Basic Bananas Radio

S15 EPISODE 16: How to Turn Clicks into Clients: Conversion Marketing with Brendan Lee


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Is your marketing turning heads, but not converting? In a world of flashy funnels and endless ads, the real magic happens after someone clicks. In this energising episode, we chat with Brendan Lee, founder of Be Digital Group and Freedom Bunch member, about the powerful intersection of numbers, narrative, and conversion. From tailoring lead magnets to qualifying leads, Brendan shares what it really takes to go from first click to raving fan.

In this episode, you’ll discover…

✨ How to map content to conversion with precision.

❌ What most businesses do wrong when it comes to A/B testing and how you can avoid wasting money.
💘 The “dating strategy” of marketing.
📩 How to choose the right lead magnets (and titles!) for your audience.
💡 Why ROI starts with clarity: How to reverse-engineer your results.

To connect with Brendan, please visit bedigitalgroup.com or connect on LinkedIn

Happy listening!

To discover more marketing strategies, make sure you join us at the next Blast-Off Marketing workshop to map out your one-page marketing plan. Here’s the link to register (no cost!): http://basicbananas.com/virtualsummit

Or apply to join the popular Clever Bunch program to accelerate your business growth: https://www.basicbananas.com/cleverbunch

Here’s to creating ripple effects of brilliance everywhere we go!

The Basic Bananas Team

The post S15 EPISODE 16: How to Turn Clicks into Clients: Conversion Marketing with Brendan Lee first appeared on Basic Bananas.

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