In this episode of Business Stuff Podcast, Martin Wardle talks to Jessica Williams from The Just Williams Sales Academy, about creating a sales and marketing strategy for your business.

Some things discussed in this episode include:

- The difference between sales and marketing

- Why you must define your ideal client persona

- Creating an upsell strategy

- How to get more referrals

- How to create sales targets for your team

- And more …

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You can contact this week’s guest, Jessica Williams, via the Just Williams website: https://www.justwilliamsltd.co.uk/

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Join the Robson Laidler Business Hub here: https://bit.ly/3r3VNBy

This gives you access to an online community of other people in business, as well as our courses, webinar recordings, events schedule, and over 100 business help sheets.

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If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

As part of Pension Awareness Week, Martin Wardle talks to financial planner Neil Cowie from Robson Laidler Wealth about pensions and long term financial planning.

Some things discussed in this episode include:

- Different financial products for long term planning

- Are pensions the only option for retirement planning?

- High risk vs lower risk investment portfolios

- And more …

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Join the Robson Laidler Business Hub here: https://bit.ly/3r3VNBy

This gives you access to an online community of other people in business, as well as our courses, webinar recordings, events schedule, and over 100 business help sheets.

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If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

In this episode of Business Stuff Podcast, as part of National Payroll Week, Martin Wardle talks to Robson Laidler payroll manager, Michael Rivett, and Kathryn Rodgers from Face2Face HR.

Some things discussed in this episode include:

- Should you do payroll yourself?

- Should you write your own employee contracts?

- Common HR and payroll mistakes when employing someone

- What are the consequences of getting HR and payroll wrong (and how to make sure you get it right!)

- And more …

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Join the Robson Laidler Business Hub here: https://bit.ly/3r3VNBy

This gives you access to an online community of other people in business, as well as our courses, webinar recordings, events schedule, and over 100 business help sheets.

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If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

In this episode of Business Stuff Podcast, as part of National Payroll Week, Martin Wardle talks to Robson Laidler payroll manager, Michael Rivett, and Kathryn Rodgers from Face2Face HR.

Some things discussed in this episode include:

- Should you do payroll yourself?

- Should you write your own employee contracts?

- Common HR and payroll mistakes when employing someone

- What are the consequences of getting HR and payroll wrong (and how to make sure you get it right!)

- And more …

---

Join the Robson Laidler Business Hub here: https://bit.ly/3r3VNBy

This gives you access to an online community of other people in business, as well as our courses, webinar recordings, events schedule, and over 100 business help sheets.

---

If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

In this episode of the Business Stuff Podcast, Martin Wardle and Jack Spoor answer the question: 'Is cash king?'

Some things discussed in this episode include:

- Does profitability = cash in the bank?

- Why businesses run out of cash?

- How to chase debts effectively

- Avoiding cashflow issues

- Can a business hold too much cash?

- And more …

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Join the Robson Laidler Business Hub here: https://bit.ly/3r3VNBy

This gives you access to an online community of other people in business, as well as our courses, webinar recordings, events schedule, and over 100 business help sheets.

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If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

In this episode of Business Stuff Podcast, Martin Wardle and Jack Spoor discuss the topic of motivation.

Some things discussed in this episode include:

- What motivation is

- How to discover what motivates you

- What is motivational mapping

- How to utilise the motivations of your team to drive performance

- And more …

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To book in an individual or team motivational mapping session with our Business Accelerator team, contact us at ⁠[email protected]

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If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

In this episode of Business Stuff Podcast, Martin Wardle talks to Jack Spoor about how to maximise time efficiency in your business.

Some things discussed in this episode include:

- The eliminate, automate, delegate model

- How to decide what to delegate to your team

- How to identify inefficiencies

- And much more …

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Join the Robson Laidler Business Hub: https://bit.ly/3r3VNBy

This gives you access to an online community of other people in business, as well as our courses, webinar recordings, events schedule, and over 100 business help sheets.

---

If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

In this episode of Business Stuff Podcast, Martin Wardle talks to Jack Spoor about management structure within your business.

Some things discussed in this episode include:

- How to optimise business structure for growth

- How to delegate effectively

- Establishing your organisations line of command

- How things can go wrong by doing everything yourself

- When to make your first hire

- And more …

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If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

In this episode of Business Stuff Podcast, Martin Wardle talks to John McCabe from the North East England Chamber of Commerce about the current business landscape in the region.

Some things discussed in this episode include:

- Regional updates on the current business landscape

- Why you should join your local chamber of commerce

- How to become an attractive employer to improve recruitment

- Why the North East is a great place to start a business

- And more …

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If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/

In this episode of Business Stuff Podcast, Gemma Graham talks to wellbeing coach Janet Ewans about how trauma and past experiences can affect people at work and in business.

Some things discussed in this episode include:

- How ‘core trauma’ can affect your reactions

- The importance of responding vs reacting

- How to overcome fear of certain business activities

- And more …

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If you have any feedback or suggestions for future podcast episodes, would like to feature in a future episode, or would like to know more about our services at Robson Laidler, you can get in touch using the contact details below:

Phone: 0191 281 8191

Email: [email protected]

Web: https://www.robson-laidler.co.uk/accelerator/