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S15 EPISODE 06: How to Protect and Commercialise Your Brand with Innovation Expert Simon Rowell
Did you know your business name could be one of your most valuable assets—but only if you protect it properly? In this episode, we’re diving into the fascinating world of intellectual property and brand protection with Simon Rowell, founder of the Innovation Liberation Front. Simon is on a mission to help great ideas thrive, and he’s sharing the inside scoop on trademarks, commercialisation, and how to avoid the classic branding blunders that could cost you big time.
From the legendary Burger King vs. Hungry Jack’s saga to must-know tips for filing your own trademark, this episode is packed with golden nuggets.
In this episode, you’ll discover…
To connect with Simon Rowell, please visit https://www.innovationliberationfront.com/ or connect on LinkedIn: https://www.linkedin.com/in/simonrowell/
Global Brand Database link: https://www.wipo.int/en/web/global-brand-database
Happy listening!
To discover more marketing strategies, make sure you join us at the next The Marketing Ecosystem Workshop to map out your one-page marketing plan. Here is the link to register (no cost!): https://www.basicbananas.com/virtualsummit/
Or apply to join the popular Clever Bunch program to accelerate your business growth. https://www.basicbananas.com/cleverbunch/
Here’s to creating ripple effects of brilliance everywhere we go!
The Basic Bananas Team
The post S15 EPISODE 06: How to Protect and Commercialise Your Brand with Innovation Expert Simon Rowell first appeared on Basic Bananas.
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By Basic Bananas
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Did you know your business name could be one of your most valuable assets—but only if you protect it properly? In this episode, we’re diving into the fascinating world of intellectual property and brand protection with Simon Rowell, founder of the Innovation Liberation Front. Simon is on a mission to help great ideas thrive, and he’s sharing the inside scoop on trademarks, commercialisation, and how to avoid the classic branding blunders that could cost you big time.
From the legendary Burger King vs. Hungry Jack’s saga to must-know tips for filing your own trademark, this episode is packed with golden nuggets.
In this episode, you’ll discover…
To connect with Simon Rowell, please visit https://www.innovationliberationfront.com/ or connect on LinkedIn: https://www.linkedin.com/in/simonrowell/
Global Brand Database link: https://www.wipo.int/en/web/global-brand-database
Happy listening!
To discover more marketing strategies, make sure you join us at the next The Marketing Ecosystem Workshop to map out your one-page marketing plan. Here is the link to register (no cost!): https://www.basicbananas.com/virtualsummit/
Or apply to join the popular Clever Bunch program to accelerate your business growth. https://www.basicbananas.com/cleverbunch/
Here’s to creating ripple effects of brilliance everywhere we go!
The Basic Bananas Team
The post S15 EPISODE 06: How to Protect and Commercialise Your Brand with Innovation Expert Simon Rowell first appeared on Basic Bananas.
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