If you are looking for an opportunity to expand your current farming adventure and have always wanted to look into the red meat value chain? This is a conversation not to be missed. The industry at current is looking for 250 000 weaner calves in order to make a difference.

Now that might sound like an impossible job, but CEO of RMIS, Dewald Olivier shares some insights on the possibilities of achieving this and looking at their 2030 red meat strategy goal, that farmers can play a role in.