and implementation creating an amazingly well-balanced and extraordinarily successful roofing company.

Heidi J. Ellsworth talks to Mark MacDonald of Sherwin Williams about how contractors can add more metal roofing installations to their roofing business and make more profit on every job.  Sherwin Williams is focused on helping roofing contractors learn how to estimate, purchase and install more metal.  It is an opportunity for roofing contractors who have been installing asphalt to offer additional roofing systems that are attractive to new and current customers that offer better margins.  This webinar will deliver action items and strategies that include the use of technology, marketing and purchasing that can add diversification and profit to any roofing contractors.

Heidi J. Ellsworth talks to Mark MacDonald of Sherwin Williams about how contractors can add more metal roofing installations to their roofing business and make more profit on every job.  Sherwin Williams is focused on helping roofing contractors learn how to estimate, purchase and install more metal.  It is an opportunity for roofing contractors who have been installing asphalt to offer additional roofing systems that are attractive to new and current customers that offer better margins.  This webinar will deliver action items and strategies that include the use of technology, marketing and purchasing that can add diversification and profit to any roofing contractors.

Extend Your Roofing Season with Cold Weather Roofing Technology. 

With current labor shortages, the ability to work year-round and take the seasonality out of roofing is more important than ever.  Working during the winter months helps roofing contractors keep laborers employed year-round, leading to diminished backlogs, increased business and overall customer satisfaction.  During this webinar learn about new technologies in coatings that are extending the roofing season even in temperatures as cold as 20 degrees below zero.

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