What do you think of when you hear branding? Most people immediately think business name, logo, and colors. If you think beyond that - congratulations. You’re already earning extra points! If that’s where your thought process ends, we need to get you caught up. In this episode, I’m sharing five branding mistakes you’re making and how to correct them STAT to improve your business, see growth, and make sales.

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

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Thank you to our episode sponsors:

Boxed Water - Use code ROGUE25 to receive 25% OFF your first order through December 31, 2020 at www.boxedwaterisbetter.com.

Fiverr is a great resource for finding freelance support for your business. It’s how my podcast gets edited!

Konor Knox - Snag 25% OFF your next purchase with code LAURA25 at www.konorknox.com.

This podcast episode, promotional materials, and related posts may contain affiliate links or codes.

Are you constantly comparing your life, your business, or even your relationships to others? Friend, the comparison game is REAL. And tough. The stale advice of unfollowing accounts that make you feel less-than, or reading inspirational quotes about you being the only YOU that ever existed doesn’t actually fix the problem. You see, it’s not so much about handling the game, but working on our PERCEPTION of it.

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

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Thank you to our episode sponsors:

Everipe - Enjoy 20% OFF your order with code LAURA20 at www.everipe.com.

Audible - Visit www.audibletrial.com/rogueandreasoned to get your FREE 30-Day Trial.

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We ALL want to feel understood right? It makes us feel connected to other people, less “alone”, and even serves the purpose of making us feel “right” or “validated”.

But what happens when people don’t understand? I was once a little girl that thought she could do anything and everything, and somewhere along the way that confidence and purpose was lost. But, I’ve brought her back, and I now understand that we don’t exist to prove ourselves to others.

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

Be sure to hit subscribe so you never miss an episode!

Thank you to our episode sponsors:

Konor Knox - Snag 25% OFF your next purchase with code LAURA25 at www.konorknox.com.

Mezcla - Join the Mezcla movement and get your FREE 3-bar trial at www.eatmezcla.com.

Resources mentioned in the show:

Fiverr is a great resource for finding freelance support for your business. It’s how my podcast gets edited!

This podcast episode, promotional materials, and related posts may contain affiliate links or codes.

We are all just “soooooo over the drama”, right?!

Mmmm, but are we really? Drama starts YOUNG, and it seems to grow and ingrain itself into our lives as adults. At the end of the day, it’s our responsibility to stop fueling it and stop creating the culture we say we hate. It’s okay to step away, avoid the drama, and let people go. It’s okay not to want opinions about every move in your life. So - how do we deal with the drama in our lives? We don’t, honey.

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

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Thank you to our episode sponsors:

Audible - Visit www.audibletrial.com/rogueandreasoned to get your FREE 30-Day Trial.

This podcast episode, promotional materials, and related posts may contain affiliate links or codes.

Our lives can feel very chaotic, and we add to our stress by not being prepared. Setting up systems and processes for our lives and businesses provide the structure and dependability we NEED in order to reduce stress, increase happiness, and feel more productive. Lucky for you, you’re listening to the right gal - I am organization and efficiency obsessed! After vetting a LOT of processes, systems, and tools over the years, I’m sharing my top tips and resources for you to use.

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

Be sure to hit subscribe so you never miss an episode!

Thank you to our episode sponsors:

Mezcla - Join the Mezcla movement and get your FREE 3-bar trial at www.eatmezcla.com.

Boxed Water - Use code ROGUE25 to receive 25% OFF your first order through December 31, 2020 at www.boxedwaterisbetter.com.

Resources mentioned in the show:

ClickUp is my go-to task management system. Use code ROGUE15 for 15% OFF your first year of the Unlimited or Business Plan.

Fiverr is a great resource for finding freelance support for your business. It’s how my podcast gets edited!

Shipt is a game-changer when I’m low on time and need to go shopping! Use this link for $10 OFF your annual membership (new users only).

I also use Thrive Market for grocery shopping. Use this link for 25% OFF your first order!

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It feels REALLY good to be in demand, right? Whether that looks like a busy social calendar, having hundreds of likes on your latest Instagram post, or being the go-to person in your professional field. Our ego LOVES it. But when we go down the path of chasing popularity over profitability, we lose our standards and starting making poor choices in life and business. It’s time to get clear on what are attention-seeking moves and what are profitable moves.

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

Be sure to hit subscribe so you never miss an episode!

This podcast episode, promotional materials, and related posts may contain affiliate links or codes.

You’ve gotta spend money to make money, right?! Not quite. At this point in my entrepreneurial journey, I’ve made A LOT of mistakes. And, wasted a lot of time and money on strategies and marketing moves that never paid off. In this episode, I’m breaking down the seven mistakes to avoid when launching a new brand or promoting your current business. Feel free to laugh at all my mess ups, too!

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

Be sure to hit subscribe so you never miss an episode!

Thank you to our episode sponsors:

Boxed Water - Use code ROGUE25 to receive 25% OFF your first order through December 31, 2020 at www.boxedwaterisbetter.com.

This podcast episode, promotional materials, and related posts may contain affiliate links or codes.

Yep, I said it. You should NEVER have a side hustle! I know what you’re thinking - the girl who is all about entrepreneurship should be telling you to get after it right? Well you SHOULD - but not the way everyone else is telling you to. The grind that lives behind an additional income stream deserves to be called what it is - a business. It’s time to own your efforts and get clear on your goals.

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

Be sure to hit subscribe so you never miss an episode!

Thank you to our episode sponsors:

Konor Knox - Snag 25% OFF your next purchase with code LAURA25 at www.konorknox.com.

Everipe - Enjoy 20% OFF your order with code LAURA20 at www.everipe.com.

This podcast episode, promotional materials, and related posts may contain affiliate links or codes.

Crappy day? Month? YEAR? I’m right there in the trenches with you, dude. But, we HAVE to figure it out. No one is swooping in to save us anytime soon, so it’s up to us to keep going and make it happen. In business, in life, in relationships - whatever. Although my life has been a bit of a soap opera lately also, I’m moving forward with the actionable steps that have always helped me in tough situations. And, I’m sharing them with you in case you’re on the hot mess express too.

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

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Thank you to our episode sponsors:

Anatomie - Use code LAURA10 at checkout at www.anatomie.com.

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One of the biggest challenges as an entrepreneur is knowing how to price yourself. But, where do we start? There’s no guide book handed to us when we make the commitment to starting a business. Spoiler: it starts with knowing your VALUE. You should be compensated WELL for everything you have to offer, and in this episode I’m outlining the steps you need to take to create a more confident mindset and name your price. Let’s make that money!

Join Rogue and Reasoned on Instagram @roguereasonedpodcast and get additional show details at www.lauraswansieckman.com/podcast.

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This podcast episode, promotional materials, and related posts may contain affiliate links or codes.