Surf and Sales

S1E58 - Why Executives w/o Sales Experience Struggle w/ Forecasting, w/ Rob Jeppsen


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Rob describes himself as competitive from birth and a troublemaker who pushed back on everything. He also started selling in HS and kept at it through college. A sales leader who ran a team of ~1000, who is now a CEO/Founder, Rob goes in hard on topics such as:

  1. Nobody has to predict future more than a sales leader
  2. Why CEOs cut sales leaders forecast by 20%
  3. Why pipeline forecasts built on averages are stupid
  4. Advice to CEOs on how to learn trust VPs of Sales
  5. 4 levels to look for when hiring a salesperson
  6. Why CEOs cant miss a forecast more than once
...more
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Surf and SalesBy Richard Harris and Scott Leese

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