In this episode of Room 301, host Rob Twells chats with John Hoey, the Digital Lead at Maintel, about his journey from graphic designer to marketing "unicorn" with expertise spanning SEO, web design, and digital strategy.

We explore the tools and techniques John swears by, the importance of good planning and learning from your failures (never launch a website on a Friday), and the marketing pet peeves he'd like to see banished to Room 301.

Tune in for insights, a few laughs, and plenty of practical takeaways for navigating the world of digital marketing.

This week on Room 301, Emma Glover, founder of Victress Digital, joins Rob Twells for a no-nonsense look at social media marketing in the B2B world.

Emma talks about her journey from agency life to launching her own business, sharing why she believes in the power of whiteboards, handwritten lists, and keeping things simple for clients.

They dig into the reality of balancing traditional strategies with new tools, why Em’s “don't be a yes man” approach has been a game-changer, and the pitfalls of overcomplicating lead gen and user experience.

It's time to step into Room 301...

Join Rob Twells and returning guest Rudi Dalchow for another insightful episode of the Room 301 podcast.

Rudi, the Global SEO Strategy Lead at Improove, highlights the importance of curiosity and never being afraid to ask too many questions (even "stupid" ones) as essential tools for success in SEO.

He also shares insights into key SEO tools like Microsoft Clarity and the evolving role of AI in digital marketing.

Plus, find out what we decide to throw into Room 301 this time, with some light-hearted stories and relatable marketing frustrations along the way!

In this thought-provoking episode of Room 301, we discuss the challenges and nuances of navigating authenticity in a world increasingly dominated by AI. Join Rob and John as they unpack the pervasive issue of watered-down networking, where AI-generated comments flood social platforms and online discussions, leaving meaningful conversations feeling like a rarity.

In their quest for authenticity, they discuss turning to books for insights to gain perspective and step away from the digital noise (with a few recommendations too!). This episode highlights the need for bravery in digital, and how daring to be real and different is essential when building genuine connections.

If you've ever felt overwhelmed by the digital chatter or questioned the value of your online engagements, this episode is a must-listen. Tune in to discover why authenticity matters more than ever, how to reclaim your voice in an AI-driven world, and the fresh insights that can help you navigate the complexities of digital marketing.

It's time to step into Room 301...

Join us in the latest episode of Room 301, as Rob Twells, co-founder of The Digital Maze, sits down with Nina Alexander, a seasoned Marketing & Sales Automation Strategist at CPD Standards Office.

Don't miss Nina’s unique perspectives and actionable tips!

Welcome back to Room 301!

In this episode, Rob Twells sits down with Rob White, the global head of marketing at FNG, to explore Rob's fascinating journey from drama school to marketing leadership, diving into the AI tools transforming his team's content creation and outreach efforts.

He also recalls a spooky marketing event that went hilariously wrong—complete with Halloween decorations, a witch’s cauldron, and a guest appearance by... Uncle Fester?!

Brace yourself for a Room 301 like no other, where Rob unleashes his marketing pet peeves with a mix of humor and hard truths.

You won't want to miss it!

In this exciting episode of Room 301, Rob Twells chats with Emma Clark, Director of Brand and Marketing at Opencast, for a no-nonsense look at what it takes to thrive in the world of digital marketing.

With an amazing 25 years of experience, Emma reveals her winning strategies, including the powerful 70/20/10 rule and why you need to embrace a bit of "craziness" to succeed.

From tackling risk aversion to building bold, data-driven campaigns, Emma’s insights will challenge your thinking and inspire you to push the boundaries.

If you're ready to take your marketing to the next level, this episode is packed with ideas you won’t want to miss!

In the latest episode of Room 301, brought to you by The Digital Maze, we’re thrilled to welcome Kathryn Strachan, the dynamic founder and director of CopyHouse, a leading content marketing agency that has carved a niche in the complex worlds of technology, fintech, and healthcare.

Learn all about the strategies that fueled her rapid growth, the challenges she overcame, and her unique approach to content marketing that focuses on clarity, audience understanding, and building relationships at scale.

Whether you're a budding entrepreneur, a seasoned marketer, or someone looking to pivot in your career, this episode is packed with actionable insights and powerful advice. It's time to step into Room 301...

In this episode, Rob Twells jumps into the controversial topic of

Rob Twells joins TDM’s Paid Media Account Manager Lewis Hall and Brand Growth Lead Pete Bingham to explore how elevating visibility, attracting customers, and fostering growth for startups and small businesses requires nuance, cost-effective tactics and strategic decision-making to strike the right balance between growth and sustainability.

Drawing from their experiences, we'll discuss all the common challenges and strategies associated with a fledgling business, sharing real-life examples to help you uncover the right signs and opportunities for your business to expand.

Grab yourself a cuppa and a biscuit... welcome to Room 301!