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Ron Evans' "Please. Test This!" Podcast
Ron Evans' "Please. Test This!" Podcast episodes
- Ep. 7: “Spotting The Fake FAQ”Have you ever gone to a website looking for answers to your questions? You find the FAQ page, and think your prayers have been answered, only to find that the questions listed don’t have anything to do with reality. Who came up with these questions anyway? Probably the organization, wanting you to think that people are asking these questions. This is an opportunity to build trust. It ultimately influences the decisions people make about their relationship with your organization. Let’s be real!5 min
- Ep. 6: "Change Is Normal, Not New"
"The only thing constant is change..." Name the musical anyone? Change is tough. We've been through a lot of it recently. Are you looking for the opportunities that change brings?
8 min - Ep. 5 "Avoiding the Fundraising Flat Line"What happened to the "fun" in "fundraising"? Technology is no substitute for effort, enthusiasm, and emotion. What's your excitement factor that will grab attention and link people into your cause?5 min
- Ep. 4: “‘Zoom fatigue’ does not exist.”News reports everywhere talk about the danger of“zoom fatigue.” In this episode, I explain why this is a bunch of malarkey. It’s not a thing. But I do tell you the simple change you can make mentally that will make your upcoming meetings the short, engaging experiences they should be.6 min
- Ep. 3: "What’s your email secret ingredient?"
There's a reason email is still king. It works. But only if you make it unique to you, your organization, and your brand. Stellar email stands out and gets action.
7 min - Ep. 2: "Discounts are not a loyalty program."
Major brands have "loyalty programs" via apps, points systems, etc. But if all you can buy with the points is more of the product, where's the true loyalty?
8 min - Ep. 1: "So, you wanna influence revenue?"
Are you doing the #1 thing that influences buyers and donors? If you lead a nonprofit organization, revenue (both earned and contributed) is top of mind. But I constantly see organizational leaders spending way too much time sweating the small stuff.
3 min
About Ron Evans' "Please. Test This!" Podcast
From the publisher's feed
“Please. Test This!” is a podcast from Ron Evans, who has been called “the most trustworthy man in consulting." In each episode, Ron shares provocative ideas on how to dramatically improve individual and organizational performance, and challenges you to implement these strategies to increase revenue, sustainability and support for your nonprofit organization.
Ron Evans is a trusted advisor who helps leaders from some of the world’s most impactful organizations to sleep well at night. http://askronevans.com. Twitter: @askronevans