RoofersCoffeeShop

Heidi J. Ellsworth road trips to meet with David Corson is the publisher/editor of Commercial Construction & Renovation.  Heidi invites David to Roofing Road Trips to look at the state of the industry around commercial construction for 2022.  David had been a thought leader in commercial construction for decades and sheds light on what is happening with building owners, facility managers and general contractors in the commercial space.  It is a great road trip to look back at 2022 and forward to 2023 in the commercial construction world.

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Heidi J. Ellsworth road trips to the Midwest to virtually meet with Eric Younkin, MTL’s VP of Product and Engineered Services. MTL Holdings, which is the parent company of Metal-Era, Hickman Edge Systems and Citadel Architectural Products, is changing the look of the rooftop with Falcon technology. Eric and Heidi will talk about how the Falcon Roof Measurement Tool has revolutionized the accurate measurement of the roof edge, how it is now available throughout the entire Regional Technical Sales (RTS) team for MTL Holdings and what that means for roofing companies. 

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Join Heidi J. Ellsworth for a Coffee Conversations that hits the heart of the roofing industry: giving back through roofing foundations. Sponsored by Hunter Panels, this episode welcomes Trent Cotney and industry foundation representatives including Kelly Van Winkle, president of the Roofing Alliance; Chuck Chapman, chairman of Davis Memorial Foundation; John Hellein with the FRSA Educational & Research Foundation and Bill McHugh of the CRCA Foundation. On December 1, 2022 for the whole day of the Coffee Conversations, Trent Cotney will be matching donations made to these four roofing foundations up to $2,500 per foundation. Trent and guests will share how important it is to give back to our industry in order to recruit the next generation as well as help current members of this profession and how giving back can help companies grow professionally. Learn more about each of these charitable programs during this unique and exciting Coffee Conversations and be sure to donate on December 1, 2022!

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Heidi J. Ellsworth virtually road trips across country to Pennsylvania to meet with Equipter founder Aaron Beiler.  With a long history with RoofersCoffeeShop, Heidi and Aaron connect on how the industry has changed with the adoption of Equipter equipment.  They talk about the importance of using technology to help with the labor shortage and the expectations of homeowners during the roofing experience.  This podcast offers a glimpse of the past with a huge spotlight on the future. 

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Heidi J. Ellsworth, RCS president is sitting down with recurring Roofing Road Trip guest Darci Kunard from Franklin International and the Titebond brand.  Darci always has great information around sealants and caulking and in this podcast, they talk about one of Titebond’s foundational products, Titebond Glue.  They discuss the many important applications for glues.  Titebond is one of the thickest, fastest-drying water-based glue available and can be used with porous and semi-porous materials. It is ideal for wood, pottery, ceramic, stone, and glass, which covers all parts of a building’s exterior.  Discussing the importance of glues that provide a strong initial tack and fast speed of set, Darci and Heidi also talk about how roofing companies can incorporate additional exterior repairs along with roofing.   

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Heidi J. Ellsworth road trips virtually to meet up with Matt Lurie a content strategist at Ruby to talk about their 2022 Call Trends Report.  They review four highlights from the report including the ongoing importance of phone calls.  Sharing that 92% of business phone calls represent opportunities to win, retain, or lose business, strengthen customer connections and more.  This report will help you position your company for success. 

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Heidi J. Ellsworth visits with April Hall the President of Storm Consultants, LLC and the SRC Summit.  April has been helping storm restoration contractors succeed through live events since 2011.  As a two-time bestselling author, April has been committed to bringing the highest level of integrity and education to the roofing restoration market with the SRC Summit and continuing education.  Heidi and April will talk about the SRC Summit which brings in contractors from all over the U.S. for 3 days of learning, networking, relationship building and fun.   

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This week on Roofing Road Trips, Heidi visits with Darci Kunard from Franklin International/Titebond about the technology of color matching sealants.  Established in 1935, Franklin International is among the largest privately held manufacturers of adhesives and sealants in the U.S. and well known for its Titebond brand.  Darci, an experienced marketer with a demonstrated history of success working in the building materials industry, shares what is happening with the growth of metal roofing and siding.  She explains how important color matching is for labor savings and customer satisfaction.

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Heidi J. Ellsworth meets up with Michelle Lane, Vice President of Marketing & Communications for Holcim Building Envelope at the 2022 NRCA fall meetings for an in-person Roofing Road Trips.  They talk about the major branding change from Firestone roofing, wall and lining systems to Elevate that Michelle has led.  For 40 years, Firestone and its ever-expanding portfolio of building products has provided roofing services known by everyone. As Elevate, they are taking that to the next level—tackling the challenges contractors face every day, while evolving the way the industry builds.  Michelle and Heidi talk about the branding change and the future of Elevate in the roofing industry. 

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Heidi J. Ellsworth shares the excitement of sitting down with brand ambassadors, the Kruse Brothers.  Randy and Steve Kruse of Kruse Brothers Inc. have taken their knowledge and passion on the road talking with other industry professionals about innovative products and better ways to build.  They join Roofing Road Trips to talk about the importance of choosing the right siding.  They became brand ambassadors in order to help promote high-performance construction products and in this road trip they share not only how to pick the right siding products for your business offerings but also how to differentiate your business by adding siding as a strong exterior product.